PRADA DROPS NINTH EXCLUSIVE TIMECAPSULE NFT COLLECTION
Milan, 26 January 2023 — Prada announces the ninth installment of their Timecapsule NFT Collection. The drop on February 2nd continues to expand Prada’s reach to the Web3 community, allowing for unique experiences for NFT holders.
The latest NFT drop is #38 in the Timecapsule collection. This is the second, in a three-part series of shirts featuring special prints by Italian photographer Enzo Ragazzini from his archive from the 70s’.
Titled INTERFERENZA OTTICA ART PRINT BY ENZO RAGAZZINI 1975, the February shirt will feature a design made in 1975 from Enzo Ragazzini with the optical interference technique, using mechanical devices of his own invention (the “rotating plane” for the circular patterns and the “rotating drum” for horizontal patterns). This work was then digitized in 2017.
The shirt is in popeline, featuring the Prada enameled triangle logo with “FEBRUARY” transferred on the back of the shirt. Each shirt comes accompanied by its own gifted NFT, which serves as an invitation to join Prada’s exclusive Crypted NFT community. As an extension to this month’s announcement, Prada is extending their Web3 community to those who have purchased a Prada Timecapsule before the NFT initiative launched back in June 2022. First launched in December 2019, these Timecapsule collection holders can now claim their own Timecapsule NFT, in sync with their existing physical product.
Prada continues to give behind-the-scenes opportunities as they offer ‘Prada Crypted’ Discord community members access to unique events and experiences. For last month’s drop, one Prada Timecapsule NFT Holder and guest were hosted in Milan for a Prada exclusive experience which included an invitation to the Prada Menswear Fall/Winter 2023 fashion show. Once again, Prada is offering one NFT holder the chance to enjoy an unparalleled experience for its upcoming Prada Womenswear Fall/Winter 2023 fashion show on February 23rd.