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Chopard’s Journey to Sustainable Luxury
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Chopard’s Journey to Sustainable Luxury

Jewelry Chopard partners with the Swiss Better Gold Association on a ground-breaking project to source gold from Colombian artisanal miners.     Having achieved a 100% ethical gold supply chain since 2018, Chopard today announced another ground-breaking scheme as part of its Journey to Sustainable Luxury. In conjunction with the Swiss Better Gold Association (SBGA), this will see the luxury watch and jewellery Maison sourcing gold from the Barequeros in El Chocó, Colombia.      The “Barequeros”: El Chocó is Colombia’s second-largest gold producing region but also one of the country’s poorest. The Barequeros are artisanal gold miners of whom 46 percent are women. They use local traditional alluvial mining techniques with hand equipment such as sluices and panning. Their methods use no mercury, thus protecting the region’s biodiversity which is among the most unique in the world. To be legally registered, the Barequeros need to obtain a special permit that allows them to produce manually and sell up 420 grams of gold per year.  As part of this programme, the Barequeros will now supply gold as part of a fully traceable and responsible international supply chain. In line with its Journey to Sustainable Luxury, Chopard has partnered this exciting new initiative led by the Swiss Better Gold Association (SBGA). This value chain is part of a broader program supported by the Swiss Secretariat for Economic Affairs (SECO) and the SBGA to foster responsible and small-scale gold miners. The programme ensures that the Barequeros receive not only a competitive price but also a special SBGA Better Gold Incentive of 0.70 USD per gram for them to reinvest into improving their living and working conditions. In addition, this value chain allows them to know the exact destination of their gold. To date, five hundred Barequeros have received support from this initiative.      The Journey to Sustainable Luxury: Chopard has been supporting artisanal mining through its Journey to Sustainable Luxury since 2013 when, alongside Eco-Age, it forged a philanthropic relationship with influential South American mining NGO, the Alliance for Responsible Mining (ARM). The world’s first watch and luxury jewellery Maison to directly support mining communities by providing training, social welfare and environmental support, in 2018 Chopard announced that it had created a 100% ethical gold supply chain for all its watch and jewellery creations.       Caroline Scheufele, Chopard Co-President and Artistic Director said: “Sustainability is a moving target, it’s a Journey which never ends. And today, more than ever, it has to be our priority to protect the people on the ground who make our business possible.  I am honoured to have been able to partner with the SBGA on this extraordinary project and I look forward to seeing it grow over the years”.   Paola Córdoba, a Barequera from Istmina, Chocó, said: “In my town, the majority of inhabitants are artisanal miners, and most of us are women. My whole family works in gold mining, including my mother and my four sisters. Mining in El Chocó is the biggest source of work. It serves for our daily subsistence, for the education of our children, buys our clothes and, above all, it allows us to be free. It is the freedom that is the most important. I am so proud to be part of this responsible gold project that recognizes the work of artisanal mining, and I thank those buying our gold. Because it is the fruit of the work of our hands, each grain of gold is the result of a lot of effort and helps to support our families.”   Diana Culillas, Secretary General of the SBGA said: “The establishment of this value chain from El Chocó to the Swiss market was rich in learnings and many challenges had to be overcome before it could become a reality. On the ground, the Barequeros were progressing towards meeting the SBGA criteria and, in tandem, the SBGA was engaging with its corporate members to confirm their interest and commitment for this new supply solution.  Success requires all partners to work in coordination and synergy, and this experience paves the way for future development of similar initiatives.” Chopard partners with the Swiss Better Gold Association on a ground-breaking project to source gold from Colombian artisanal miners.     Having achieved a 100% ethical gold supply chain since 2018, Chopard today announced another ground-breaking scheme as part of its Journey to Sustainable Luxury. In conjunction with the Swiss Better Gold Association (SBGA), this will see the luxury watch and jewellery Maison sourcing gold from the Barequeros in El Chocó, Colombia.      The “Barequeros”: El Chocó is Colombia’s second-largest gold producing region but also one of the country’s poorest. The Barequeros are artisanal gold miners of whom 46 percent are women. They use local traditional alluvial mining techniques with hand equipment such as sluices and panning. Their methods use no mercury, thus protecting the region’s biodiversity which is among the most unique in the world. To be legally registered, the Barequeros need to obtain a special permit that allows them to produce manually and sell up 420 grams of gold per year.  As part of this programme, the Barequeros will now supply gold as part of a fully traceable and responsible international supply chain. In line with its Journey to Sustainable Luxury, Chopard has partnered this exciting new initiative led by the Swiss Better Gold Association (SBGA). This value chain is part of a broader program supported by the Swiss Secretariat for Economic Affairs (SECO) and the SBGA to foster responsible and small-scale gold miners. The programme ensures that the Barequeros receive not only a competitive price but also a special SBGA Better Gold Incentive of 0.70 USD per gram for them to reinvest into improving their living and working conditions. In addition, this value chain allows them to know the exact destination of their gold. To date, five hundred Barequeros have received support from this initiative.      The Journey to Sustainable Luxury: Chopard has been supporting artisanal mining through its Journey to Sustainable Luxury since 2013 when, alongside Eco-Age, it forged a philanthropic relationship with influential South American mining NGO, the Alliance for Responsible Mining (ARM). The world’s first watch and luxury jewellery Maison to directly support mining communities by providing training, social welfare and environmental support, in 2018 Chopard announced that it had created a 100% ethical gold supply chain for all its watch and jewellery creations.       Caroline Scheufele, Chopard Co-President and Artistic Director said: “Sustainability is a moving target, it’s a Journey which never ends. And today, more than ever, it has to be our priority to protect the people on the ground who make our business possible.  I am honoured to have been able to partner with the SBGA on this extraordinary project and I look forward to seeing it grow over the years”.   Paola Córdoba, a Barequera from Istmina, Chocó, said: “In my town, the majority of inhabitants are artisanal miners, and most of us are women. My whole family works in gold mining, including my mother and my four sisters. Mining in El Chocó is the biggest source of work. It serves for our daily subsistence, for the education of our children, buys our clothes and, above all, it allows us to be free. It is the freedom that is the most important. I am so proud to be part of this responsible gold project that recognizes the work of artisanal mining, and I thank those buying our gold. Because it is the fruit of the work of our hands, each grain of gold is the result of a lot of effort and helps to support our families.”   Diana Culillas, Secretary General of the SBGA said: “The establishment of this value chain from El Chocó to the Swiss market was rich in learnings and many challenges had to be overcome before it could become a reality. On the ground, the Barequeros were progressing towards meeting the SBGA criteria and, in tandem, the SBGA was engaging with its corporate members to confirm their interest and commitment for this new supply solution.  Success requires all partners to work in coordination and synergy, and this experience paves the way for future development of similar initiatives.”

The Petit Joli collection
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The Petit Joli collection

Jewelry The Petit Joli collection is designed for women who are always looking for the ideal balance: Sophisticated yet natural, Determined yet spontaneous, Dramatic yet serene, Dreamers yet down-to-earth.   This collection embodies the everlasting connection between nature and women. Flowers that take on the colours of the sky, space and earth - colours with a bold yet delicate personality. Lunar blue, the colour of the sky, is created by lapis lazuli and white agate; Lunar white is created by the warmth of the white agate, representing the moon and its embodiment of light, space and air; Pink chalcedony recounts the love that unites the land and the sky; Onyx represents the land and strength, the very intensity of being. Green is a new colour this year, in the form of green agate. This charismatic stone embodies the absolute energy of nature, her incredible force, which is a combination of power and protection. One exceptional aspect of the Pasquale Bruni philosophy is the ability to unite different symbols (the lunar and earthly worlds) and create a universe and its authentic interpretations of the connection between nature, its elements and the moon.   In rose gold with white and champagne diamonds, the collection features: • Rings • Stud earrings • Bracelets • Necklaces (single length) All available in the 5 stones/colours starting from March worldwide. The Petit Joli collection is designed for women who are always looking for the ideal balance: Sophisticated yet natural, Determined yet spontaneous, Dramatic yet serene, Dreamers yet down-to-earth.   This collection embodies the everlasting connection between nature and women. Flowers that take on the colours of the sky, space and earth - colours with a bold yet delicate personality. Lunar blue, the colour of the sky, is created by lapis lazuli and white agate; Lunar white is created by the warmth of the white agate, representing the moon and its embodiment of light, space and air; Pink chalcedony recounts the love that unites the land and the sky; Onyx represents the land and strength, the very intensity of being. Green is a new colour this year, in the form of green agate. This charismatic stone embodies the absolute energy of nature, her incredible force, which is a combination of power and protection. One exceptional aspect of the Pasquale Bruni philosophy is the ability to unite different symbols (the lunar and earthly worlds) and create a universe and its authentic interpretations of the connection between nature, its elements and the moon.   In rose gold with white and champagne diamonds, the collection features: • Rings • Stud earrings • Bracelets • Necklaces (single length) All available in the 5 stones/colours starting from March worldwide.

DICTIONARY “IN LOVE WITH” COCO CRUSH
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DICTIONARY “IN LOVE WITH” COCO CRUSH

Jewelry     THE SPIRIT OF COCO, THE IMPULSE OF CRUSH OR A DEFINITION OF LOVE ACCORDING TO CHANEL   Love lives by its own set of rules.   We succeed there not by what we learn, but by what we feel. As in life, instinct is the primary word when it comes to finding what you love. Listen to yourself. Create something new. Creating new things in the present means forgetting what you learned in the past. Therein lies the freedom that sparks allure. And there is no love without allure. Go your own way. Choose a style. This dictionary in love is not a lesson in style, it's a lesson in choice. Not a vocabulary to master, but a language to invent. Gather, combine, add, subtract. Every time you choose a ring, a gold, a model of earring, a bracelet, or pendant, you are creating a language that speaks for you. And each style of wearing COCO CRUSH is a unabashed way of saying who you are. It's stating an allegiance between a free spirit and a whole impulse.   Love begins with self-love. Like the inventions created by Coco Chanel, who never bothered with trying to please nor worried about displeasing, COCO CRUSH is the visible declaration of: “Love is a story that begins with you.” It is a story of allure that begins with the rebellious words of Coco Chanel: “I don't care what you think about me. I don't think about you at all.”* *The Allure of Chanel by Paul Morand   In love, half the journey is spirit. The other half is impulse. COCO CRUSH is proof of this love.   AMOUR: See CRUSH AUBAZINE : Any sized band on the ring finger with or without diamonds is the monastic symbol of a spirit: faith in oneself. AUDACE : There is no audacity without breaking rules. Learn your rules and throw them away. Try a single large model ring on your index finger or a small model on your thumb. Why not both? A jewel on one ear and a ring on every finger. Whatever you decide to do with Coco Crush, don't forget that it doesn't matter if you give it to yourself, someone gives it to you or you give it to someone else because every Coco Crush piece is a declaration of allure. ART : There is a French art of loving that is masterful simply because it seems so effortless. There is an art to the crush in Coco Crush that conceals any signs of effort. And that satiates a love of freedom that prohibits any conspicuous notions. BEIGE : A color so symbolic for the Maison that CHANEL Fine Jewelry took the genius a step further and created the new BEIGE GOLD alloy. Neither pink nor yellow, its unique shade says it all, and goes with every other color. BONHEUR : Five mini bands, each worn on a different finger or stacked on one, two or three fingers act like a charm when playing the lucky number of Gabrielle Bonheur Chanel. As the Great French playwright Pierre Corneille said 300 years earlier, “Luck can lead to the height of greatness.” BYZANCE : Moderation is the enemy of good when it limits style. And Byzantine style was anything but moderate. A French philosopher once said that freedom has its limits. No limits should be placed on the freedom to stack up rings of diamonds, in white gold, BEIGE GOLD, yellow gold mini, small and large models. Only one rule sets the limit: More is better. COCO : A spirit that cannot exist without impulse. CRUSH : An impulse that cannot exist without spirit. COCO CRUSH: The marriage of French spirit and impulse without borders. DADA : Wearing any sized ring you want on each finger of one hand (as many as you want) and none on the other hand. Just as the Dada movement challenged all the aesthetic norms, each movement of the right hand creates a dialogue with the left, reminding us of the anti- art manifesto. DIAMANT : The universal value of eternity. It has a special value for CHANEL tied to a little phrase Shakespeare wrote for love: Eternity and A Day. See White Gold ring in mini, small and large model, BEIGE GOLD ring small model, White Gold and diamond bracelet, White Gold and diamond earrings. Every Coco Crush jewel entices you to keep adding more, even to eternity itself. DOUBLE C : Like double chances, like Coco Crush, like CHANEL's two interlaced C’s, the number two is like a good luck charm for the House. The pair of stags Misia gave Gabrielle Chanel, for example, symbols of the power to move freely, and to gracefully skirt whatever gets in your way. Pairing two necklaces in two different golds has the power to change a destiny by betting on chance. EXCÈS : An aesthetic that can be summed up as “Overdo it.” Rings on every finger with or without diamonds, all white gold, all BEIGE GOLD or all yellow gold, BEIGE GOLD or yellow gold on one hand and white gold on the other... the only excess you don't indulge in is too much moderation. EXTRAVAGANCE : The synonym of excess but the antonym of allure. As Coco Chanel said, “extravagance kills personality.” *The Allure of Chanel by Paul Morand ET SI : A French writer, philosopher and poet known for his Variétés wrote that dream is a phenomenon only seen once it’s gone. What if you chose to see the phenomenon the other way around, where every Coco Crush model is a dream to be experienced in the present? FLYING CLOUD : The name of the four-mast, black-hulled, white-decked yacht on which Coco Chanel accompanied Hugh Grosvenor aka Bendor, the second Duke of Westminster, one of her great loves and influencers of her life. The jingling of many bracelets clanging together echoes that recognizable sound of steel stand cables clinking against a ship's mast. The sound of freedom. FOU : We say ‘crazy in love’ but never ‘crazy in crush’. Because a crush is a peak itself. And Coco Crush is a craziness without which life lacks wisdom. GRAVITÉ : The law, also named the law of attraction. Put on Coco Crush and you are instantly experimenting with a force that attracts two objects. For example, choosing one ring creates the irresistible urge to choose another. HABITUDE : Gabrielle Chanel’s love for a certain poet, one of her amants, was probably not unaffected by the rule: Learn good habits early on, especially the habit of knowing how to change your habits. Basically, there should be no habits. Only the breaking of habits. There's more than one way to wear one or more Coco Crush jewels. A daily habit to learn. IRRÉGULIÈRE : A spirit and a behavior inspired by a life that never heard of following conventions. Wearing two different earrings on the same ear signifies a spirit that sees itself in Gabrielle, the freest and most avid of the Irregulars. JEU DE LOIS : On Monday, obey the Law of the Highest Number and stack up those bracelets. On Tuesday, it’s the Law of Elimination. Just one jewel. Wednesdays are for the Law of the Toughest. Put on the knuckle-duster with four tone-on-tone rings on the index, middle, ring, and pinkie fingers of each hand. On Thursday, the Law of Marriage applies: Two golds, two sizes of rings, as many as you want in any size. Friday is for the Law of Unity with several rings of the same model. Saturday and Sunday, be lawless and get creative. KO : COCO CRUSH is a knockout for everyone who sees it — a weapon of seduction to use ad libitum* *As much as you desire LA : Put the THE in a style, not one you follow but one you invent. You don’t follow a movement. It's everyone else who follows all your movements with their eyes. LUCIENNE : A ring on your thumb and one on your index finger — like you’re holding a pair of scissors. Gabrielle Chanel never put down her scissors. They would be the tool behind victory, the one initiated by the famous dressmaker Lucienne Rabaté. LEWIS ET IRENE : A fictional couple created by Paul Morand inspired by the real-life pair Gabrielle Chanel and Boy Capel. Wearing a pair of small or large rings, why not gold ones, or two gold ones on the index and middle fingers is a symbol of a union that counts twice. MADEMOISELLE : The choice of symmetry. Wearing the Mademoiselle requires following the absolute rule: a single cuff bracelet, same model, same gold, same size, one on each wrist. The rest is extra. GRANDE MADEMOISELLE : Anne Marie Louise d’Orléans and first cousin of the Sun King, the Duchess of Montpensier was known as the Grande Mademoiselle. Born into greatness, she added even more with her great passion when it came to things like protecting a love, gaining her freedom and charting her own destiny. It is important to arm this hand with a pair of rings on the index finger and the personal motto, “I’ll never let anyone break my heart.” MATELASSÉ : The iconic CHANEL motif, inspired by jockey saddle blankets, chosen to symbolize comfort in the Coco Crush line as a signature cross-bracing. MISIA : The choice of the absolute, wholeheartedly embodied by Misia Sert, Coco Chanel's muse and close friend. A single earring worn as the only jewel and a visible character trait that needs no explanation or reason. NORD SUD : Just as poet Pierre Reverdy linked the two intellectual and artistic heart of Montmartre and Montparnasse, wearing the two-finger ring has two possible meanings: the aesthetic holds a spirit or the spirit upholds an aesthetic. OH : An interjection that expresses surprise and a great sense of pleasure. Usually used with an exclamation point to emphasize the burning nature of the pleasure felt. For example: 1. Oh, this Coco Crush ring looks beautiful on me! 2. Oh, I love this way of wearing lots of Coco Crush rings! 3. Oh, oh, that reminds me! My birthday was two months ago! 4. OMG, I cannot keep my hands off this Coco Crush collection! ONCE UPON A TIME : The title of the film that Coco Chanel's successor made about her that means everyone's legend is theirs to create. Wearing a single large model ring on your index finger means taking a decision into your own hands and being within reach of your own personal legend. OR : Whether beige, yellow or white, it's a metal that asserts its character on every model in the Coco Crush line and grows stronger when multiplied. PARTICULIÈRE : The antonym of fanciful, this is a way of being conveyed by a certain way of wearing a jewel. A single large or small model ring worn on the thumb is a distinctive sign of an unwavering passion for freedom. QUATRE QUART : If there's ever a doubt about wearing four rings, this is the foolproof rule: one diamond ring (+ three without diamonds) or one large model ring (+ three small models) or one BEIGE GOLD ring (+ three in white or yellow gold) or one ring on one hand (+ three on the other). ROUSSY : There's a punk side to Coco Crush. If you wear the same model on your index and pinkie fingers, it signals that you belong to a community of taste and a way of acting. A nod to the rebel Roussy, who along with Misia and José Sert, formed the most subversive trio. SILENCE: A French mime, who made silence into an art, is the inspiration for observing this rule: before opening your mouth, ask yourself if silence would be more effective. How you wear Coco Crush says a lot about you and sometimes you don’t even have to say a word. TROMPE-L’ŒIL : One earring may actually be three. TRIO : Like the trio José Maria Sert, Misia and Roussy (the nickname for Roussadana Mdivani, a Georgian sculptor), the trio of rings forms an obvious ménage à trois. UNIFORME : Uniform is to CHANEL what palm trees are to the French Riviera and the law of gravity is to Newton: inseparable. Wearing many rings made of the same gold means choosing a spirit that’s remarkable in its intent to be unremarkable. VARIER LES PLAISIRS : Shake up the treat of treating yourself by shaking up the way you wear Coco Crush. These wise words pay off, if we’re to believe the French philosopher of the Enlightenment known for stirring up people's consciousnesses: “Pleasure provides what wisdom promises.”* *Le sottisier by Voltaire VICE VERSA : To prefer the minimalist look of a single jewel over the opulence of piling them on. And vice versa. VOILÀ : It was all worth it. WESTMINSTER : By the side of her lover the Duke of Westminster, Coco Chanel hobnobbed with English high society while finding inspiration in her lover's wardrobe. Wearing a small model diamond ring on you’re your fifth digit signifies power and the power of persuasion borrowed from the man affectionately known as Bendor. X : A letter of the alphabet, Coco Crush's hallmark and an unknown. What will your next crush be? Y COMPRIS : You're going to love all the ways of wearing Coco Crush. And you're going to wear all the ways of loving Coco Crush. Including yet to come. ZUT : A colloquial expression used to express regret for taking too long to make up your mind.     THE SPIRIT OF COCO, THE IMPULSE OF CRUSH OR A DEFINITION OF LOVE ACCORDING TO CHANEL   Love lives by its own set of rules.   We succeed there not by what we learn, but by what we feel. As in life, instinct is the primary word when it comes to finding what you love. Listen to yourself. Create something new. Creating new things in the present means forgetting what you learned in the past. Therein lies the freedom that sparks allure. And there is no love without allure. Go your own way. Choose a style. This dictionary in love is not a lesson in style, it's a lesson in choice. Not a vocabulary to master, but a language to invent. Gather, combine, add, subtract. Every time you choose a ring, a gold, a model of earring, a bracelet, or pendant, you are creating a language that speaks for you. And each style of wearing COCO CRUSH is a unabashed way of saying who you are. It's stating an allegiance between a free spirit and a whole impulse.   Love begins with self-love. Like the inventions created by Coco Chanel, who never bothered with trying to please nor worried about displeasing, COCO CRUSH is the visible declaration of: “Love is a story that begins with you.” It is a story of allure that begins with the rebellious words of Coco Chanel: “I don't care what you think about me. I don't think about you at all.”* *The Allure of Chanel by Paul Morand   In love, half the journey is spirit. The other half is impulse. COCO CRUSH is proof of this love.   AMOUR: See CRUSH AUBAZINE : Any sized band on the ring finger with or without diamonds is the monastic symbol of a spirit: faith in oneself. AUDACE : There is no audacity without breaking rules. Learn your rules and throw them away. Try a single large model ring on your index finger or a small model on your thumb. Why not both? A jewel on one ear and a ring on every finger. Whatever you decide to do with Coco Crush, don't forget that it doesn't matter if you give it to yourself, someone gives it to you or you give it to someone else because every Coco Crush piece is a declaration of allure. ART : There is a French art of loving that is masterful simply because it seems so effortless. There is an art to the crush in Coco Crush that conceals any signs of effort. And that satiates a love of freedom that prohibits any conspicuous notions. BEIGE : A color so symbolic for the Maison that CHANEL Fine Jewelry took the genius a step further and created the new BEIGE GOLD alloy. Neither pink nor yellow, its unique shade says it all, and goes with every other color. BONHEUR : Five mini bands, each worn on a different finger or stacked on one, two or three fingers act like a charm when playing the lucky number of Gabrielle Bonheur Chanel. As the Great French playwright Pierre Corneille said 300 years earlier, “Luck can lead to the height of greatness.” BYZANCE : Moderation is the enemy of good when it limits style. And Byzantine style was anything but moderate. A French philosopher once said that freedom has its limits. No limits should be placed on the freedom to stack up rings of diamonds, in white gold, BEIGE GOLD, yellow gold mini, small and large models. Only one rule sets the limit: More is better. COCO : A spirit that cannot exist without impulse. CRUSH : An impulse that cannot exist without spirit. COCO CRUSH: The marriage of French spirit and impulse without borders. DADA : Wearing any sized ring you want on each finger of one hand (as many as you want) and none on the other hand. Just as the Dada movement challenged all the aesthetic norms, each movement of the right hand creates a dialogue with the left, reminding us of the anti- art manifesto. DIAMANT : The universal value of eternity. It has a special value for CHANEL tied to a little phrase Shakespeare wrote for love: Eternity and A Day. See White Gold ring in mini, small and large model, BEIGE GOLD ring small model, White Gold and diamond bracelet, White Gold and diamond earrings. Every Coco Crush jewel entices you to keep adding more, even to eternity itself. DOUBLE C : Like double chances, like Coco Crush, like CHANEL's two interlaced C’s, the number two is like a good luck charm for the House. The pair of stags Misia gave Gabrielle Chanel, for example, symbols of the power to move freely, and to gracefully skirt whatever gets in your way. Pairing two necklaces in two different golds has the power to change a destiny by betting on chance. EXCÈS : An aesthetic that can be summed up as “Overdo it.” Rings on every finger with or without diamonds, all white gold, all BEIGE GOLD or all yellow gold, BEIGE GOLD or yellow gold on one hand and white gold on the other... the only excess you don't indulge in is too much moderation. EXTRAVAGANCE : The synonym of excess but the antonym of allure. As Coco Chanel said, “extravagance kills personality.” *The Allure of Chanel by Paul Morand ET SI : A French writer, philosopher and poet known for his Variétés wrote that dream is a phenomenon only seen once it’s gone. What if you chose to see the phenomenon the other way around, where every Coco Crush model is a dream to be experienced in the present? FLYING CLOUD : The name of the four-mast, black-hulled, white-decked yacht on which Coco Chanel accompanied Hugh Grosvenor aka Bendor, the second Duke of Westminster, one of her great loves and influencers of her life. The jingling of many bracelets clanging together echoes that recognizable sound of steel stand cables clinking against a ship's mast. The sound of freedom. FOU : We say ‘crazy in love’ but never ‘crazy in crush’. Because a crush is a peak itself. And Coco Crush is a craziness without which life lacks wisdom. GRAVITÉ : The law, also named the law of attraction. Put on Coco Crush and you are instantly experimenting with a force that attracts two objects. For example, choosing one ring creates the irresistible urge to choose another. HABITUDE : Gabrielle Chanel’s love for a certain poet, one of her amants, was probably not unaffected by the rule: Learn good habits early on, especially the habit of knowing how to change your habits. Basically, there should be no habits. Only the breaking of habits. There's more than one way to wear one or more Coco Crush jewels. A daily habit to learn. IRRÉGULIÈRE : A spirit and a behavior inspired by a life that never heard of following conventions. Wearing two different earrings on the same ear signifies a spirit that sees itself in Gabrielle, the freest and most avid of the Irregulars. JEU DE LOIS : On Monday, obey the Law of the Highest Number and stack up those bracelets. On Tuesday, it’s the Law of Elimination. Just one jewel. Wednesdays are for the Law of the Toughest. Put on the knuckle-duster with four tone-on-tone rings on the index, middle, ring, and pinkie fingers of each hand. On Thursday, the Law of Marriage applies: Two golds, two sizes of rings, as many as you want in any size. Friday is for the Law of Unity with several rings of the same model. Saturday and Sunday, be lawless and get creative. KO : COCO CRUSH is a knockout for everyone who sees it — a weapon of seduction to use ad libitum* *As much as you desire LA : Put the THE in a style, not one you follow but one you invent. You don’t follow a movement. It's everyone else who follows all your movements with their eyes. LUCIENNE : A ring on your thumb and one on your index finger — like you’re holding a pair of scissors. Gabrielle Chanel never put down her scissors. They would be the tool behind victory, the one initiated by the famous dressmaker Lucienne Rabaté. LEWIS ET IRENE : A fictional couple created by Paul Morand inspired by the real-life pair Gabrielle Chanel and Boy Capel. Wearing a pair of small or large rings, why not gold ones, or two gold ones on the index and middle fingers is a symbol of a union that counts twice. MADEMOISELLE : The choice of symmetry. Wearing the Mademoiselle requires following the absolute rule: a single cuff bracelet, same model, same gold, same size, one on each wrist. The rest is extra. GRANDE MADEMOISELLE : Anne Marie Louise d’Orléans and first cousin of the Sun King, the Duchess of Montpensier was known as the Grande Mademoiselle. Born into greatness, she added even more with her great passion when it came to things like protecting a love, gaining her freedom and charting her own destiny. It is important to arm this hand with a pair of rings on the index finger and the personal motto, “I’ll never let anyone break my heart.” MATELASSÉ : The iconic CHANEL motif, inspired by jockey saddle blankets, chosen to symbolize comfort in the Coco Crush line as a signature cross-bracing. MISIA : The choice of the absolute, wholeheartedly embodied by Misia Sert, Coco Chanel's muse and close friend. A single earring worn as the only jewel and a visible character trait that needs no explanation or reason. NORD SUD : Just as poet Pierre Reverdy linked the two intellectual and artistic heart of Montmartre and Montparnasse, wearing the two-finger ring has two possible meanings: the aesthetic holds a spirit or the spirit upholds an aesthetic. OH : An interjection that expresses surprise and a great sense of pleasure. Usually used with an exclamation point to emphasize the burning nature of the pleasure felt. For example: 1. Oh, this Coco Crush ring looks beautiful on me! 2. Oh, I love this way of wearing lots of Coco Crush rings! 3. Oh, oh, that reminds me! My birthday was two months ago! 4. OMG, I cannot keep my hands off this Coco Crush collection! ONCE UPON A TIME : The title of the film that Coco Chanel's successor made about her that means everyone's legend is theirs to create. Wearing a single large model ring on your index finger means taking a decision into your own hands and being within reach of your own personal legend. OR : Whether beige, yellow or white, it's a metal that asserts its character on every model in the Coco Crush line and grows stronger when multiplied. PARTICULIÈRE : The antonym of fanciful, this is a way of being conveyed by a certain way of wearing a jewel. A single large or small model ring worn on the thumb is a distinctive sign of an unwavering passion for freedom. QUATRE QUART : If there's ever a doubt about wearing four rings, this is the foolproof rule: one diamond ring (+ three without diamonds) or one large model ring (+ three small models) or one BEIGE GOLD ring (+ three in white or yellow gold) or one ring on one hand (+ three on the other). ROUSSY : There's a punk side to Coco Crush. If you wear the same model on your index and pinkie fingers, it signals that you belong to a community of taste and a way of acting. A nod to the rebel Roussy, who along with Misia and José Sert, formed the most subversive trio. SILENCE: A French mime, who made silence into an art, is the inspiration for observing this rule: before opening your mouth, ask yourself if silence would be more effective. How you wear Coco Crush says a lot about you and sometimes you don’t even have to say a word. TROMPE-L’ŒIL : One earring may actually be three. TRIO : Like the trio José Maria Sert, Misia and Roussy (the nickname for Roussadana Mdivani, a Georgian sculptor), the trio of rings forms an obvious ménage à trois. UNIFORME : Uniform is to CHANEL what palm trees are to the French Riviera and the law of gravity is to Newton: inseparable. Wearing many rings made of the same gold means choosing a spirit that’s remarkable in its intent to be unremarkable. VARIER LES PLAISIRS : Shake up the treat of treating yourself by shaking up the way you wear Coco Crush. These wise words pay off, if we’re to believe the French philosopher of the Enlightenment known for stirring up people's consciousnesses: “Pleasure provides what wisdom promises.”* *Le sottisier by Voltaire VICE VERSA : To prefer the minimalist look of a single jewel over the opulence of piling them on. And vice versa. VOILÀ : It was all worth it. WESTMINSTER : By the side of her lover the Duke of Westminster, Coco Chanel hobnobbed with English high society while finding inspiration in her lover's wardrobe. Wearing a small model diamond ring on you’re your fifth digit signifies power and the power of persuasion borrowed from the man affectionately known as Bendor. X : A letter of the alphabet, Coco Crush's hallmark and an unknown. What will your next crush be? Y COMPRIS : You're going to love all the ways of wearing Coco Crush. And you're going to wear all the ways of loving Coco Crush. Including yet to come. ZUT : A colloquial expression used to express regret for taking too long to make up your mind.

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Breguet and historic famous women
227

Breguet and historic famous women

Jewelry A symbol of elegance and technical precision, Breguet timepieces have been winning over powerful and famous admirers since the end of the eighteenth century.   Probably the first keen fan of Breguet, Queen Marie-Antoinette wore some of thewatchmaker’s most beautiful watches, such as the self-winding models, right from the beginning of her reign, and showcased their excellence to the courts of Europe. Breguet, it is said, created the famous no. 160 watch for her, the so-called “Marie-Antoinette”; it remained the most complicated watch in the history of watchmaking for a long time. In 2008, Breguet completed an identical reproduction of the once lost original design, which was found again in 2007. In another tribute to its distinguished ambassador, in 2008 as well, Breguet restored the Petit Trianon in Versailles that was so loved by the ruler – a patronage of exceptional scale. Reigns may come and go, but the infatuation with Breguet timepieces endures. They were acquired by several women from Napoléon Bonaparte’s entourage. His first wife, the Empress Joséphine, bought the no. 611 tact watch, which she later gave, inlaid with the letter “H” in diamonds, to her daughter Hortense, the Queen of Holland. His second wife, Marie- Louise of Austria, bought herself a little medallion watch. Upright and loyal, the sovereign exercised a particularly enlightened reign over Parma, with a strong interest in the status of women. Breguet timepieces also caught the attention of the Emperor’s sisters, including ElisaBonaparte, Grand Duchess of Tuscany. Armed with a keen intelligence and a passion for the best of the best, his youngest sister, Caroline Murat, Queen of Naples, commissioned a watch from Abraham-Louis Breguet that was highly original because it came on a bracelet. It was the first watch designed from the outset to be worn on the wrist.   In 1817, Breguet delivered a quarter-repeating watch, the no. 3023, to the Duchess of Wellington. The model is exhibited at the Louvre Museum and its elegant simplicity reflects the characteristic neoclassical style of the watchmaker. In the years from 1820 to 1830, several sovereigns bought Breguet timepieces, take for example Alexandra Feodorovna, Empress of Russia, or Maria Christina of the Two Sicilies, Queen of Spain. In 1831, the latter purchased a travel clock, characteristic of Breguet’s neo-classical creations. Victoria, Queen of England and Empress of India, whose reign lasted more than 60 years, features amongsome of the watchmaker’s most illustrious clients. In the twentieth century, Breguet’s designs were still in demand among countless famouswomen. One of them was Anna Gould, Duchess of Talleyrand, founder of rescue centers for the wounded in the First World War and a figure of prominence throughout Paris, who bought a silver neo-Gothic-style clock.   Today, a number of timepieces acquired by these rulers and famous personalities arepreserved in some of the world’s most acclaimed museums, including the Louvre Museum, the British Museum, several Swiss museums, and, of course, the Breguet Museum in Paris. A symbol of elegance and technical precision, Breguet timepieces have been winning over powerful and famous admirers since the end of the eighteenth century.   Probably the first keen fan of Breguet, Queen Marie-Antoinette wore some of thewatchmaker’s most beautiful watches, such as the self-winding models, right from the beginning of her reign, and showcased their excellence to the courts of Europe. Breguet, it is said, created the famous no. 160 watch for her, the so-called “Marie-Antoinette”; it remained the most complicated watch in the history of watchmaking for a long time. In 2008, Breguet completed an identical reproduction of the once lost original design, which was found again in 2007. In another tribute to its distinguished ambassador, in 2008 as well, Breguet restored the Petit Trianon in Versailles that was so loved by the ruler – a patronage of exceptional scale. Reigns may come and go, but the infatuation with Breguet timepieces endures. They were acquired by several women from Napoléon Bonaparte’s entourage. His first wife, the Empress Joséphine, bought the no. 611 tact watch, which she later gave, inlaid with the letter “H” in diamonds, to her daughter Hortense, the Queen of Holland. His second wife, Marie- Louise of Austria, bought herself a little medallion watch. Upright and loyal, the sovereign exercised a particularly enlightened reign over Parma, with a strong interest in the status of women. Breguet timepieces also caught the attention of the Emperor’s sisters, including ElisaBonaparte, Grand Duchess of Tuscany. Armed with a keen intelligence and a passion for the best of the best, his youngest sister, Caroline Murat, Queen of Naples, commissioned a watch from Abraham-Louis Breguet that was highly original because it came on a bracelet. It was the first watch designed from the outset to be worn on the wrist.   In 1817, Breguet delivered a quarter-repeating watch, the no. 3023, to the Duchess of Wellington. The model is exhibited at the Louvre Museum and its elegant simplicity reflects the characteristic neoclassical style of the watchmaker. In the years from 1820 to 1830, several sovereigns bought Breguet timepieces, take for example Alexandra Feodorovna, Empress of Russia, or Maria Christina of the Two Sicilies, Queen of Spain. In 1831, the latter purchased a travel clock, characteristic of Breguet’s neo-classical creations. Victoria, Queen of England and Empress of India, whose reign lasted more than 60 years, features amongsome of the watchmaker’s most illustrious clients. In the twentieth century, Breguet’s designs were still in demand among countless famouswomen. One of them was Anna Gould, Duchess of Talleyrand, founder of rescue centers for the wounded in the First World War and a figure of prominence throughout Paris, who bought a silver neo-Gothic-style clock.   Today, a number of timepieces acquired by these rulers and famous personalities arepreserved in some of the world’s most acclaimed museums, including the Louvre Museum, the British Museum, several Swiss museums, and, of course, the Breguet Museum in Paris.

My Twin Collection by Messika
192

My Twin Collection by Messika

Jewelry Kate Moss, Sylvia Hoeks, Joan Smalls... For her next campaign,Valérie Messika has chosen to cast three contemporary icons that break the codes of Parisian jewelry.   “I wanted to create a trio of girls, a gang that would represent women in their diversity and each of whom, whatever their age, would embody a type of beauty“, says Valérie Messika.     “Kate Moss has always been my muse, she is a Legend of fashion and a rock n’ roll icon. Kate is above all a free woman. As for Dutch actress Sylvia Hoeks, she seduced me with her personality and her character. Finally, I chose Joan Smalls for her spectacular physique. She gives off a very contemporary glamour.     Beyond jewelry, this trio has an attitude. They are strong women who breathe their own style into jewelry. They in uence diamonds and not the other way around. This is, in fact, the main characteristic of Messika’s jewelry.” Created by Mert & Marcus, this campaign infuses crazy energy into the Messika collections : the energy of diamonds. This new chapter is dedicated to My Twin collection - a perfect alliance of the elegant emerald cut and the curved pear cut.     With Kate Moss and Sylvia Hoeks, Messika celebrates the perfect union between the pear, emerald and oval cuts of the My Twin collection. As our muses, they add a nishing touch to these iconic pieces for a striking yet delicate result. Messika’s renown My Twin collection, suggests a new way of sealing one’s love, via the unexpected union of different cut diamonds. The different stones sit in contrast and harmony with each other. The pear cut diamond, which is both sensual and dazzling, marries with the emerald cut, which is more stylised and hypnotic, or even the oval cut, which is sweet and gentle. In the paired version, My Twin reinterprets the classic Toi & Moi iIn an architectural way where the emerald and pear stones are drawn to each other. In the trio style, Valerie Messika combines three cuts of diamonds and pays tribute to her favourite number. She takes it a step further by imagining an union where the juxtaposed diamonds celebrate endless love. My Twin proposes modern and elegant jewelleries that are engaged in a dance of light.   Explore the collection on Messika.com Kate Moss, Sylvia Hoeks, Joan Smalls... For her next campaign,Valérie Messika has chosen to cast three contemporary icons that break the codes of Parisian jewelry.   “I wanted to create a trio of girls, a gang that would represent women in their diversity and each of whom, whatever their age, would embody a type of beauty“, says Valérie Messika.     “Kate Moss has always been my muse, she is a Legend of fashion and a rock n’ roll icon. Kate is above all a free woman. As for Dutch actress Sylvia Hoeks, she seduced me with her personality and her character. Finally, I chose Joan Smalls for her spectacular physique. She gives off a very contemporary glamour.     Beyond jewelry, this trio has an attitude. They are strong women who breathe their own style into jewelry. They in uence diamonds and not the other way around. This is, in fact, the main characteristic of Messika’s jewelry.” Created by Mert & Marcus, this campaign infuses crazy energy into the Messika collections : the energy of diamonds. This new chapter is dedicated to My Twin collection - a perfect alliance of the elegant emerald cut and the curved pear cut.     With Kate Moss and Sylvia Hoeks, Messika celebrates the perfect union between the pear, emerald and oval cuts of the My Twin collection. As our muses, they add a nishing touch to these iconic pieces for a striking yet delicate result. Messika’s renown My Twin collection, suggests a new way of sealing one’s love, via the unexpected union of different cut diamonds. The different stones sit in contrast and harmony with each other. The pear cut diamond, which is both sensual and dazzling, marries with the emerald cut, which is more stylised and hypnotic, or even the oval cut, which is sweet and gentle. In the paired version, My Twin reinterprets the classic Toi & Moi iIn an architectural way where the emerald and pear stones are drawn to each other. In the trio style, Valerie Messika combines three cuts of diamonds and pays tribute to her favourite number. She takes it a step further by imagining an union where the juxtaposed diamonds celebrate endless love. My Twin proposes modern and elegant jewelleries that are engaged in a dance of light.   Explore the collection on Messika.com

Montblanc Patron of Art Homage to Moctezuma I: A Tribute to the Cultural Legacy of the Great Aztec Ruler
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Montblanc Patron of Art Homage to Moctezuma I: A Tribute to the Cultural Legacy of the Great Aztec Ruler

Accessories Limited Edition collection honours the remarkable artistic and architectural achievements of Aztec culture, and the influence of one of its great leaders.   With its origins in the culture of writing, Montblanc is actively engaged in the promotion of arts and culture. Part of this engagement has been to recognize the exceptional contributions of modern-day patrons of the arts around the world for the past 28 years with an annual award. Every year, to coincide with the Montblanc de la Culture Arts Patronage Award, Montblanc introduces a Limited Edition writing instrument that pays tribute to the cultural legacy and patronage of a historical patron of the arts. Created in the Montblanc Artisan Atelier from precious materials and shaped by highly skilled master craftsmen with great care and dedication, the new Montblanc Patron of Art Edition celebrates the life and influence of Moctezuma I (c. 1398-1469). In partnership with the Instituto Nacional de Antropología e Historia in Mexico, the four limited editions tell the story of the cultural achievements of Moctezuma Ilhuicamina who was elected ruler of the great Aztec Empire in 1440 and reigned for nearly 30 years during its golden age. In addition to expanding the borders of his empire all the way to the Gulf of Mexico, he is credited for shaping the image of the Aztec state that has endured to this day, one rich in culture and mythology. The capital city Tenochtitlán, today’s Mexico City, blossomed under his rule with the construction of new buildings, sculptures and lush botanical gardens. Among his many building projects, he paid particular attention to the renewal of the Templo Mayor, which he reconstructed magnificently.     Montblanc Patron of Art Homage to Moctezuma I Limited Edition 4810 In honour of Moctezuma’s credentials as a great warrior, the shape of the edition is inspired by the atlatl, an Aztec spear-throwing weapon used to propel spears or darts over long distances. The cap features a gold-coated design reminiscent of the atlatl’s thread-wrapped handles. The lacquer colours of the cap and barrel – petrol and carmine red – evoke the colours of Aztec culture and the royal cloak in particular. The pattern on Moctezuma I’s cloak, a symbol of his high rank, is represented on the cap underneath translucent lacquer. The cap is embellished with two Aztec glyphs taken from the Mendoza Codex that indicate the years in which the reign of the great Aztec king began and ended. The decoration on the cap top ring and upper part of the clip is inspired by Aztec jewellery. The spear-shaped clip is refined with an engraving of a Central American quetzal’s feather at the top and crowned by a red triangular-cut stone. The shape of the cone, refined with a hammer finish, is based on a traditional Aztec sacrificial knife with an obsidian blade. The Montblanc emblem in precious resin on the cap top is embedded in the engraving of an Aztec sun disk honours the ruler’s diverse architectural constructions and ornamentation in the cities of the Aztec empire. The handcrafted Au 750 solid gold nib is adorned with a fine engraving inspired by the Aztec glyph for the city of Tenochtitlán: a three-armed cactus with a royal diadem and two scrolls.     Montblanc Patron of Art Limited Edition 888 The colours of this edition – turquoise and carmine red – were favoured in Aztec culture and used in royal garments. The engravings on the Ag 925 sterling silver cap represent Moctezuma’s weapons, skulls and traditional Aztec’s ornaments. The lacquered turquoise barrel is engraved with a pattern reminiscent of his cloak, a symbol of the high rank of Moctezuma I, and features four lines of Au 750 solid champagne-tone gold, evoking the cardinal directions that radiated out from the Templo Mayor. The spear-shaped clip is refined with an engraving of a Central American quetzal’s feather and set with a triangular-cut green jade. The forepart of the writing instrument and the cone with its distinctive hammering optic are crafted from Ag 925 sterling silver, contrasting with the precious 750 champagne-tone gold fittings and the handcrafted solid gold nib adorned with the Aztec glyph for the city of Tenochtitlán: a three-armed cactus with a royal diadem and two scrolls. The Montblanc emblem made of mother-of-pearl on the cap top is embedded in the engraving of an Aztec sun disk honours the ruler’s diverse architectural constructions and ornamentation in the cities of the Aztec empire.     Montblanc Patron of Art Limited Edition 87 Limited to just 87 pieces in homage to 1987, the year when the Templo Major was added to the UNESCO World Heritage list, the Montblanc Patron of Art Limited Edition 87 is richly decorated with turquoise, a stone favoured in Aztec decorative craftsmanship. The turquoise mosaic in Aztec style on the cap is handcrafted with meticulous attention to detail and an artistic sensibility that makes every one of the 87 pieces in the edition slightly different. The mosaic is refined with Au 750 solid champagne-tone gold inlays set with jade cabochons and a central Aztec motif symbolising the ‘five suns’ creation myth. The gold on this edition is specially treated to create a vintage look similar to the distressed appearance often found in ancient artefacts. The barrel is crafted from precious Central American cocobolo wood, a reference to both the material used to make the traditional atlatl and to the famous El Sargento tree in Mexico City, planted during the reign of Moctezuma I. The barrel is embellished with the four stepped solid gold bands as a special reference to the Templo Mayor. The mother-of-pearl Montblanc emblem on the cap top is embedded in an engraving of an Aztec sun disc. The handcrafted Au 750 solid gold nib is adorned with a fine engraving inspired by the Aztec glyph for the heart, a symbol for sacrifice. A further glyph engraved on the forepart represents the second name of Moctezuma I: Ilhuicamina (meaning ‘he who shoots an arrow into the sky’).     Montblanc Patron of Art Limited Edition 8 The limitation number of just 8 pieces is inspired by the ‘stone of Moctezuma I’, the only remaining piece of the great Templo Mayor excavated in 1988 and featuring eight rays. Moctezuma I ascended the throne as the fifth king of Tenochtitlán in exceptional splendour, guided in great state to the high temple where he was given the turquoise-coloured, red-bordered royal cloak, the xiuhtilmatli, and a diadem of gold. This magnificence is captured in the design of this rare edition with a cap made of Au 750 solid champagne-tone gold and an elongated shape set with diamonds, garnets, green tsavorites and multi-coloured sapphires. This writing masterpiece is decorated with an artistic hand engraving of the winged Huitzilopochtli, patron god of the Aztecs. Three-dimensional engravings of the symbolic eagle and cactus represent the foundation myth of the Aztec capital, Tenochtitlán, while the two double-headed snakes that frame the artwork are Aztec symbols of renewal, fertility and luck. A reference to the highly mythologised sacrificial rituals of the Aztecs, the barrel of the writing instrument is made of dark red precious jasper and enriched with Au 750 solid champagne-tone gold inlays. The spear-shaped clip is embellished with a triangular-cut green jade. The cap top is crowned with a Montblanc Diamond embedded in an engraving inspired by an eight-rayed Aztec sun disc. To coincide with the release of the four Patron of Art Homage to Moctezuma I Limited Editions, Montblanc is introducing a fine stationary notebook in red calfskin Saffiano leather embossed with traditional Aztec motifs, as well as a Homage to Moctezuma I ink in a bright turquoise inspired by the traditional jewels and cloths of Aztec emperors. Statesman, ruler and patron of art, Moctezuma brought Aztec culture to its pinnacle. With every intricate design detail and through the beauty of fine craftsmanship, Montblanc tells the fascinating story of this great figure who made a lasting cultural impact on human civilization.   Montblanc Patron of Art Homage to Moctezuma I Limited Edition is available from April 2020 at Montblanc boutiques worldwide and online. For more information visit www.montblanc.com Limited Edition collection honours the remarkable artistic and architectural achievements of Aztec culture, and the influence of one of its great leaders.   With its origins in the culture of writing, Montblanc is actively engaged in the promotion of arts and culture. Part of this engagement has been to recognize the exceptional contributions of modern-day patrons of the arts around the world for the past 28 years with an annual award. Every year, to coincide with the Montblanc de la Culture Arts Patronage Award, Montblanc introduces a Limited Edition writing instrument that pays tribute to the cultural legacy and patronage of a historical patron of the arts. Created in the Montblanc Artisan Atelier from precious materials and shaped by highly skilled master craftsmen with great care and dedication, the new Montblanc Patron of Art Edition celebrates the life and influence of Moctezuma I (c. 1398-1469). In partnership with the Instituto Nacional de Antropología e Historia in Mexico, the four limited editions tell the story of the cultural achievements of Moctezuma Ilhuicamina who was elected ruler of the great Aztec Empire in 1440 and reigned for nearly 30 years during its golden age. In addition to expanding the borders of his empire all the way to the Gulf of Mexico, he is credited for shaping the image of the Aztec state that has endured to this day, one rich in culture and mythology. The capital city Tenochtitlán, today’s Mexico City, blossomed under his rule with the construction of new buildings, sculptures and lush botanical gardens. Among his many building projects, he paid particular attention to the renewal of the Templo Mayor, which he reconstructed magnificently.     Montblanc Patron of Art Homage to Moctezuma I Limited Edition 4810 In honour of Moctezuma’s credentials as a great warrior, the shape of the edition is inspired by the atlatl, an Aztec spear-throwing weapon used to propel spears or darts over long distances. The cap features a gold-coated design reminiscent of the atlatl’s thread-wrapped handles. The lacquer colours of the cap and barrel – petrol and carmine red – evoke the colours of Aztec culture and the royal cloak in particular. The pattern on Moctezuma I’s cloak, a symbol of his high rank, is represented on the cap underneath translucent lacquer. The cap is embellished with two Aztec glyphs taken from the Mendoza Codex that indicate the years in which the reign of the great Aztec king began and ended. The decoration on the cap top ring and upper part of the clip is inspired by Aztec jewellery. The spear-shaped clip is refined with an engraving of a Central American quetzal’s feather at the top and crowned by a red triangular-cut stone. The shape of the cone, refined with a hammer finish, is based on a traditional Aztec sacrificial knife with an obsidian blade. The Montblanc emblem in precious resin on the cap top is embedded in the engraving of an Aztec sun disk honours the ruler’s diverse architectural constructions and ornamentation in the cities of the Aztec empire. The handcrafted Au 750 solid gold nib is adorned with a fine engraving inspired by the Aztec glyph for the city of Tenochtitlán: a three-armed cactus with a royal diadem and two scrolls.     Montblanc Patron of Art Limited Edition 888 The colours of this edition – turquoise and carmine red – were favoured in Aztec culture and used in royal garments. The engravings on the Ag 925 sterling silver cap represent Moctezuma’s weapons, skulls and traditional Aztec’s ornaments. The lacquered turquoise barrel is engraved with a pattern reminiscent of his cloak, a symbol of the high rank of Moctezuma I, and features four lines of Au 750 solid champagne-tone gold, evoking the cardinal directions that radiated out from the Templo Mayor. The spear-shaped clip is refined with an engraving of a Central American quetzal’s feather and set with a triangular-cut green jade. The forepart of the writing instrument and the cone with its distinctive hammering optic are crafted from Ag 925 sterling silver, contrasting with the precious 750 champagne-tone gold fittings and the handcrafted solid gold nib adorned with the Aztec glyph for the city of Tenochtitlán: a three-armed cactus with a royal diadem and two scrolls. The Montblanc emblem made of mother-of-pearl on the cap top is embedded in the engraving of an Aztec sun disk honours the ruler’s diverse architectural constructions and ornamentation in the cities of the Aztec empire.     Montblanc Patron of Art Limited Edition 87 Limited to just 87 pieces in homage to 1987, the year when the Templo Major was added to the UNESCO World Heritage list, the Montblanc Patron of Art Limited Edition 87 is richly decorated with turquoise, a stone favoured in Aztec decorative craftsmanship. The turquoise mosaic in Aztec style on the cap is handcrafted with meticulous attention to detail and an artistic sensibility that makes every one of the 87 pieces in the edition slightly different. The mosaic is refined with Au 750 solid champagne-tone gold inlays set with jade cabochons and a central Aztec motif symbolising the ‘five suns’ creation myth. The gold on this edition is specially treated to create a vintage look similar to the distressed appearance often found in ancient artefacts. The barrel is crafted from precious Central American cocobolo wood, a reference to both the material used to make the traditional atlatl and to the famous El Sargento tree in Mexico City, planted during the reign of Moctezuma I. The barrel is embellished with the four stepped solid gold bands as a special reference to the Templo Mayor. The mother-of-pearl Montblanc emblem on the cap top is embedded in an engraving of an Aztec sun disc. The handcrafted Au 750 solid gold nib is adorned with a fine engraving inspired by the Aztec glyph for the heart, a symbol for sacrifice. A further glyph engraved on the forepart represents the second name of Moctezuma I: Ilhuicamina (meaning ‘he who shoots an arrow into the sky’).     Montblanc Patron of Art Limited Edition 8 The limitation number of just 8 pieces is inspired by the ‘stone of Moctezuma I’, the only remaining piece of the great Templo Mayor excavated in 1988 and featuring eight rays. Moctezuma I ascended the throne as the fifth king of Tenochtitlán in exceptional splendour, guided in great state to the high temple where he was given the turquoise-coloured, red-bordered royal cloak, the xiuhtilmatli, and a diadem of gold. This magnificence is captured in the design of this rare edition with a cap made of Au 750 solid champagne-tone gold and an elongated shape set with diamonds, garnets, green tsavorites and multi-coloured sapphires. This writing masterpiece is decorated with an artistic hand engraving of the winged Huitzilopochtli, patron god of the Aztecs. Three-dimensional engravings of the symbolic eagle and cactus represent the foundation myth of the Aztec capital, Tenochtitlán, while the two double-headed snakes that frame the artwork are Aztec symbols of renewal, fertility and luck. A reference to the highly mythologised sacrificial rituals of the Aztecs, the barrel of the writing instrument is made of dark red precious jasper and enriched with Au 750 solid champagne-tone gold inlays. The spear-shaped clip is embellished with a triangular-cut green jade. The cap top is crowned with a Montblanc Diamond embedded in an engraving inspired by an eight-rayed Aztec sun disc. To coincide with the release of the four Patron of Art Homage to Moctezuma I Limited Editions, Montblanc is introducing a fine stationary notebook in red calfskin Saffiano leather embossed with traditional Aztec motifs, as well as a Homage to Moctezuma I ink in a bright turquoise inspired by the traditional jewels and cloths of Aztec emperors. Statesman, ruler and patron of art, Moctezuma brought Aztec culture to its pinnacle. With every intricate design detail and through the beauty of fine craftsmanship, Montblanc tells the fascinating story of this great figure who made a lasting cultural impact on human civilization.   Montblanc Patron of Art Homage to Moctezuma I Limited Edition is available from April 2020 at Montblanc boutiques worldwide and online. For more information visit www.montblanc.com

Cartier launches Maillon de Cartier
189

Cartier launches Maillon de Cartier

Jewelry Maillon de Cartier is first and foremost a statement of style. The chain-link bracelet remains a composed centerpiece, one that plays on classic codes, whilst reinventing today’s attitudes. The Maillon de Cartier watch is firstly a jewel designed by the Cartier watchmaking studios. A precious watch that resides in the creative watchmaking repertoire of the Maison. A bracelet whose chain-links are offset and aligned on the bias by Cartier. Well-rounded and opulent, they move in time with the ultra-feminine elegance of the Maillon de Cartier watch.   It all lies in the twist in the torsion emphasizing the perspective within which the watch dial blends. This interpretation allows the case and links to entwine themselves in one graphic motion. Rectangular links, a hexagonal dial, bevelled brancards: the design of the Maillon de Cartier watch incites Cartier’s rhythmic geometry. An ambition to structure the watch, from the form of its links to its faceted case, radicalizes the spirit of the watch. Its volume is tangible, angular and dense.   “We wanted to deconstruct the bracelet and transcend its design through a volume approach. Emotion is in the movement and tension.”  - Marie-Laure Cérède, Timepieces Creation Director Maillon de Cartier is first and foremost a statement of style. The chain-link bracelet remains a composed centerpiece, one that plays on classic codes, whilst reinventing today’s attitudes. The Maillon de Cartier watch is firstly a jewel designed by the Cartier watchmaking studios. A precious watch that resides in the creative watchmaking repertoire of the Maison. A bracelet whose chain-links are offset and aligned on the bias by Cartier. Well-rounded and opulent, they move in time with the ultra-feminine elegance of the Maillon de Cartier watch.   It all lies in the twist in the torsion emphasizing the perspective within which the watch dial blends. This interpretation allows the case and links to entwine themselves in one graphic motion. Rectangular links, a hexagonal dial, bevelled brancards: the design of the Maillon de Cartier watch incites Cartier’s rhythmic geometry. An ambition to structure the watch, from the form of its links to its faceted case, radicalizes the spirit of the watch. Its volume is tangible, angular and dense.   “We wanted to deconstruct the bracelet and transcend its design through a volume approach. Emotion is in the movement and tension.”  - Marie-Laure Cérède, Timepieces Creation Director

Ole Lynggaard Copenhagen launching a new collection
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Ole Lynggaard Copenhagen launching a new collection

Jewelry Behind every successful woman is a supportive man – or maybe more. Proudly unveiling a new collection of men’s and unisex jewellery, Charlotte Lynggaard pays tribute to the men closest to her. Each piece in the collection was originally a gift for a male member of the Lynggaard family.   Michel: The stunning braided cuff bracelet was originally a gift to Charlotte Lynggaard’s husband of 25 years, company CCO Michel Normann. The original wide silver bracelet has grown into a selection of open bracelets and open rings, masterfully crafted from Sterling silver and 18K white and yellow gold. Designed to t men and women alike, the braided trophy bracelet is available in two widths.   Julius: The designer created the stamped cuff bracelet as a Christmas present for her son, Julius. Each tiny stamp subtly greets one of the men in the Lynggaard family. The sh re ects Julius’ personality – attentiveness and love of the ocean. The scull is a favourite motif of Charlotte Lynggaard’s brother, brand CEO Søren Lynggaard. Another stamp illustrates founder Ole Lynggaard’s love of nature. The evil eye stamp is meant to protect and watch over the person wearing the bracelet. All Julius bracelets are available in silver and 18K white and yellow gold. The selection also includes a wide ring, elaborately stamped and crafted from 18K gold.   Life Bracelets: Developing her vastly successful collection of Life bracelets, Charlotte Lynggaard’s new and bigger addition to the Life family is indeed larger than life. The perfect addition to a watch or styled with an open bangle, the new Life bracelet is designed with a large hook lock crafted from 18K yellow or white gold. The hand-knotted string bracelet is slightly thicker than smaller Life bracelet.   Founder's Keepers: Founder Ole Lynggaard is a classic gentleman, who prefers classic gentleman’s jewellery. His sculptural cuf ink designs are beautiful gifts for quality-conscious men of all ages.   Men’s Collection is available with retailers and in agship store worldwide from May 2020. Behind every successful woman is a supportive man – or maybe more. Proudly unveiling a new collection of men’s and unisex jewellery, Charlotte Lynggaard pays tribute to the men closest to her. Each piece in the collection was originally a gift for a male member of the Lynggaard family.   Michel: The stunning braided cuff bracelet was originally a gift to Charlotte Lynggaard’s husband of 25 years, company CCO Michel Normann. The original wide silver bracelet has grown into a selection of open bracelets and open rings, masterfully crafted from Sterling silver and 18K white and yellow gold. Designed to t men and women alike, the braided trophy bracelet is available in two widths.   Julius: The designer created the stamped cuff bracelet as a Christmas present for her son, Julius. Each tiny stamp subtly greets one of the men in the Lynggaard family. The sh re ects Julius’ personality – attentiveness and love of the ocean. The scull is a favourite motif of Charlotte Lynggaard’s brother, brand CEO Søren Lynggaard. Another stamp illustrates founder Ole Lynggaard’s love of nature. The evil eye stamp is meant to protect and watch over the person wearing the bracelet. All Julius bracelets are available in silver and 18K white and yellow gold. The selection also includes a wide ring, elaborately stamped and crafted from 18K gold.   Life Bracelets: Developing her vastly successful collection of Life bracelets, Charlotte Lynggaard’s new and bigger addition to the Life family is indeed larger than life. The perfect addition to a watch or styled with an open bangle, the new Life bracelet is designed with a large hook lock crafted from 18K yellow or white gold. The hand-knotted string bracelet is slightly thicker than smaller Life bracelet.   Founder's Keepers: Founder Ole Lynggaard is a classic gentleman, who prefers classic gentleman’s jewellery. His sculptural cuf ink designs are beautiful gifts for quality-conscious men of all ages.   Men’s Collection is available with retailers and in agship store worldwide from May 2020.

Boucheron's new high jewellery "Vu du 26" collection
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Boucheron's new high jewellery "Vu du 26" collection

Jewelry Created by Frederic Boucheron in 1858, Boucheron is built through four generations of direct descendants. Visionary designer and rst of the great contemporary jewelers to open a boutique on Place Vendôme, Boucheron embodies excellence in Jewelry, High Jewelry and Watchmaking. The Boucheron style, free and audacious, continues to create the classics of tomorrow. There are currently more than 61 Boucheron boutiques across the world. Boucheron is part of the global Luxury group Kering.   Could the winter garden of 26 Vendôme house be a parrot? The Maison Boucheron fancied it could, so here it is, in full light, taking shape on a pair of asymmetrical titanium earrings. Titanium is lighter than gold and the jewelers have been able to work on a wide range of colors here.    Earrings set with a pear aquamarine, a pear heliodor beryl, multicolored sapphires, paved with diamonds, on titanium and yellow gold.   more on Bucheron.com Created by Frederic Boucheron in 1858, Boucheron is built through four generations of direct descendants. Visionary designer and rst of the great contemporary jewelers to open a boutique on Place Vendôme, Boucheron embodies excellence in Jewelry, High Jewelry and Watchmaking. The Boucheron style, free and audacious, continues to create the classics of tomorrow. There are currently more than 61 Boucheron boutiques across the world. Boucheron is part of the global Luxury group Kering.   Could the winter garden of 26 Vendôme house be a parrot? The Maison Boucheron fancied it could, so here it is, in full light, taking shape on a pair of asymmetrical titanium earrings. Titanium is lighter than gold and the jewelers have been able to work on a wide range of colors here.    Earrings set with a pear aquamarine, a pear heliodor beryl, multicolored sapphires, paved with diamonds, on titanium and yellow gold.   more on Bucheron.com

Cartier announces the finalists of the 2020 edition of the Cartier Women's Initiative
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Cartier announces the finalists of the 2020 edition of the Cartier Women's Initiative

Jewelry Since 2006, the Cartier Women’s Initiative has helped these women reach their full potential by shining a light on their achievements and providing them with the necessary financial, social and human capital support to grow their businesses and build their leadership skills. The program is open to women-run and women-owned businesses from any country and sector that aim to have a strong and sustainable social and environmental impact as defined by the United Nations Sustainable Development Goals. For the past 14 years, the Cartier Women’s Initiative has accompanied 240 promising female entrepreneurs hailing from 56 different countries and has awarded over US $3 million to support their businesses.   21 finalists – women social impact entrepreneurs running the top 3 businesses per region – were selected amongst 1200 applications from 162 countries.  It is the first time that countries such as Australia, Benin, Denmark, New Zealand and Sweden are represented in the program. The 7 laureates will be announced in early June 2020.     Sofie Blakstad, Denmark, Hiveonline Helps underserved micro-businesses get credit and access markets they couldn’t normally reach by creating a trust history based on facts and business actions. Anna-Sophie Hartvigsen, Denmark, Female Invest Promotes financial gender equality by educating women on investing and personal finances. Dora Palfi, Sweden, ImagiLabs Creating a community and mobile-first tools that make programming fun and relevant for teenage girls.     “Creating opportunities for women and empowering them is not only what we believe is right, it also tells who we are: a Maison both anchored in reality and open to the world, thus perfectly aware of our responsibility. A responsibility all the more important given these uncertain times. At Cartier, we believe it is crucial to support young businesses and start-ups through to a more stable period. And this is what we intend to keep doing, fully aware that these women are making a concrete and durable impact, therefore paving the way for a better future.” - Cyrille Vigneron, President and CEO of Cartier International   The laureate from each region will take home US $100,000 in prize money; whereas the second and third runner-ups will receive US $30,000.  Finally, the 7 laureates and 14 finalists will all benefit from financial advisory services, 1:1 strategy coaching, media visibility and international networking opportunities,  as well as the opportunity to join an INSEAD executive education program.   For more information on the program and footage of the fellows, please visit: www.cartierwomensinitiative.com Since 2006, the Cartier Women’s Initiative has helped these women reach their full potential by shining a light on their achievements and providing them with the necessary financial, social and human capital support to grow their businesses and build their leadership skills. The program is open to women-run and women-owned businesses from any country and sector that aim to have a strong and sustainable social and environmental impact as defined by the United Nations Sustainable Development Goals. For the past 14 years, the Cartier Women’s Initiative has accompanied 240 promising female entrepreneurs hailing from 56 different countries and has awarded over US $3 million to support their businesses.   21 finalists – women social impact entrepreneurs running the top 3 businesses per region – were selected amongst 1200 applications from 162 countries.  It is the first time that countries such as Australia, Benin, Denmark, New Zealand and Sweden are represented in the program. The 7 laureates will be announced in early June 2020.     Sofie Blakstad, Denmark, Hiveonline Helps underserved micro-businesses get credit and access markets they couldn’t normally reach by creating a trust history based on facts and business actions. Anna-Sophie Hartvigsen, Denmark, Female Invest Promotes financial gender equality by educating women on investing and personal finances. Dora Palfi, Sweden, ImagiLabs Creating a community and mobile-first tools that make programming fun and relevant for teenage girls.     “Creating opportunities for women and empowering them is not only what we believe is right, it also tells who we are: a Maison both anchored in reality and open to the world, thus perfectly aware of our responsibility. A responsibility all the more important given these uncertain times. At Cartier, we believe it is crucial to support young businesses and start-ups through to a more stable period. And this is what we intend to keep doing, fully aware that these women are making a concrete and durable impact, therefore paving the way for a better future.” - Cyrille Vigneron, President and CEO of Cartier International   The laureate from each region will take home US $100,000 in prize money; whereas the second and third runner-ups will receive US $30,000.  Finally, the 7 laureates and 14 finalists will all benefit from financial advisory services, 1:1 strategy coaching, media visibility and international networking opportunities,  as well as the opportunity to join an INSEAD executive education program.   For more information on the program and footage of the fellows, please visit: www.cartierwomensinitiative.com

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