LOUIS VUITTON REVEALS THE NEW LOUIS VUITTON X YAYOI KUSAMA CAMPAIGN
Priestess of a total, hypnotic and colorful art, Japanese artist Yayoi Kusama is known throughout the world as an avant-garde artist. True to her signature throughout the years, she applies her motifs ad infinitum, completely invading the space.
Yayoi Kusama crafted an infinite number of patterns for Louis Vuitton’s iconic products, from bags to menswear, womenswear to sunglasses, perfumes to shoes and accessories.
Louis Vuitton and Yayoi Kusama met the first time in 2012. Launched on the 10th anniversary of the first collaboration between the House and the contemporary artist, this collection continues the long tradition of collaboration between Louis Vuitton and artists, that dates nearly a century.The relationship with Yayoi Kusama never ended and continues to grow, based on a mutual appreciation of craftsmanship and excellence.
The cascading patterns, their qualities and the notion of infinity mirrored in the collection reflect Kusama’s process and themes, while testing and pushing the boundaries of Louis Vuitton’s savoir-faire.
At Louis Vuitton, when it comes to the magic of making objects, anything is possible.
The Louis Vuitton x Yayoi Kusama collaboration is available in Louis Vuitton shops and online since the 6th of January, 2023.
Words by MARIE-PAULINE CESARI