“Less & More” is a collection that talks about duality, an increasingly present notion in a world full of paradoxes, straddling virtual and reality.

A Kawaii aesthetic meets the Parisian codes of a bygone world. Cat-dresses slip between teenage hoodies and cashmere coats. Hybridized cap hats plug into lavalieres and drapes of all kinds. Dresses are adorned with laser cut-outs, like digital embroidery, delicately accentuating a strange preciousness between worn garment and treasure of the past.

For its Autumn Winter 2024-2025 collection, MAITREPIERRE explores codes borrowed from video games, inviting New York visual artist Gracelee Lawrence to create original designs using GMO corn residues.

These pop-colored sculptures emphasize a playful, offbeat approach, with characters straight out of a digital world. Questioning the notion of filters, reality and the necessity of clothing, these portable sculptures become the totems of a hybrid collection, creating a dialogue between fashion and art. 

This season, MAITREPIERRE is also collaborating with renowned Parisian shoemaker CAREL on a series of eight shoe models made from bio-sourced materials. This exclusive capsule also includes two new bags, George and Simone, named after the founders of CAREL. The emblematic shoe is adorned with dynamic new lines, between iconic heritage and object of the future.

MAITREPIERRE becomes an official ambassador of NONA Source and achieves its goal of neutrality, since 100% of the pieces are made from dead-stock, waste or certified recycled materials.

Make-up is imagined by Ruby Mazuel in exclusive partnership with the French brand EMBRYOLISSE, a specialist in multi-functional skincare and make-up since 1950, thanks to its ultra-high-performance short formulas for natural, simple and more responsible beauty. 

The hair is done by Gabriel de Fries with the support of Less Is More, a responsible and transparent Austrian hairdressing brand that contributes to environmental and climate protection while offering effective products that guarantee optimal application and results.