LOUIS VUITTON’S FALL 2024 READY-TO-WEAR IS ALL ABOUT THE BEAUTY OF DUALITY
Seasons of change call for new approaches to dressing. For the Louis Vuitton Studio Prêt-à-Porter Homme, times of transition inspire a dual wardrobe philosophy. The intermediary Fall 2024 Collection proposes a contemporary work-to-play uniform founded in the elevation of everyday adaptability from a generational view of dress codes. Honing the code switches inherent to the Maison’s menswear practice, the proposition hybridises the traditional tropes of professional and casual dressing in a considered transitional wardrobe. The collection was designed by the Louis Vuitton Studio Prêt-à-Porter Homme as a standalone proposal prior to the debut show of Men’s Creative Director Pharrell Williams in June 2023.
The effect appears in the wool jacquard of a green aviator jacket with leather panels, in the fil-coupé of a dark olive generational suit composed of an overshirt and trousers, or the fil-coupé of a sea blue traditional suit with trousers expanded in volume for casual impact. Adapted in the padded wool jacquard of a red bomber jacket with matching shorts, the effect evokes the textures of bags, observing the Louis Vuitton practice of morphing the languages of its accessories and clothes. The impression is echoed in the wool of a red cardigan, and in the embossed suede of a black overshirt. It further materialises in magnified form as prints on shirts, shorts and jackets, which feature alongside a botanic monogram denim work suit.
Employed in the bags from where it stems, the re-interpretation of Epi leather emerges as the red Maxi Epi texture and pattern. It is exercised in an Alma bowling bag, in a Christopher backpack, a soft Polochon tube bag, a distorted Monceau shoulder bag, and a nano Steamer bag. The classic Louis Vuitton monogram emerges in two new colourways: an olive-green canvas with orange lining articulated in a Discovery backpack, a Pochette, a Keepall, and a new half-moon cross-body bag; and a blue canvas with brown lining conveyed in an Avenue Sling cross-body bag and a camera bag.