OAKLEY AND STAPLE DROP A COLLABORITVE COLLECTION
The new Oakley® x STAPLE collaboration is a mix of history reinvented and renewed. The limited-edition collector’s package includes the original 1992 Sub Zero and its present-day doppelganger, the 2022 Re:SubZero. The original Sub Zeros were ahead of their time when first released, weighing less than an ounce. This same technical feat has been replicated in this new collaboration for extremely lightweight frames. Both glasses feature a white, marble-inspired design on the temples that complement the all-black frames, honoring this legendary silhouette while paying homage to classic sci-fi iconography.
“This collection connects the past with the future in such a way that celebrates where both Oakley and STAPLE came from as well as where we plan to go,” said Brian Takumi, Oakley VP, Brand Soul and Creative. “Jeff Staple and his entire team continue to infuse our brand with a unique outlook on what’s possible when it comes to eyewear and apparel. The marble-inspired frames in this collection heroes the original Sub Zero and its present day counterpart that’s unlike anything we’ve ever done. Much like the theme of the collection, we explored a new frontier with the STAPLE team when creating it. That relentless pursuit of unique design and adventure is what continues to fuel the success of this collaboration.”
The Sub Zero Collector’s pack includes a new iteration of the original Sub Zero and the reimagined Re:SubZero. Both frames include the Premium PrizmTM Black lens with a laser etched Pigeon logo and feature a marble swirl temple design. Supremely light, each pair will take you through a journey of past and future discovery.
“For this collaboration, we reinvented a revered Oakley classic – the Sub Zero. To me, these frames encapsulate Oakley’s unmatched technical innovation and have an unmatched sleek and futuristic design,” says Jeff Staple, Founder of STAPLE & Reed Art Department. “We put our own spin on both glasses, giving them a laser etched Pigeon logo and a timeless marble-inspired design.”
This release marks the final installation of this year’s two-part product collaboration, following the release of three Oakley x STAPLE Frogskins in June.