On the occasion of the Ronde van Vlaanderen starting in Antwerp, TUDOR is opening its Cycling House in collaboration with Tensen Juweliers.

Tensen Jewellers, the top-ranking retailer in luxury watches, has opened its first pop-up boutique in Antwerp in collaboration with TUDOR. On the occasion of the Ronde van Vlaanderen, which starts in Antwerp this year, the TUDOR Cycling House will welcome you to immerse yourself in the world of TUDOR and the beauty of cycling. From March 27 to April 3, in this temporary space in the Huidevettersstraat 57, you can discover an exceptional range of men’s and women’s timepieces.

The Tour of Flanders is a significant race held for over a century. Commonly referred to as “The Tour,” the race is known by the locals as Flanders’ Most Beautiful. One of the defining characteristics of the Tour of Flanders is the high frequency of intense cobbled roads that the riders have to face, which creates thrilling moments for spectators during the race.

We are very excited to open the first TUDOR pop-up boutique in Antwerp. Located in the heart of Antwerp’s exclusive shopping streets, we are convinced that this temporary boutique will be a great visibility for the brand. We are proud to work with our brand partner and turn their products and stories into experiences.

Nadia Tensen, Owner of Tensen Jewelers

This temporary space reflects Swiss professionalism with the universe of the TUDOR Pro-Cycling brand. The TUDOR Cycling House offers an exceptional range of timepieces, including classic, sports, diving, and historical watches. To top it off, the Black Bay 58 Bronze Boutique Edition will be available exclusively at this pop-up boutique.