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27 May

OFF-WHITE™ LAUNCHES FIRST FULL SUNGLASSES & EYEWEAR COLLECTION

 

Off-White™ and its founder and creative director, Virgil Abloh, are thrilled to announce the launch of the label’s first full eyewear collection. Genderless, avant-garde and bold, the collection will arrive in stores throughout June 2021, and will feature shapes and silhouettes that exemplify Off-White’s well-known graphic codes: architectural linearity and of-the-moment aesthetics.

 

The eyewear debuted today over a WeChat preview. One model—an oversized, square silhouette called the “Catalina,” replete with a red Off-White™ “Arrow” logo—will be exclusive to the app and to China. (Other colorways of this design will be available globally.)

 

Additional styles include a comprehensive range of concepts and colors, each with a singular, eclectic appeal personally overseen by Abloh. The “Marfa,” for instance, is a narrow, extended cat-eye (it’s available in hot pink and off white colorways in addition to more traditional black and tortoise). The “Alps” provides a high-impact visual statement, with oversized shield lenses and wraparound frames at the temples. The “Manchester” takes an inverted trapezoidal shape and offers a late 1980’s vibe. Both styles are distinguished by a play on volume, for a 3-D graphic effect. On the subtler side, there is the “The Cape,” which features a 1990’s-era inspired metal oval, manufactured with a coating of natural materials, to accommodate those with metal sensitives. The collection also includes the classic “Virgil” shape; the “Arthur”, a time-less rectangular option; the “Tropez”, an oversize mask; and the “Cady”, which embodies the iconic Off-White™ concept of holes with its lasered frame and lenses.

 

“I don’t believe in gender, only design,” says Virgil Abloh.

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