@
Welcome to IRMA - "Reflecting Forward"
51

Welcome to IRMA - "Reflecting Forward"

Art The collaboration between Moco and Studio Irma has resulted in a new immersive digital art exhibition that - although it will first be seen at the Moco Museum - clearly has the ambition to make many a heart beat faster on an international scale. The interactive Studio Irma - “Reflecting Forward” exhibition is now open in the museum at the Museumplein in Amsterdam.   About Studio Irma - “Reflecting Forward” Brightly coloured lights, dance and music drive you through these interactive works of art. These are the ingredients that bring dreams to life: infinitely variable spaces with ever-changing dimensions and ethereal works of art that communicate with each other. You feel a sense of bliss as you wander around the digital and constantly changing spaces: Diamond infinity room, Kaleidoscope, We all live in bubbles, Connecting dotsand Universe. There is no language barrier, allowing every visitor to optimally enjoy this reflecting world in their own way. Here, life is not imitated by art or vice versa; instead, the experience is a captivating celebration of the interplay between man and art, man and man, art and art.   Irma de Vries of Studio Irma: “With 'Reflecting Forward,’ we are introducing a new art movement based on Connectivism.The exhibition emphasises how internet technologies such as web browsers, search engines and social media contribute to a new way of life. In it, the primary goal of art is to connect people in a world without borders.”   Kim Logchies, founder and curator of Moco Museum: “Usually, we reflect by looking back on the past.With this digital art experience and the infinite connections it shows us, we reveal what the future might look like and what your role in it could be.”    The influence of colour: Our early ancestors used colour to recognise ripe food. Hunger pushes one to search for food, while happiness is the reward for finding it. Over the course of millions of generations, colour has become such a reliable predictor of food that the act of eating has gradually evolved to become associated with a feeling of happiness. During the age of colonisation, bright pigments were sometimes considered closely guarded state secrets.  A new colour was developed specifically for Studio Irma's exhibition. It is a shade of pink designed to induce energy and dopamine. The exhibition takes you to a completely new dimension and offers more rooms, so a variety of truly cool experiences. Experience it yourself from today on.   Studio Irma - “Reflecting Forward” is the first of many projects coming to Moco in 2020 to celebrate female artists this year.   IRMA - “Reflecting Forward”: from Monday 10 February 2020 only in Moco. The collaboration between Moco and Studio Irma has resulted in a new immersive digital art exhibition that - although it will first be seen at the Moco Museum - clearly has the ambition to make many a heart beat faster on an international scale. The interactive Studio Irma - “Reflecting Forward” exhibition is now open in the museum at the Museumplein in Amsterdam.   About Studio Irma - “Reflecting Forward” Brightly coloured lights, dance and music drive you through these interactive works of art. These are the ingredients that bring dreams to life: infinitely variable spaces with ever-changing dimensions and ethereal works of art that communicate with each other. You feel a sense of bliss as you wander around the digital and constantly changing spaces: Diamond infinity room, Kaleidoscope, We all live in bubbles, Connecting dotsand Universe. There is no language barrier, allowing every visitor to optimally enjoy this reflecting world in their own way. Here, life is not imitated by art or vice versa; instead, the experience is a captivating celebration of the interplay between man and art, man and man, art and art.   Irma de Vries of Studio Irma: “With 'Reflecting Forward,’ we are introducing a new art movement based on Connectivism.The exhibition emphasises how internet technologies such as web browsers, search engines and social media contribute to a new way of life. In it, the primary goal of art is to connect people in a world without borders.”   Kim Logchies, founder and curator of Moco Museum: “Usually, we reflect by looking back on the past.With this digital art experience and the infinite connections it shows us, we reveal what the future might look like and what your role in it could be.”    The influence of colour: Our early ancestors used colour to recognise ripe food. Hunger pushes one to search for food, while happiness is the reward for finding it. Over the course of millions of generations, colour has become such a reliable predictor of food that the act of eating has gradually evolved to become associated with a feeling of happiness. During the age of colonisation, bright pigments were sometimes considered closely guarded state secrets.  A new colour was developed specifically for Studio Irma's exhibition. It is a shade of pink designed to induce energy and dopamine. The exhibition takes you to a completely new dimension and offers more rooms, so a variety of truly cool experiences. Experience it yourself from today on.   Studio Irma - “Reflecting Forward” is the first of many projects coming to Moco in 2020 to celebrate female artists this year.   IRMA - “Reflecting Forward”: from Monday 10 February 2020 only in Moco.

Diesel introduces its Spring & Summer campaign
50

Diesel introduces its Spring & Summer campaign

Fashion DIESEL introduces its Spring/Summer 2020 For Successful Living campaign.  But first, a little history. The famous DIESEL tagline was created in the early 90’s, when founder Renzo Rosso wanted a phrase that would remain both timeless, and true to the growing denim label’s irreverent, bold and unexpected foundation. The phrase, in just a trio of words, captured Rosso’s vision by wrapping in and connoting: irony, provocation, eccentricity and kitsch. It also solidified a mantra he had: never talk down to your customers. Treat them as equals. Involve them in your world (that was interaction 30 years before it was called so). If you wore DIESEL, you were living successfully. Simple as that. While the claim has been part of DIESEL’s communications ever since, today DIESEL returns to its nucleus by debuting a new For Successful Living story, celebrating its core product, denim; acquainting a new generation with DIESEL’s original messaging as a challenger of conventions and common places; and reminding the world that living successfully means staying true to oneself (making YOUR way the successful way) – while not taking oneself too seriously.   The centerpiece of the Spring/Summer 2020 campaign is a film by François Rousselet. It features a superhero movie actor on set, having a tough day and not quite nailing his scenes. Over with it (or rather, after having exhausted his movie director), he heads back to his trailer, changes into his DIESEL denim gear, steps out looking way more relaxed, and does the thing he couldn’t do on set but is simply a consequence of who he really is. Watch the video in the link below to see for yourself.   Accompanying photography was lensed by Kourtney Roy, and features models floating, flexing and flying.    Because, what does it all boil down to, ultimately? That For Successful Livingis fundamentally about confidence, and the power that comes from finding in oneself both strength—and irony. for more information visit shop.diesel.com DIESEL introduces its Spring/Summer 2020 For Successful Living campaign.  But first, a little history. The famous DIESEL tagline was created in the early 90’s, when founder Renzo Rosso wanted a phrase that would remain both timeless, and true to the growing denim label’s irreverent, bold and unexpected foundation. The phrase, in just a trio of words, captured Rosso’s vision by wrapping in and connoting: irony, provocation, eccentricity and kitsch. It also solidified a mantra he had: never talk down to your customers. Treat them as equals. Involve them in your world (that was interaction 30 years before it was called so). If you wore DIESEL, you were living successfully. Simple as that. While the claim has been part of DIESEL’s communications ever since, today DIESEL returns to its nucleus by debuting a new For Successful Living story, celebrating its core product, denim; acquainting a new generation with DIESEL’s original messaging as a challenger of conventions and common places; and reminding the world that living successfully means staying true to oneself (making YOUR way the successful way) – while not taking oneself too seriously.   The centerpiece of the Spring/Summer 2020 campaign is a film by François Rousselet. It features a superhero movie actor on set, having a tough day and not quite nailing his scenes. Over with it (or rather, after having exhausted his movie director), he heads back to his trailer, changes into his DIESEL denim gear, steps out looking way more relaxed, and does the thing he couldn’t do on set but is simply a consequence of who he really is. Watch the video in the link below to see for yourself.   Accompanying photography was lensed by Kourtney Roy, and features models floating, flexing and flying.    Because, what does it all boil down to, ultimately? That For Successful Livingis fundamentally about confidence, and the power that comes from finding in oneself both strength—and irony. for more information visit shop.diesel.com

Alexander Mcqueen Spring & Summer 2020
44

Alexander Mcqueen Spring & Summer 2020

Fashion The Alexander Mcqueen Spirng & Summer 2020 campaign featuring Vivien Solari, Felice Noordhoff, Imaan Hammam. photographed by Jamie Hawkesworth. The Alexander Mcqueen Spirng & Summer 2020 campaign featuring Vivien Solari, Felice Noordhoff, Imaan Hammam. photographed by Jamie Hawkesworth.

Advertising
Advertising
Wrangler launches Texas Slim
36

Wrangler launches Texas Slim

Fashion Wrangler launches Texas slim, with an incredible campaign that inspired you to live with the courage to take risks and live to the fullest.  For 30 years, Wrangler’s Texas jeans have been a best-selling fit. Now the denim icon introduces the Texas Slim, a new slimmer version for men. With a regular fit through the thigh, but cut slim on the leg, it includes all the authentic and relaxed elements of the original but with a contemporary, streamlined fit, keeping the heritage alive. To mark the launch, Wrangler creates a campaign to honor the daring and freedom of the America’s last few travelling motorcycle stunt shows. It aligns with Wrangler’s new global Wear with AbandonTM campaign, which celebrates the inspiring idea that life bursts with opportunity and adventure when you live with a spirit of risk and courage. In the early 1900's, motordromes became a popular carnival sideshow at state and county fairs across the United States. Inside the wooden drome, known as the Wall of Death, spectators watch from above as riders orbit its vertical walls on antique motorcycles in a heady mix of speed, noise and adrenaline. Defying death – and gravity. In the first half of the twentieth century there were hundreds of motordromes – now there are just a handful, a travelling piece of Americana, keeping this thrilling piece of motorcycle history alive. The riders trust each other with their lives. They hare stories of the road, broken bones, and a passion for a life of risk and adventure. Going from state to state, bringing heart-stopping danger and the romance of their nomadic lives to small-town America, the team set up and take down the motordrome together – always wearing Wranglers, engineered for hard, heavy work, and with enduring authentic Western style. Wrangler is the iconic denim cowboy brand, created in 1947 to serve cowboys and ranch workers, but soon adopted by rebels and trailblazers. Wrangler recognizes this spirit in the America’s motordrome riders, the men (and sometimes women) risking their lives to thrill a crowd, who are ensuring this way of life survives into a new generation. "Cowboys on steel, always in Wranglers." Wrangler launches Texas slim, with an incredible campaign that inspired you to live with the courage to take risks and live to the fullest.  For 30 years, Wrangler’s Texas jeans have been a best-selling fit. Now the denim icon introduces the Texas Slim, a new slimmer version for men. With a regular fit through the thigh, but cut slim on the leg, it includes all the authentic and relaxed elements of the original but with a contemporary, streamlined fit, keeping the heritage alive. To mark the launch, Wrangler creates a campaign to honor the daring and freedom of the America’s last few travelling motorcycle stunt shows. It aligns with Wrangler’s new global Wear with AbandonTM campaign, which celebrates the inspiring idea that life bursts with opportunity and adventure when you live with a spirit of risk and courage. In the early 1900's, motordromes became a popular carnival sideshow at state and county fairs across the United States. Inside the wooden drome, known as the Wall of Death, spectators watch from above as riders orbit its vertical walls on antique motorcycles in a heady mix of speed, noise and adrenaline. Defying death – and gravity. In the first half of the twentieth century there were hundreds of motordromes – now there are just a handful, a travelling piece of Americana, keeping this thrilling piece of motorcycle history alive. The riders trust each other with their lives. They hare stories of the road, broken bones, and a passion for a life of risk and adventure. Going from state to state, bringing heart-stopping danger and the romance of their nomadic lives to small-town America, the team set up and take down the motordrome together – always wearing Wranglers, engineered for hard, heavy work, and with enduring authentic Western style. Wrangler is the iconic denim cowboy brand, created in 1947 to serve cowboys and ranch workers, but soon adopted by rebels and trailblazers. Wrangler recognizes this spirit in the America’s motordrome riders, the men (and sometimes women) risking their lives to thrill a crowd, who are ensuring this way of life survives into a new generation. "Cowboys on steel, always in Wranglers."

Dior in Miami
33

Dior in Miami

Fashion exclusive images by Victor Vergara from the Dior men's show in Miami. #DiorMiami exclusive images by Victor Vergara from the Dior men's show in Miami. #DiorMiami

Aayali
32

Aayali

Accessories They believe in taking a moment to show appreciation for everything we have in life. This involves focusing on the positive and appreciating the things you often take for granted: warm sunshine, clean water, healthy food, loving family and friends. They also believe gratitude creates abundance and joy. Giving thanks makes you feel happier, more present, and confident to live your best life. Their products are created to help remind you to take a moment and be thankful for your life. About the materials and ingredients: They use a 100% natural wax created by the manufacturing arm of Cire Trudon, the oldest candle maker in the world since 1643. The wax was developed with the utmost care to ensure a clean burn and an exceptional factory experience. Creating a fragrance requires patience, experience and creativity. They partnered with French nose and bespoke perfumer Anais Fournial to exclusively develop our three signature signature fragrances Confiance, Joie and Sérénité. AAYALI fragrances can be characterized as sophisticated, timeless, elevating and evoking a feeling of ultimate luxury. Their candles are poured in France in timeless reusable vessels made from pressed glass, ceramic - an exclusive design handmade for AAYALI by Belgian brand VAL POTTERY, and French Limoges porcelain Brass, an alloy of copper and zinc, is one of the most durable metals. It does not rust and when treated carefully, it can last for generations. AAYALI’s founder traveled to India in search of the best brass craftsmanship. All their accessories are made in India by skilled artisans using 100% solid brass of the highest quality.  THE FRAGRANCES: CONFIANCE Top notes: Spices Heart notes: Sandalwood Base notes: Cashmere, Cedarwood, Moss Personality: Classy / Intriguing / Seductive Reminds you of: A crackling fireplace JOIE Top notes: Floral bouquet Heart notes: Bourbon vanilla, Mimosa Base notes: Amber Personality: Delicate / Comforting / Cozy Reminds you of: Warm rays of sunshine on a crisp morning SÉRÉNITÉ Top notes: Fig Heart notes: Jasmine, Orange blossom, TuberoseBase notes: Cashmere Personality: Elegant / Sophisticated / Romantic  Reminds you of: A relaxing day at the spa More about the selection of scented candles and accessories on aayali.com They believe in taking a moment to show appreciation for everything we have in life. This involves focusing on the positive and appreciating the things you often take for granted: warm sunshine, clean water, healthy food, loving family and friends. They also believe gratitude creates abundance and joy. Giving thanks makes you feel happier, more present, and confident to live your best life. Their products are created to help remind you to take a moment and be thankful for your life. About the materials and ingredients: They use a 100% natural wax created by the manufacturing arm of Cire Trudon, the oldest candle maker in the world since 1643. The wax was developed with the utmost care to ensure a clean burn and an exceptional factory experience. Creating a fragrance requires patience, experience and creativity. They partnered with French nose and bespoke perfumer Anais Fournial to exclusively develop our three signature signature fragrances Confiance, Joie and Sérénité. AAYALI fragrances can be characterized as sophisticated, timeless, elevating and evoking a feeling of ultimate luxury. Their candles are poured in France in timeless reusable vessels made from pressed glass, ceramic - an exclusive design handmade for AAYALI by Belgian brand VAL POTTERY, and French Limoges porcelain Brass, an alloy of copper and zinc, is one of the most durable metals. It does not rust and when treated carefully, it can last for generations. AAYALI’s founder traveled to India in search of the best brass craftsmanship. All their accessories are made in India by skilled artisans using 100% solid brass of the highest quality.  THE FRAGRANCES: CONFIANCE Top notes: Spices Heart notes: Sandalwood Base notes: Cashmere, Cedarwood, Moss Personality: Classy / Intriguing / Seductive Reminds you of: A crackling fireplace JOIE Top notes: Floral bouquet Heart notes: Bourbon vanilla, Mimosa Base notes: Amber Personality: Delicate / Comforting / Cozy Reminds you of: Warm rays of sunshine on a crisp morning SÉRÉNITÉ Top notes: Fig Heart notes: Jasmine, Orange blossom, TuberoseBase notes: Cashmere Personality: Elegant / Sophisticated / Romantic  Reminds you of: A relaxing day at the spa More about the selection of scented candles and accessories on aayali.com

At Givenchy, stars align for their new campaign
30

At Givenchy, stars align for their new campaign

Fashion For its Spring-Summer 2020 advertising campaign, the House of Givenchy revisits its signature “couple” theme with an iconoclastic new pairing. In a glamorous, fresh dichotomy, the House reveals two icons — Charlotte Rampling and Marc Jacobs — in a campaign lensed by the photographer Craig McDean, with guidance from Givenchy Artistic Director Clare Waight Keller. Together and individually, the Paris-based actress and the New York-based designer appear in portraits that boldly celebrate individualistic beauty and the liberated, self-assured attitude so emblematic of Givenchy. The series honors the “Givenchy sitting” style of portraiture, a celebration of strength, wit and innate elegance. It follows the campaign starring Ariana Grande, for the Fall-Winter 2019 season. Wearing directional looks and key accessories from the Spring-Summer 2020 collection, each icon appears in his or her signature style, Rampling in masculine tailoring and Jacobs in more feminine pieces. Both radiate strength of character, their natural grandeur further underscored by a neutral setting. Dual perspectives feature close-ups and three-quarter length images in color and black and white. In single portraits, they offer a personal take on Bond accessories. Dressed in graphic black and white, Rampling folds the Bond shopper under her arm while Jacobs, dressed in a shiny black overcoat, carries a men’s Bond duffle that’s filled to capacity. In a naturalistic three-quarter portrait, Rampling gazes at the viewer with her signature mysterious half-smile, the season’s star handbag, the ID93 in buttery yellow suede, slung casually over her shoulder. In another image, she appears dressed in a trench and smoky aviators with the Mystic bag in cognac leather. A dual portrait shows the stars radiating grace and confidence. Posing back-to-back, they embody a complementary take on the season’s sophisticated red floral motifs. In the campaign’s companion video, Rampling and Jacobs stars appear “as they are”. Rampling - dressed in her signature masculine/feminine style – offers Jacobs a master class in the dramatic arts. With timeless chic and natural grace, the English icon coolly plays foil to the New York-based designer’s extravagant, tongue-in-cheek take on femininity. Surreal and absurd elements show the season’s footwear playing telephone, for example. The Givenchy Spring-Summer 2020 advertising campaign will be released online today and break in the March issue of selected magazines worldwide. Creative Director: Clare Waight Keller Photographer: Craig McDean, Talents: Charlotte Rampling and Marc Jacobs Video Screenplay: Hermione Hoby  For its Spring-Summer 2020 advertising campaign, the House of Givenchy revisits its signature “couple” theme with an iconoclastic new pairing. In a glamorous, fresh dichotomy, the House reveals two icons — Charlotte Rampling and Marc Jacobs — in a campaign lensed by the photographer Craig McDean, with guidance from Givenchy Artistic Director Clare Waight Keller. Together and individually, the Paris-based actress and the New York-based designer appear in portraits that boldly celebrate individualistic beauty and the liberated, self-assured attitude so emblematic of Givenchy. The series honors the “Givenchy sitting” style of portraiture, a celebration of strength, wit and innate elegance. It follows the campaign starring Ariana Grande, for the Fall-Winter 2019 season. Wearing directional looks and key accessories from the Spring-Summer 2020 collection, each icon appears in his or her signature style, Rampling in masculine tailoring and Jacobs in more feminine pieces. Both radiate strength of character, their natural grandeur further underscored by a neutral setting. Dual perspectives feature close-ups and three-quarter length images in color and black and white. In single portraits, they offer a personal take on Bond accessories. Dressed in graphic black and white, Rampling folds the Bond shopper under her arm while Jacobs, dressed in a shiny black overcoat, carries a men’s Bond duffle that’s filled to capacity. In a naturalistic three-quarter portrait, Rampling gazes at the viewer with her signature mysterious half-smile, the season’s star handbag, the ID93 in buttery yellow suede, slung casually over her shoulder. In another image, she appears dressed in a trench and smoky aviators with the Mystic bag in cognac leather. A dual portrait shows the stars radiating grace and confidence. Posing back-to-back, they embody a complementary take on the season’s sophisticated red floral motifs. In the campaign’s companion video, Rampling and Jacobs stars appear “as they are”. Rampling - dressed in her signature masculine/feminine style – offers Jacobs a master class in the dramatic arts. With timeless chic and natural grace, the English icon coolly plays foil to the New York-based designer’s extravagant, tongue-in-cheek take on femininity. Surreal and absurd elements show the season’s footwear playing telephone, for example. The Givenchy Spring-Summer 2020 advertising campaign will be released online today and break in the March issue of selected magazines worldwide. Creative Director: Clare Waight Keller Photographer: Craig McDean, Talents: Charlotte Rampling and Marc Jacobs Video Screenplay: Hermione Hoby 

Thinking of Summer
28

Thinking of Summer

Fashion Exclusive editorial in collaboration with Lois Jeans.   photographed by: Fabrizzio Del Rincon styled by: Victor Vergara casting by: Timotej Letonja grooming by: Wout Philippo models: Mees & Dani at Republic Models  Exclusive editorial in collaboration with Lois Jeans.   photographed by: Fabrizzio Del Rincon styled by: Victor Vergara casting by: Timotej Letonja grooming by: Wout Philippo models: Mees & Dani at Republic Models 

Fosbury & Sons opens in Amsterdam
25

Fosbury & Sons opens in Amsterdam

Design Fosbury & Sons has moved into the former Prinsengrachtziekenhuis (Prinsengracht Hospital) in Amsterdam. The final redevelopment phase has been completed - the building, listed as national monument, has been entirely transformed into stylishly appointed offices and work places, inspiring meeting rooms, event spaces, and a restaurant where entrepreneurs and companies can meet and mingle. Fosbury & Sons Prinsengracht, the first international location of the eponymous Belgian co-working concept, occupies 6,000 sqm. (64,583 sq.ft.) of an imposing monumental building. The iconic premises offer room for more than 250 companies and entrepreneurs. The founders of companies such as Blendle, Van Moof, TicketSwap, Ace & Tate, Top Notch, Tony Chocolonely, The Media Nanny and Temper are among the first members of Fosbury & Sons Prinsengracht. ‘It’s our first location outside Belgium’, says Stijn Geeraets, co-founder of Fosbury & Sons. ‘It speaks for itself to launch in a leading business hub such as Amsterdam. While researching suitable locations we came across the building’s owners, Millten (Foppe Eshuis and Lennard Rottier) and Million Monkeys (Maarten Beucker Andreae). As partners we opted for a joint venture to operate the former Prinsengrachtziekenhuis. It’s almost unreal that we’ve been able to occupy this beautiful canalside building with so much history. Obviously, we treated it with utmost respect, and we set out to make it a special place for locals. Also, we believe the Netherlands are ready for our vision of beautifully appointed work places with a professional yet welcoming atmosphere’. Art & Design The interior design of Fosbury & Sons Prinsengracht has been created by design duo Going East. The aim to restore the structure’s former glory and grandeur has been used as a starting point. ‘We decided to reinstall parquet flooring in the suites, just like we had seen in old photographs’, says Going East designer Anaïs Torfs. We intended to recreate an authentic Italian palazzo atmosphere alongside the canals. We emphasized the beautiful arches and some of the dilapidated ceilings have intentionally been retained. This has resulted in an interior where contrasts take centre stage: old vs. new and classic vs. modern, along with detailing in colourful marble, rich wool fabrics and vintage design. Beside design, art plays a pivotal role in the interior design. In collaboration with Grimm Gallery and The Ravestijn Gallery the communal spaces are adorned by modern art and photo works. On display are eye-catching sculptures by American artist Nick van Woert, all curated by Grimm Gallery. Additionally, works by lensman Koen Hauser (The Ravestijn Gallery) are presented which feature a bold and contemporary take on still life. Last but not least, a series of custom artworks by artist Sarah Yu Zeebroek add a Belgian touch. Fosbury & Sons Café Next to the stylish offices and meeting rooms, members are able to meet at the Fosbury & Sons Café. Occupying 230 sqm. (2,476 sq.ft.), it is situated alongside an idyllic and sheltered inner garden. Members can indulge in special dishes and international classics, all freshly prepared on a daily basis by its very own chef. The venue can also be accessed through a half-day membership (breakfast or afternoon treat included) or a full-day membership (lunch included). The building which Fosbury & Sons occupies a 19th century building which was known as Prinsengrachtziekenhuis (Prinsengracht Hospital) until 2014. Since 1994 it served as a branch of Onze Lieve Vrouwe Gasthuis (OLVG Hospital) and gained the status of outpatient clinic. The last beds disappeared two years later. In 2014 the building was sold to Millten and Million Monkeys. Commissioned by real estate developer Millten, and in collaboration with architect Roberto Meyer of MVSA Architects, the monumental building has been thoroughly renovated over the course of five years. About Fosbury & Sons Fosbury & Sons Prinsengracht is the first branch outside Belgium of Fosbury & Sons. The company was founded in 2016 by Serge Hannecart, Stijn Geeraets and Maarten Van Gool who set out to radically change the office world with the motto ‘Not Your Ordinary Office’. Following the first location at the WATT Tower in Antwerp, a 7,000 sqm. (75,347 sq.ft.) was launched on the premises of a modernist landmark building in Brussels by Polish-Belgian architect Constantin Brodzki. Additionally, Fosbury & Sons opened two other venues in Brussels in 2019. Fosbury & Sons Prinsengracht is the first Dutch location of the Antwerp-based company. A second Dutch location in the Amsterdam Westerdok area is currently being developed and is expected to open by the end of this year. Additional branches are to open shortly in Antwerp, Valencia, Ghent, and The Hague. Fosbury & Sons is the answer to bland office space and monotonous work by offering its members not only a pleasant environment, but also full autonomy, flexibility, connectivity with other entrepreneurs and companies, and a necessary dose of fun. Fosbury & Sons adheres to the importance of a balance between work and private life and offers members a professional work place, including useful services which help raise the quality of the aforementioned balance. As a member, you are able to enjoy a professional office with living room-inspired comfort, the services and atmosphere of a hotel, and the fun level that equals having a day off. Mind you, your friends and family are equally welcome to enjoy lunch together or to attend one of the many events held on the premises. Needless to say, it is a perfect example of how private life and work are intertwined hassle- free. for prices visit https://fosburyandsons.com Fosbury & Sons has moved into the former Prinsengrachtziekenhuis (Prinsengracht Hospital) in Amsterdam. The final redevelopment phase has been completed - the building, listed as national monument, has been entirely transformed into stylishly appointed offices and work places, inspiring meeting rooms, event spaces, and a restaurant where entrepreneurs and companies can meet and mingle. Fosbury & Sons Prinsengracht, the first international location of the eponymous Belgian co-working concept, occupies 6,000 sqm. (64,583 sq.ft.) of an imposing monumental building. The iconic premises offer room for more than 250 companies and entrepreneurs. The founders of companies such as Blendle, Van Moof, TicketSwap, Ace & Tate, Top Notch, Tony Chocolonely, The Media Nanny and Temper are among the first members of Fosbury & Sons Prinsengracht. ‘It’s our first location outside Belgium’, says Stijn Geeraets, co-founder of Fosbury & Sons. ‘It speaks for itself to launch in a leading business hub such as Amsterdam. While researching suitable locations we came across the building’s owners, Millten (Foppe Eshuis and Lennard Rottier) and Million Monkeys (Maarten Beucker Andreae). As partners we opted for a joint venture to operate the former Prinsengrachtziekenhuis. It’s almost unreal that we’ve been able to occupy this beautiful canalside building with so much history. Obviously, we treated it with utmost respect, and we set out to make it a special place for locals. Also, we believe the Netherlands are ready for our vision of beautifully appointed work places with a professional yet welcoming atmosphere’. Art & Design The interior design of Fosbury & Sons Prinsengracht has been created by design duo Going East. The aim to restore the structure’s former glory and grandeur has been used as a starting point. ‘We decided to reinstall parquet flooring in the suites, just like we had seen in old photographs’, says Going East designer Anaïs Torfs. We intended to recreate an authentic Italian palazzo atmosphere alongside the canals. We emphasized the beautiful arches and some of the dilapidated ceilings have intentionally been retained. This has resulted in an interior where contrasts take centre stage: old vs. new and classic vs. modern, along with detailing in colourful marble, rich wool fabrics and vintage design. Beside design, art plays a pivotal role in the interior design. In collaboration with Grimm Gallery and The Ravestijn Gallery the communal spaces are adorned by modern art and photo works. On display are eye-catching sculptures by American artist Nick van Woert, all curated by Grimm Gallery. Additionally, works by lensman Koen Hauser (The Ravestijn Gallery) are presented which feature a bold and contemporary take on still life. Last but not least, a series of custom artworks by artist Sarah Yu Zeebroek add a Belgian touch. Fosbury & Sons Café Next to the stylish offices and meeting rooms, members are able to meet at the Fosbury & Sons Café. Occupying 230 sqm. (2,476 sq.ft.), it is situated alongside an idyllic and sheltered inner garden. Members can indulge in special dishes and international classics, all freshly prepared on a daily basis by its very own chef. The venue can also be accessed through a half-day membership (breakfast or afternoon treat included) or a full-day membership (lunch included). The building which Fosbury & Sons occupies a 19th century building which was known as Prinsengrachtziekenhuis (Prinsengracht Hospital) until 2014. Since 1994 it served as a branch of Onze Lieve Vrouwe Gasthuis (OLVG Hospital) and gained the status of outpatient clinic. The last beds disappeared two years later. In 2014 the building was sold to Millten and Million Monkeys. Commissioned by real estate developer Millten, and in collaboration with architect Roberto Meyer of MVSA Architects, the monumental building has been thoroughly renovated over the course of five years. About Fosbury & Sons Fosbury & Sons Prinsengracht is the first branch outside Belgium of Fosbury & Sons. The company was founded in 2016 by Serge Hannecart, Stijn Geeraets and Maarten Van Gool who set out to radically change the office world with the motto ‘Not Your Ordinary Office’. Following the first location at the WATT Tower in Antwerp, a 7,000 sqm. (75,347 sq.ft.) was launched on the premises of a modernist landmark building in Brussels by Polish-Belgian architect Constantin Brodzki. Additionally, Fosbury & Sons opened two other venues in Brussels in 2019. Fosbury & Sons Prinsengracht is the first Dutch location of the Antwerp-based company. A second Dutch location in the Amsterdam Westerdok area is currently being developed and is expected to open by the end of this year. Additional branches are to open shortly in Antwerp, Valencia, Ghent, and The Hague. Fosbury & Sons is the answer to bland office space and monotonous work by offering its members not only a pleasant environment, but also full autonomy, flexibility, connectivity with other entrepreneurs and companies, and a necessary dose of fun. Fosbury & Sons adheres to the importance of a balance between work and private life and offers members a professional work place, including useful services which help raise the quality of the aforementioned balance. As a member, you are able to enjoy a professional office with living room-inspired comfort, the services and atmosphere of a hotel, and the fun level that equals having a day off. Mind you, your friends and family are equally welcome to enjoy lunch together or to attend one of the many events held on the premises. Needless to say, it is a perfect example of how private life and work are intertwined hassle- free. for prices visit https://fosburyandsons.com

Louis Vuitton presents Pre-Fall 2020
24

Louis Vuitton presents Pre-Fall 2020

Fashion Fashion is a novel. And the Louis Vuitton Pre-Fall 2020 collection embarks on a narrative journey where the garments tell their own tales. These characters from their wardrobe set the scene for our days, our moods, our lives. Thismeeting of periods, stylistic movements and anachronistic combinations brings to life a rich cast of costumes. In such a ‘wearable library’, each outwrites its own chapter made up of romantic monologues. Peculiar dialogues between stylistic rebellion and ne crafts-manship. An account of sportswear’s encounter withtailoring. Taking the cultural references even further, Louis Vuitton has adorned one of the collection’s t-shirts with the original cover from William Peter Blatty’s 1971 cult science-fiction novel The Exorcist. To illustrate this collection – a term that works just as well with fashion as it does with literature or on the big screen – the House’s muses proudly take to book covers or posters as protagonists, fitting perfectly into Louis Vuitton’s history and brilliantly embracing therole of adventurer. for more go on louisvuitton.com Photographer Collier Schorr   Fashion is a novel. And the Louis Vuitton Pre-Fall 2020 collection embarks on a narrative journey where the garments tell their own tales. These characters from their wardrobe set the scene for our days, our moods, our lives. Thismeeting of periods, stylistic movements and anachronistic combinations brings to life a rich cast of costumes. In such a ‘wearable library’, each outwrites its own chapter made up of romantic monologues. Peculiar dialogues between stylistic rebellion and ne crafts-manship. An account of sportswear’s encounter withtailoring. Taking the cultural references even further, Louis Vuitton has adorned one of the collection’s t-shirts with the original cover from William Peter Blatty’s 1971 cult science-fiction novel The Exorcist. To illustrate this collection – a term that works just as well with fashion as it does with literature or on the big screen – the House’s muses proudly take to book covers or posters as protagonists, fitting perfectly into Louis Vuitton’s history and brilliantly embracing therole of adventurer. for more go on louisvuitton.com Photographer Collier Schorr  

Winter wonderland
21

Winter wonderland

Fashion photographed by: Fabrizzio del Rincon styled by: Victor Vergara model: Linde at Paparazzi Model Management hair and make-up by: Carlos Saidel casting by: Timotej Letonja   photographed by: Fabrizzio del Rincon styled by: Victor Vergara model: Linde at Paparazzi Model Management hair and make-up by: Carlos Saidel casting by: Timotej Letonja  

Saint Laurent men's Spring & Summer 2020 campaign with Rami Malek
20

Saint Laurent men's Spring & Summer 2020 campaign with Rami Malek

Fashion Art Direction: Anthony Vaccarello Director: David Sims Talent: Rami Malek ysl.com #YSL #SaintLaurent #YvesSaintLaurent @anthonyvaccarello Art Direction: Anthony Vaccarello Director: David Sims Talent: Rami Malek ysl.com #YSL #SaintLaurent #YvesSaintLaurent @anthonyvaccarello

loading
More articles