PRADA RELEASES THE NEW CLEO BAG
An evolution of identity, a reinvention of heritage. Debuted in Prada ‘Multiple Views’ SS21 show and featured in the Spring/Summer 2021 Womenswear collection, the Cleo line of women’s accessories draws influence from archival Prada styles and traditional craft techniques, to create a synthesis of classicism and futurism. Reminders of a past here paradoxically project constantly forwards: their familiarity is a vehicle for proposing the new.
Precise, sleek and streamlined, each of the Cleo styles is formed over custom lasts, their striking modernist shapes created from time-honoured methodologies, underscoring Prada’s expertise in the creation of leather accessories since 1913. Silhouettes are inherently feminine, combining strength of construction with a purity and delicacy of line. A curved base is juxtaposed with softly sloping sides, intimately engineered to hug when worn against the body.
The surfaces of the Cleo are tactile, sensuous, brushed calfskin and lightweight spazzolato calf leather featuring the enamel Prada triangle logo. Offered as flap and top-opening styles, the Cleo is executed in an unexpected palette: timeless black and white, orchidea blush, and a signature Prada acqua.
Echoing the past as a tool to propose a future, the Cleo is emblematic of Prada’s approach, of history as a catalyst for innovation.
The Prada Cleo is available through Prada boutiques and the online flagship of prada.com
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