Philips TV and audio expert Bowers & Wilkins join forces once again to redefine premium TV. The TV performance bar is raised with the introduction of the new Philips OLED+986 and OLED+936 designer TVs. The latter has already been praised by EISA with the Home Theater TV 2021-2022 Award. The new design sets will be available in the Netherlands from September (OLED+936) and October (OLED+986). The new sets continue the trend of their predecessor to offer the very best in European design. Beautiful natural materials are used, such as Kvadrat cloth, glass and metal. Even the remote is luxuriously finished with durable Muirhead leather. After refining the previous models, both the OLED+986 and OLED+936 now have micro-mesh grilles on the front of the speaker cabinet with Kvadrat cloth on the top of the box for a premium look. Impeccable audiovisual experience The Philips OLED+986 and OLED+936 both feature the latest high-quality OLED displays with better sharpness, more accurate colors and skin tones, and better contrast across the board. The high-end TVs offer the best quality for razor-sharp images and constantly optimize the image based on the environment for optimal user-friendliness, both during the day and at night. In addition to a more immersive TV viewing experience, the new TVs also feature Philips TV's four-sided Ambilight system, making it seem as if the movie scenes or games are taking place in the room. Gamers will also be amazed by several features, which offer subtle yet ultra-realistic, smooth transitions from picture to picture with increased sharpness.

The OLED+936 and OLED+986 provide premium sound through the optimized Bowers & Wilkins speakers to complete the cinematic experience. Philips OLED+986 – TV that makes a statement With the Philips OLED+986, available in 65”, you make a direct statement. The premium TV guarantees the highest possible picture quality and the most advanced sound system ever seen on a TV. Both on and off, this flagship model – with premium materials, refined details and a cinema-worthy viewing experience – is a design eye-catcher in every room. The OLED+986 is designed to provide exceptional audiophile sound quality, both when watching TV and when using the TV as a stand-alone music system. The speaker box is again located under the TV, with the small Tweeter-on-Top driver above it that brings out the smallest sound details. The speaker system has been optimized to provide an unprecedented sound experience with exceptional clarity and detail. Combined with Philips TV's four-sided Ambilight system, consumers are assured of a true cinematic experience. The Philips OLED+986 (65”) will be available from October for a suggested retail price of €4,449. Philips OLED+936 – audiovisual TV reaches new heights The OLED+936, available in 48”, 55” and 65”, also features various picture and sound upgrades that give the TV the best performance in the market. The premium design is a feast for the eyes, and has already won the Home Theater TV 2021-2022 Award from the widely respected Expert Imaging and Sound Association (EISA). The separate Bowers & Wilkins speaker controls any unwanted resonance, resulting in a particularly sparkling sound. The speaker is combined with a minimalist metal corner arm that allows it to be used as a table stand. As with the OLED+986, there is also an option to mount the TV on the wall. By turning on the movie, game or personal mode, the TV plays together with the speaker to provide an excellent immersive experience. Philips TV's four-sided Ambilight technology perfectly combines with the state-of-the-art sound performance of the OLED+936 to provide the most immersive TV viewing experience available. The Philips OLED+936 will be available from September for a suggested retail price of €1,999 (48"), €2,499 (55") and €3,499 (65").