Montblanc embraces Maison Kitsuné’s Art De Vivre with new capsule collection
Montblanc teams up with independent Paris fashion brand and lifestyle powerhouse Maison Kitsuné to create a collection of leather goods, wearable and writing accessories.
Montblanc’s signature leather pieces have been given an original design treatment by Maison Kitsuné, the fashion, music and lifestyle brand known globally for its laid-back cool and au-courant sophistication. The new Montblanc x Maison Kitsuné capsule blends iconic lines of Montblanc leather pieces with the casual and curious attitude that defines the Kitsuné’s Art de Vivre. Crafted from Saffiano printed leather and featuring a reinterpretation of Maison Kitsuné signature ‘Camo Fox’ print the collection includes a selection of leather goods in different formats, accessories and belt designed for fearless creatives who express themselves in individual and original ways.
“Kitsuné”, the Japanese word for “fox”, is a symbol of versatility that according to legend possesses the power to change its appearance, just like Kitsuné. The brand has made a name for itself adapting its repertoire according to ever evolving inspiration, blending a fashion label (Maison Kitsuné), music label (Kitsuné Musique) and cafés, roasteries, bars and restaurants (Café Kitsuné).
“What makes this partnership so dynamic and exciting is bringing together two Maisons with very different origins, stories and philosophies, yet complimentary mindsets. What we have created with this collaboration is a new, distinctive and original Art de Vivre that brings together the self- expression, creativity and playfulness of Maison Kitsuné and the passion, determination and inspiration that defines Montblanc as the Maison of Luxury Business Lifestyle,” says Vincent Montalescot, Executive Vice President Marketing, Montblanc.
Just like the multi-layered Art de Vivre enjoyed by the followers of Maison Kitsuné across different lifestyle areas, Montblanc supports and inspires those striving to leave their mark, doers who seamlessly merge their professional aspirations and other parts of their daily life into one art de vivre. Inspired by this new business lifestyle, other facets of the Montblanc lifestyle have also been given a stylish Maison Kitsuné design treatment including a leather notebook, and MB 01 smart headphones.
Montblanc x Maison Kitsuné capsule collection is available from June 24th 2021. For more information visit www.montblanc.com