MOSCHINO PRESENTS PRE-FALL 2024 WOMENSWEAR AND FALL 2024 MENSWEAR
The lady in the sculptural little black dress with golden accents.
The rockabilly type swagging in a leopard minidress, white socks and chunky creepers.
The alluring girl casually donning the Teddy Bear headpiece and matching overcoat.
The preppy heartthrob in the VIP-spelling trompe l’oeil sweater.
The sophisticated grown up wrapped in a lightweight trenchcoat, its arm line edged in fringes.
In building his fashion vocabulary, Franco Moschino penned love letters to a multitude of characters, capturing the raw energy of the youth strolling down the streets, rock ‘n’ roll types crowding nightclubs and grownups filling office spaces in sophisticated garb.
His legacy echoes in the Moschino Pre-Fall 2024 womenswear and Fall/Winter 2024 menswear collections, featuring continued reinventions of its tenets and five iconic archival pieces reissued as a statement on the house’s unique identity.
The Teddy Bear coat and headpiece, the half-jacket with fringes, the pearl-trimmed boxy blazer with peace sign, the VIP gown, the recipe coat – the latter reading Moschino, tessuto, filo, intelligenza, praticità, dignità, buon gusto (fabric, yarn, intelligence, practicality, dignity, good taste) – are Moschino archetypes to enjoy.
House codes prove contemporary and versatile. The leopard motif appears on tunic dresses and slouchy cardigans, fringes add a frisky accent to cropped bikers, denim trucker jackets and men’s pristine white shirts.
The barcode pattern has a girlish flair in the cropped shirt worn with flared jeans but morphs easily into a ladylike shirtdress.
The pearl-trimmed boxy blazer befits the youth’s tomboyish energy worn with pleated pants, while the puffy-sleeved top and full skirt ensemble in signature Moschino red speaks to prom-dreaming girls.
Statement overcoats and strong-shouldered tailoring are counterpointed by liquid-looking fluid pants. Sensuality is filled with irony and a carefree spirit, in the micro bustier leather top and see-through organza petticoat and the turtleneck lace catsuit.
Cocktail attire – pencil skirts and tuxedo blazers – are knitted in lurex threads looking like metal mesh.
Slogans are worn as accessories, humor has a subtle energy, all characters find their place and the right garb to don.
A fun and desirable ode to classics.
The same old chic.