LONDON GRAMMAR RELEASE BRAND NEW SINGLE HOW DOES IT FEEL TODAY ON MINISTRY OF SOUND
London Grammar have examined the demons of the past and identified a clearer path forward – one that lies in Hannah taking her place as the true leader of London Grammar, giving her the space to push back against the sexism she’s faced near-daily in her career. This shift in dynamic may see her giving the fans what they deserve, but more importantly, she’s giving herself what she deserves too” – NME
“The ethereal lead single from the band’s forthcoming third album, Californian Soil, is an enchanting mix of Florence, the xx and Stevie Nicks…and London Grammar, obviously” – The Guardian Guide Track of the Week
“The London three-piece serve up a powerful reminder of how gripping their swirling, ambient electronica can be” – Sunday Times Culture
“An uplifting return for the British trio, with Hannah Reid’s pure vocals floating over an electronic backing that heads towards classic house music” – The Times
London Grammar today release their brand new single How Does It Feel, which sees frontwoman Hannah Reid channel a side of London Grammar fans haven’t seen before. The single, which is co-produced by Brit award winning writer and producer Steve Mac – known for his work with some of the most prolific names in pop – premiered as Annie Mac’s Hottest Record on Radio 1 last night and arrives just a few weeks ahead of the release of Californian Soil, the brand new studio album from the band, out April 16 on Ministry Of Sound.
Of the single, Hannah Reid said, “I’ve always loved pop music. Some of my favourite writers and singers are female, many who are younger than me but who are absolutely smashing the pop world with amazing songs. This song started off as an experiment, and ended up being one of my favourites on the record. Along with our alternative side, this creates a light and shade on our album that I’ve always wanted to achieve.”
Listen to How Does It Feel here.
London Grammar will play their biggest headline tour to date this November, which includes two night’s at London’s Alexandra Palace. Pre-sale tickets sold out instantly upon release, followed swiftly by general sale tickets which sold out in record time. All dates are now sold out.