SKIMS introduces platinum singer-songwriter Sabrina Carpenter as the face of its newest underwear campaign, coinciding with her upcoming Coachella performance and the recent chart-topping success of her single “Feather,” going #1 at radio. Renowned British photographer Jack Bridgland, celebrated for his vibrant and surrealistic style, is behind the lens for this campaign. The photographs exude ’90s nostalgia, featuring Carpenter in lace dresses and luxuriously soft intimates, set against the backdrop of a quintessential ’90s home adorned with fan posters and CD collections.

Sabrina Carpenter’s captivating aesthetic adds to the timeless charm of nostalgia in the campaign that SKIMS Stretch Lace and Fits Everybody collections demand. From sexy halter neck styles and delicate lace intimates with rosette accents, to simple micro thongs and high-cut bodysuits, this is SKIMS most alluring underwear drop yet.

“SKIMS has so many beautiful underwear styles that I was so excited to wear. I love both collections, especially the delicacy of the Stretch Lace and the second-skin feel of Fits Everybody. Every piece I wore was super flattering and so comfortable, which of course is always a given with SKIMS!” said Sabrina Carpenter. “I loved the femininity of the whole creative. I feel very excited SKIMS chose me to be the face of this campaign as I’ve always been a fan of the brand.”

“Sabrina is not only a very talented musician, but she also has a fashion sense and an ‘it’ factor that really resonates with the next generation,” Kim Kardashian, Co-Founder and Chief Creative Officer mentioned. “With her upcoming Coachella debut, there couldn’t be a better time to have her star in a SKIMS campaign. Her talent and playful style brings a new energy to these collections, and the campaign is so fun!”

SKIMS introduces a new era of underwear with its signature Stretch Lace and Fits Everybody collections arriving in all-new bright colorways and cuts just in time for a spring intimates refresh. Sabrina Carpenter is seen wearing SKIMS Stretch Lace Babydoll Top, Stretch Lace Brief, Fits Everybody Triangle Bralette, Fits Everybody Brief and more.

SKIMS Stretch Lace and Fits Everybody styles are available for purchase now at