LOREEN UNVEILS OFFICIAL MUSIC VIDEO FOR “IS IT LOVE”

Multi-platinum international award-winning Loreen posted the official music video for her latest single, “Is It Love”. The video was shot by video director, Moncef Henaien in the Tunisian desert and depicts the message behind the song: the duality in love and life. With Loreen’s Berber influences, Loreen radiates strength and beauty; her eyes hold the stories of generations, and her outfit symbolizes the continuity of tradition in a changing world, a vision of modernity and cultural pride.