LORO PIANA PRESENTS THE SPRING-SUMMER 2023 WOMEN’S COLLECTION
Milan, 23 September 2022 – On the occasion of Milan Fashion Week, Loro Piana presents the Spring Summer 2023 Women’s Collection in via Palestro 24, at Casa Cipriani.
Loro Piana is also present in other corners of the city on the 23rd and 24th of September with a series of activations open to the public and inspired by the Collection’s theme. The shop-window space in via Borgonuovo 1, the flower stands between via Manzoni and via Montenapoleone and in via Palestro will be transformed into hydrangea ateliers, where the creations of floral artist Mary Lennox can be admired, and “live” compositions gifted to passers-by. The newsstand in via dei Giardini, on the other hand, appears as a small post office, transporting visitors back to the wonders of Italy and its most iconic sights. Here it is possible to send a series of postcards illustrated by the artists Emiliano Ponzi, Karolis Strautniekas, Antonietta Marrocchella and David Doran with the locations of five Italian regions (Piedmont, Tuscany, Liguria, Apulia and Sicily), which inspired the Spring Summer 2023 Women’s Collection.