YOSUKE AIZAWA SHOWS HIS ‘REVOLUTION’ COLLECTION FOR FALL/WINTER TOGETHER WITH COLMAR
Yosuke Aizawa, founder of White Mountaineering, signs an agreement with the Monza-based company to design in the coming seasons Revolution, the most sought-after line in the Colmar Originals collection.
The worlds of Aizawa and Colmar meet again, two years after the White Mountaineering X Colmar A.G.E. collaboration, within a perfect stylistic and visionary harmony. Snow as first love, the outdoors as daily promise, are the foundations on which the two brands were born: Colmar now 100 years ago and WM in 2006.
The childhood of Yosuke Aizawa, born in 1977, is deeply influenced by the places of origin of his father, who comes from Fussa, a town near Tokyo and near an American base, thus with a strong Western imprint. In 2006 he founded his brand, White Mountaineering, where he experimented on the international catwalks with technically derived outdoor looks, playing with the practicality, technical fabrics, padding and functionality of mountain garments.
The merger with Colmar was therefore born spontaneously: the passion of both of them for the outdoors, the know-how rooted in performance materials, and the refined and decisive taste of a technical garment that can be easily used with elegance even in the city are the concepts behind this project that proposes a glamorous and contemporary collection for winter 2023.
The collection consists of men’s and women’s outerwear in different lengths and weights, made of technical fabrics, but at the same time refined and precious in appearance. The colors are inspired by nature and solid color versions are flanked by color block tones as is the “tradition” of Aizawa who plays a lot with the typically Japanese essential style. The volumes are soft and the garments practical and comfortable. A series of sweatshirts accompanies the outerwear playing with functional cuts and relaxed fits. Finally, a knitwear with a typical outdoor taste and a series of soft stretch interlock trousers complete the looks.
Revolution is a work of technicalities created to merge two personalities: down as Colmar interprets it with outdoor cuts as Aizawa likes to draw on more substantial fabrics. The result is a product that perfectly amalgamates the two souls and matches the trends of the moment.