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26 January

MAIUM PRESENTS THE NEW COLLECTION FOR SPRING & SUMMER

 

Designed for movement and utilising recycled PET bottles throughout their entire product range, Amsterdam’s MAIUM (my-umm) upholds their sustainable and functional credentials with the first drop of their unisex SS21 collection. Drop 1 of the collection sees the self-proclaimed "bad weather experts" debut two brand new styles; the Mac and Trench.

 

 

2020 was a year we all stood still. Emerging into a new yearly cycle, MAIUM comes equipped with renewed optimism. The SS21 collection showcases vintage silhouettes with a modern twist, reimagining the classic Mac and Trench coat inspired by a time when our world was designed for movement. Both styles stay true to MAIUM's ethos of functional, sustainable and elevated design, being fully waterproof and made from a blend of organic cotton and recycled PET.

 

 

With at least 130 days of rain every year and more than one-third of the country being below sea level, the Dutch have a reputation for creating innovative ways to keep themselves dry. MAIUM apply their signature zippers on the side of each garment to transform their raincoats and newly-launched Mac and Trench styles into ponchos, keeping your bike shielded from the rain.

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