At home with McKenna Hellam at IMG, exclusively photographed by Xavier Avery.

Who are you  and what is your profession?

I am mckenna Hellam, a typical southern girl next door. I also am an independent business woman that is in fashion marketing by playing dress up!

How do you think Covid-19 will affect the fashion industry both long-term and short-term?  How do you see the impact of Corona crisis on the general perception of fashion? Do you believe everything will just go back to normal after Covid-19, or how do you see it will be?

I think things in th fashion world will change and lead more toward social media and creative type shoots from a distance. Face masks will become a fashion accessory for sure! I think the world return to a new normal-I’m not sure what that will look like but I hope the distancing rules lighten some, I’m going to an aunt and I want to be there for everything!

How do you spend your Quarantine time and are you still able to create while being quarantined?

I have been spending my time quarantined with my best friend and my family. Ive been able to do a few FaceTime photoshoots! While they are a great way to still create, they don't compare to shooting in person. 

What is your first memory with fashion? And how did you start modeling?

My first memory of fashion is playing dress up in my mom and older sisters clothes. Especially trying on their heels if they had any.

What is your daily beauty routine like? And what beauty products you cannot go without?

My beauty routine is fairly simple. I wake up wash my face, moisturize, and put sunscreen on. Sometimes ill put makeup on for something to do. I wash my face at night and then moisturize. If I'm feeling like wanting to do a little more I'll put on some type of face mask.

What is the coolest new thing you have learnt since being quarantined and how did you learn it?

In quarantine I have kinda learned how to do a headstand. I learned by watching someones video on instagram and just kept practicing. I'm still not very good at it yet.

 Tell us something about yourself that isn't on your resume. 

I can do voices, especially a really good stitch impersonation.

What's the first place you'd want to go when it's safe again to travel and go out of our homes and why there?

Back to my apartment in Brooklyn. I'd go back there because I'm starting to miss NYC and my comfortable bed!

What is your favorite song at the moment and why? Do you have a playlist that you would like to share with us? 

One of my favorite songs at the moment is Freakin' Out On The Interstate by Briston Maroney. I just love the way it sounds and it's just super cute. I have a few playlist on Spotify of my favorite songs and artists!

What is the first thing you like to do when you wake up, and last thing you like to do before going to bed? 

The first thing I like to do when I wake up is make coffee! Before bed I like to try and read a book!

Have you ever been to Amsterdam? If yes, describe your experience of Amsterdam in one sentence.

I have been to Amsterdam a couple of times but unfortunately it was just a fly into a job then leave right after, but I definitely want to return and explore it more!

What is your favorite painting and has it inspired you for any of your work thus far?

My favorite painting is the creation of man by Michaelangelo. Soft colors and the simple suggestion of human touch and beginning of time with way bigger implications.

What made you start creating masks with your mother for the nurses and everyone on the front lines? 

We started creating masks because my mom came home from her doctors office where she works and said that they were have to reuse masks and protective gear. So, we took it upon ourselves to help and makes some masks to temporarily use!

Timotej Letonja