MYTHERESA LAUNCHES EXCLUSIVE BEAUTY POP-UP WITH SISLEY PARIS
Luxury online retailer Mytheresa launches its second Beauty Pop-Up, this time in collaboration with the French family-owned luxury beauty brand Sisley Paris. The Beauty Pop-Up will run for four weeks exclusively in Europe, the UK, the US, and Switzerland, starting from March 2nd, 2022, featuring a curated edit of Sisley’s iconic high-end skincare, make-up, and hair treatments.
Mytheresa is proud to collaborate with Sisley Paris, a luxury beauty brand focused on creating exceptional, high-quality products with innovative formulas and natural ingredients, all the while embracing sustainable practices.
At the heart of the offering lie two exclusive Sisley x Fauré Le Page luxury leather vanity cases, con- taining 5 Sisley products of excellence: Sisleÿa Essential skincare lotion, Sisleÿa L’Intégral Anti-Âge Firming Concentrated Serum, Sisleÿa L’Intégral Anti-Âge, Sisleÿa L’Integral Anti-Age Eye And Lip Con- tour Cream Lèvres and All Day All Year.
Next to this, the Sisley Paris x Mytheresa Beauty Pop-Up will feature iconic skincare and haircare products from the Sisleÿa, Black Rose, and Hair Rituel collections, as well as summer makeup essentials that can easily be incorporated into one’s daily beauty routine.
In light of the dedicated editorial story consisting of imagery and video, Isabelle d’Ornano opened the doors to her home in the heart of Paris. She, her daughter and Global Vice President Christine d’Ornano, and her granddaughter Daria Botin, Director of Sisley’s In-house Creative Studio, spoke exclusively to Mytheresa about their beauty secrets, self-care favorites, their strong bond, careers, and life in general.
For three generations, the d’Ornano family has been moved by a visionary approach to the luxury cosmetic sector. Hubert and Isabelle d’Ornano launched Sisley in 1976 with an innovative intuition: Phytocosmetology is at the heart of Sisley’s creations. It refers to using the best natural plant extracts to create the best cosmetics. Sisley’s success with each of its product launches is based on the capacity of its laboratories for innovation. Products are only brought to market after a long process of development and thorough and meticulous testing of their effectiveness and the absence of any harmful effects. Today, his son, Philippe d’Ornano, President of the company, is the architect of the brand’s world- wide ambition. His sister Christine d’Ornano, Global Vice President, oversees the group’s international marketing strategy.
Mytheresa is one of the leading global luxury fashion e-commerce platforms shipping to over 130 countries. Founded as a boutique in 1987, Mytheresa launched online in 2006 and offers ready-to-wear, shoes, bags, and accessories for womenswear, menswear, and kidswear. The highly curated edit of over 200 brands focuses on true luxury brands such as Bottega Veneta, Burberry, Dolce&Gabbana, Gucci, Loewe, Loro Piana, Moncler, Prada, Saint Laurent, Valentino, and many more. Mytheresa’s unique digital experience is based on a sharp focus on high-end luxury shoppers, exclusive product and content offerings, leading technology and analytical platforms as well as high-quality service operations.