On the occasion of the Paris Fashion Week SS 24, Ziggy Chen presents: INADVERTENCY. For the Spring and Summer of 2024, Ziggy Chen continues his research into fabrics and shapes, presenting a collection that revolves around the concept of spontaneity. A man with a relaxed and natural attitude who dresses casually is INADVERTENCY. Naturalness is investigated by the designer through fabrics, colours and details, with an eye towards comfort.

Ziggy Chen refers to the collage technique, for the exclusive print of INADVERTENCY. Covers of ancient books and old pieces of fabric – coming from his private collection – have been cut and reassembled to give life to the pattern of the SS 24. This print is combined with yarn-dyed fabrics or further treated with an over-dye, to reveal a multidimensional trompe l’oeil visual effect.

The fabrics of the SS 24 collection are the result of careful experimentation. Various techniques such as yarn dyeing, washing, over-dyeing and printing are applied to the fabrics made by playing with different types and counts of threads, to create different thicknesses and textures.

The materials of the SS24 reveal a sense of spontaneity, with an intriguing contrast between the male and female parts of the collection. Linen, hemp and ramie for the men’s section express a sense of simplicity, while silk and viscose emphasize the drapes in the women’s section.

New shades enrich the collection colours; alongside the characteristic mud browns and olive greens, we find a faded blue, inspired by a Chinese workwear item from the 1940s, with a beautiful patina created by decades of use.

Each element that characterizes the collection represents INADVERTENCY in its own way. With this collection, Ziggy Chen carries on and deepens his vision of reality, like a flow that slowly progresses, revisiting the past through the study and use of innovative techniques applied to fabrics, colours and prints.


Published by Asia Lanzi

Styling: Elisa Voto
Casting: Lucien Casting
Music, Video, Photography: Alessandro Tinelli
Production: Napoleon Studio
Art Direction: Ziggy Chen
Camera: Tomas Smith