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SAINT LAURENT #34
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SAINT LAURENT #34

Fashion SAINT LAURENT WOMEN WINTER 20 #YSL34 BY ANTHONY VACCARELLO   Art Direction : Anthony Vaccarello Photographer : Juergen Teller Talents : Laetitia Casta, Freja Beha Erichsen   #YSLWINTER20 #YSL #SaintLaurent #YvesSaintLaurent @anthonyvaccarello SAINT LAURENT WOMEN WINTER 20 #YSL34 BY ANTHONY VACCARELLO   Art Direction : Anthony Vaccarello Photographer : Juergen Teller Talents : Laetitia Casta, Freja Beha Erichsen   #YSLWINTER20 #YSL #SaintLaurent #YvesSaintLaurent @anthonyvaccarello

FENDI FRENESIA PINK
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FENDI FRENESIA PINK

Accessories Following the launch of the FENDI FRENESIA Yellow Scented Baguette line – launched in Miami in December 2019 – FENDI and Maison Francis Kurkdjian are pleased to present FENDI FRENESIA Pink.   The focus of the new line is the pink colour, which has been interpreted by Francis Kurkdjian – the master-perfumer and co-founder of the eponymous fragrance house – for the Roman Maison. This floral and cheerful eau de parfum perfectly merges with the rose hue of the line, which includes a Regular Baguette bag, a Nano Baguette and a new card case.  They are all crafted in the signature Selleria Cuoio Romano leather, the noble and natural material which inspired the creation of FENDI FRENESIA from the very beginning.    This season a new sensorial dimension is added to the FENDI synaesthesia, the evocative, inimitable and evanescent experience of feeling and visualizing a fragrance: hearing, with Sine, a synthetic interpretation of the fragrance by Roman StudioAIRA! who experienced their techniques for FENDI and Maison Francis Kurkdjian.       FENDI Frenesia Pink Video -  https://youtu.be/kP07CZrOKdw   Following the launch of the FENDI FRENESIA Yellow Scented Baguette line – launched in Miami in December 2019 – FENDI and Maison Francis Kurkdjian are pleased to present FENDI FRENESIA Pink.   The focus of the new line is the pink colour, which has been interpreted by Francis Kurkdjian – the master-perfumer and co-founder of the eponymous fragrance house – for the Roman Maison. This floral and cheerful eau de parfum perfectly merges with the rose hue of the line, which includes a Regular Baguette bag, a Nano Baguette and a new card case.  They are all crafted in the signature Selleria Cuoio Romano leather, the noble and natural material which inspired the creation of FENDI FRENESIA from the very beginning.    This season a new sensorial dimension is added to the FENDI synaesthesia, the evocative, inimitable and evanescent experience of feeling and visualizing a fragrance: hearing, with Sine, a synthetic interpretation of the fragrance by Roman StudioAIRA! who experienced their techniques for FENDI and Maison Francis Kurkdjian.       FENDI Frenesia Pink Video -  https://youtu.be/kP07CZrOKdw  

BOSS revealed their new Spring 2021 collection
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BOSS revealed their new Spring 2021 collection

Fashion Week BOSS revealed an uplifting, colorful and relaxed Spring 21 collection with an outdoor show at the Palazzo del Senato in Milan. Staged before a limited number of guests, the runway show was augmented by a multi-platform global livestream, and a simultaneous live event in China.   The Palazzo del Senato holds particular significance for the brand, as the first-ever BOSS Womenswear show was held here exactly 20 years ago. This return, two decades on, was an opportunity to celebrate the enduring confidence, elegance, and strength of the BOSS woman, as she moves together with the BOSS man into a whole new era.   The tree-lined Spring 21 runway, set amid the columns of the open-air courtyard, brought architecture and nature into perfect alignment. Every tree from the show space will now be donated to the city of Milan, and cared for by BOSS for two years.   Guests including Suki Waterhouse, Olivia Palermo and Johannes Huebl, Maria Pedraza (Élite), Caro Daur and Louis Hofmann (Dark)attended the show in person, while TikTok stars Bryanboy and Nic Kaufmann created content to support the TikTok livestream – a first for a German fashion brand. Walking the runway this season, models included Irina Shayk, Adut Akech, Felice Norordhoff, Mica Arganaraz, Nico Potur, Alpha Dia, Leon Dame and Jonas Gloer. BOSS revealed an uplifting, colorful and relaxed Spring 21 collection with an outdoor show at the Palazzo del Senato in Milan. Staged before a limited number of guests, the runway show was augmented by a multi-platform global livestream, and a simultaneous live event in China.   The Palazzo del Senato holds particular significance for the brand, as the first-ever BOSS Womenswear show was held here exactly 20 years ago. This return, two decades on, was an opportunity to celebrate the enduring confidence, elegance, and strength of the BOSS woman, as she moves together with the BOSS man into a whole new era.   The tree-lined Spring 21 runway, set amid the columns of the open-air courtyard, brought architecture and nature into perfect alignment. Every tree from the show space will now be donated to the city of Milan, and cared for by BOSS for two years.   Guests including Suki Waterhouse, Olivia Palermo and Johannes Huebl, Maria Pedraza (Élite), Caro Daur and Louis Hofmann (Dark)attended the show in person, while TikTok stars Bryanboy and Nic Kaufmann created content to support the TikTok livestream – a first for a German fashion brand. Walking the runway this season, models included Irina Shayk, Adut Akech, Felice Norordhoff, Mica Arganaraz, Nico Potur, Alpha Dia, Leon Dame and Jonas Gloer.

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C.P. Company has opened its new flagship store in Amsterdam
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C.P. Company has opened its new flagship store in Amsterdam

Fashion C.P. Company has opened its new flagship store in Amsterdam, the first in the Dutch capital and the Benelux Region.     Situated in Leidsestraat 23, one of the most famous streets for shopping in the city, it is an experimental retail platform conceived to create an immersive atmosphere for C.P. Company customers. The concept features 30 ° inclined shelves cabinets and a continuous fixed hooks hanger, that develops throughout the store and ends in the window overlooking the street. An urban atmosphere is given using concrete, silver and iron for the walls. In the middle, in contrast with walls, the platonic solids - made from materials immersed in colour - recall the garment dyeing technique, of which C.P. COMPANY has been a pioneer since the 1970s.   C.P. Company has opened its new flagship store in Amsterdam, the first in the Dutch capital and the Benelux Region.     Situated in Leidsestraat 23, one of the most famous streets for shopping in the city, it is an experimental retail platform conceived to create an immersive atmosphere for C.P. Company customers. The concept features 30 ° inclined shelves cabinets and a continuous fixed hooks hanger, that develops throughout the store and ends in the window overlooking the street. An urban atmosphere is given using concrete, silver and iron for the walls. In the middle, in contrast with walls, the platonic solids - made from materials immersed in colour - recall the garment dyeing technique, of which C.P. COMPANY has been a pioneer since the 1970s.  

PRADA SPRING/SUMMER 2021 WOMENSWEAR SHOW DIALOGUES
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PRADA SPRING/SUMMER 2021 WOMENSWEAR SHOW DIALOGUES

Fashion Week The Spring/Summer 2021 Prada womenswear show is, by its nature, a dialogue - the debut collection by co-creative directors Miuccia Prada and Raf Simons, a creative conversation in progress. An initial proposal, the first example of myriad possibilities, it propounds Prada as part of a dialogue between the different viewpoints of two collaborators. A definition, and then a redefinition, of values and ideology, a fundamental examination of the meaning of Prada.   This season, in a period where the mediation between technology and humanity has become vital - bringing us together, even as we are apart - inspiration is drawn from this inherently contemporary and inevitable fusion. The process behind the collection was, inevitably, shaped by these necessary restrictions: fashion as both reflection of and reaction to the time in which it is invented. On a deeper level, technology’s indispensablepresence within not only life but daily action has led to a different dialogue between ourselves and information: today, technology is a part of humanity itself. The collection explores the notion of uniform, touching on multiple different interpretations of that concept - a uniform of Prada, of a community, a visual representation of identity, of shared and embraced values, a way of thinking. Clothes are pared-back, refined, focussed, without superfluous decoration: shell tops, straight pants, overcoats in industrial re-nylon, constructed using couture techniques, suits executed in fleece.   Garments are drawn around the body, held by the hand. It is an innately human gesture that can be transformative, translated into the architecture of pieces, to cut and form language. Artworks created by Peter de Potter, a long-term collaborator of Raf Simons, explore ideas of thought and process - returning, again, to the relationship between information, technology and humankind, but also, wider, of thought itself as first an inner monologue, then an outer dialogue, another exchange of ideas. They are used to interrupt and disrupt the uniform surfaces of clothes - as graphic tools of contrast, sometimes laid over archival Prada print, emblematic of a meeting of worlds and aesthetic discourses.   A requisite component of uniform is simplicity: recognition, reducing clothing to an essence, to the essential. The wrap, a precise rectangle of fabric, is a logical outcome of thismode of exploration of reduction, a symbol representative of the collection’s overallconsiderations. Proposed in the different fabrications that comprise the collection - t-shirt jersey, fleece, re-nylon, embroidered duchesse satin, chiné taffeta - its intention can transform, speaking of protection or decoration, utility or adornment. Simple acts have deeper meaning: the translation of garments into different materials change our reading, transforming the pragmatic to the sophisticated, and vice-versa. The addition of pockets to pieces is a practical act - but in that practicality, it speaks of living and life, of the usefulness of clothes in a dialogue with the human body.   Duality and plurality has always been inherent in the language of Prada: juxtaposing different elements, approaches and disciplines to find a paradoxical harmony in dichotomy. The physical environment of this virtual fashion show – conceived by OMA/AMO - is a personal, intimate space, tactile. Technology appears as chandeliers of monitors and cameras - decoration and use combined - animated in a dynamic ballet with figures that pass through. The soundtrack, composed for the show by Plastikman, British-Canadian electronic musician Richie Hawtin, includes the names of every woman modelling in the show: an entirely new cast who have never walked a runway show previously. For all of them, this marks a debut.   Examining a dialogue between mankind and machine, the notion of instinct and logic emerges: diametric opposites, the two nevertheless form a foundational dialogue to creativity. Both are quintessentially Prada - a consideration of the world, and a natural reaction to that stimulus. Another paradoxical dialogue, reflecting reality.   Discover more on: prada.com The Spring/Summer 2021 Prada womenswear show is, by its nature, a dialogue - the debut collection by co-creative directors Miuccia Prada and Raf Simons, a creative conversation in progress. An initial proposal, the first example of myriad possibilities, it propounds Prada as part of a dialogue between the different viewpoints of two collaborators. A definition, and then a redefinition, of values and ideology, a fundamental examination of the meaning of Prada.   This season, in a period where the mediation between technology and humanity has become vital - bringing us together, even as we are apart - inspiration is drawn from this inherently contemporary and inevitable fusion. The process behind the collection was, inevitably, shaped by these necessary restrictions: fashion as both reflection of and reaction to the time in which it is invented. On a deeper level, technology’s indispensablepresence within not only life but daily action has led to a different dialogue between ourselves and information: today, technology is a part of humanity itself. The collection explores the notion of uniform, touching on multiple different interpretations of that concept - a uniform of Prada, of a community, a visual representation of identity, of shared and embraced values, a way of thinking. Clothes are pared-back, refined, focussed, without superfluous decoration: shell tops, straight pants, overcoats in industrial re-nylon, constructed using couture techniques, suits executed in fleece.   Garments are drawn around the body, held by the hand. It is an innately human gesture that can be transformative, translated into the architecture of pieces, to cut and form language. Artworks created by Peter de Potter, a long-term collaborator of Raf Simons, explore ideas of thought and process - returning, again, to the relationship between information, technology and humankind, but also, wider, of thought itself as first an inner monologue, then an outer dialogue, another exchange of ideas. They are used to interrupt and disrupt the uniform surfaces of clothes - as graphic tools of contrast, sometimes laid over archival Prada print, emblematic of a meeting of worlds and aesthetic discourses.   A requisite component of uniform is simplicity: recognition, reducing clothing to an essence, to the essential. The wrap, a precise rectangle of fabric, is a logical outcome of thismode of exploration of reduction, a symbol representative of the collection’s overallconsiderations. Proposed in the different fabrications that comprise the collection - t-shirt jersey, fleece, re-nylon, embroidered duchesse satin, chiné taffeta - its intention can transform, speaking of protection or decoration, utility or adornment. Simple acts have deeper meaning: the translation of garments into different materials change our reading, transforming the pragmatic to the sophisticated, and vice-versa. The addition of pockets to pieces is a practical act - but in that practicality, it speaks of living and life, of the usefulness of clothes in a dialogue with the human body.   Duality and plurality has always been inherent in the language of Prada: juxtaposing different elements, approaches and disciplines to find a paradoxical harmony in dichotomy. The physical environment of this virtual fashion show – conceived by OMA/AMO - is a personal, intimate space, tactile. Technology appears as chandeliers of monitors and cameras - decoration and use combined - animated in a dynamic ballet with figures that pass through. The soundtrack, composed for the show by Plastikman, British-Canadian electronic musician Richie Hawtin, includes the names of every woman modelling in the show: an entirely new cast who have never walked a runway show previously. For all of them, this marks a debut.   Examining a dialogue between mankind and machine, the notion of instinct and logic emerges: diametric opposites, the two nevertheless form a foundational dialogue to creativity. Both are quintessentially Prada - a consideration of the world, and a natural reaction to that stimulus. Another paradoxical dialogue, reflecting reality.   Discover more on: prada.com

FENDI presents their incredible Women’s and Men’s Spring Summer 2021 Collections
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FENDI presents their incredible Women’s and Men’s Spring Summer 2021 Collections

Fashion Week Seen through the looking glass, the FENDI Women’s and Men’s Spring Summer 2021 Collections are a patchwork of memories designed by Silvia Venturini Fendi. Time spent with family – generations reunited at home in Rome – is a catalyst for quiet introspection: at the window or in the garden, watching the world go by.     From the inside looking out, and the outside looking in, shadows and reflections are cast across the collections. Intimacy is abstracted through signposts of domestic life – a trousseau of stories unpacked and unfolded in a weaving together of the precious and the plain. The purity of linen is vital: romanced with cotton, feathers, fur and eiderdown quilting, it conjures images of embroidered bedding and tableware – maternal souvenirs passed down from mother to child. A flaxen palette breathes in natural shades of wheat, milk and honey amidst reflections of sky blue and cardinal red, as cinematic black and white shine like spotlights cast on cloth. Windows – metaphorical and physical – are a leitmotif impressed upon garments in a game of transparency and texture throughout.   In tandem, the Women’s and Men’s Collections explore FENDI traditions stripped bare – from boutis satin quilting to the linear encrustations of jour d’echelle ladder-work and flourishes of ajouré flowers that expose skin to create layers of light and shade. Formal structures are softened – coat backs and shirt sleeves unbutton, tailored details are ‘debossed’ in trompe l’oeil knitwear, and embroidered house coats and flared tunics elevate the comforts of home. Lightness and depth intermingle in faded flora print linens and latticework furs, or the intricate workmanship of apron dresses in silk duchesse, embroidered tulle and gazar. Acknowledging the gravity of a moment, clothes tell stories of the rigour of Italian craft and the emotion of our universal experience – FENDI workmanship applied under surreal circumstances.   The FENDI Women’s and Men’s Spring Summer 2021 Accessories collections play with construction and embellishment to conceal and reveal. In movement, embroidered silk veils float over Baguette and Peekaboo bags in floral fur and cotton ajouré or quilted FF logo leather. Woven textures abound: market baskets in recycled PVC, stretchlattice frame totes, picnic baskets and canvas luggage are pragmatic and light-hearted solutions for daily life.   The ‘hand in hand’ Baguette project celebrates a unique collaboration with local artisans across Italy, including the Abruzzo and Marche regions shown on the runway. Handcrafted in Abruzzo, a sheer Baguette is constructed in tombolo aquilano sugar-coated lace, a technique refined by Benedictine nuns since the 15th century. From Marche, a structuredBaguette woven in strands of natural willow is inspired by the baskets of local fishermen.   Laser-cut and ajouré apron belts hold the second iteration of the FENDI X CHAOS ‘tech jewellery’ capsule collection dipped in pastel colours, and chain drop earrings feature pearls and pairs of cheeky FENDI dice.  On foot for Women – woven boots, elastic pumps, and rattan pool slides evoke a tonal spring elegance. For Men – sling-back boat shoes and T-bar plimsolls are new twisted classics.     THE SHOW SETTING:   At the FENDI show space in Milan, the Women’s and Men’s Spring Summer 2021 Collections designed by Silvia Venturini Fendi are unveiled together in an intimate fashion show setting evoking the traditional and domestic inspirations of the collections. An airy scenography composed of fresh white curtains floats in the breeze – complemented by the undulating sofas that return from the Fall Winter 2020-21 Women’s show set, now covered in white cotton.   A series of luminous vignettes punctuates the space – digital ‘windows’ projected across walls and floors revealing glimpses of the outside world, from garden flora to passing birds and the day’s cycle of the setting sun. As models walk through the show set, each window projects a unique story across their looks, creating fleeting moments of shadow and light that accentuate the workmanship of each garment.   Continuing the personal narrative of the Fendi Family, the show casting includes a selection of related models: mothers, fathers, sisters and sons include Edie and Olympia Campbell, Cecilia and Lucas Chancellor, and Philippe and Dries Haseldonckx.   For guests watching at home, a dual digital format splices together live footage of the fashion show with pre-recorded clips by the German director Norbert Schoerner.     THE MUSIC:   Mixed live by the Italian musician Lorenzo Senni with a live string quartet, the FENDI Spring Summer 2021 Fashion Show soundtrack is an original synthesizer composition featuring an extract from the film The Challenge composed by Senni and tracks from his album Scacco Matto (2020). Known for the invention of ‘pointillist trance’ music, Senni follows in a line of new wave Italian electronic musicians to collaborate with the house of FENDI, with previous artists including Caterina Barbieri, Ninos du Brasil, Donato Dozzy and Alessandro Cortini. Seen through the looking glass, the FENDI Women’s and Men’s Spring Summer 2021 Collections are a patchwork of memories designed by Silvia Venturini Fendi. Time spent with family – generations reunited at home in Rome – is a catalyst for quiet introspection: at the window or in the garden, watching the world go by.     From the inside looking out, and the outside looking in, shadows and reflections are cast across the collections. Intimacy is abstracted through signposts of domestic life – a trousseau of stories unpacked and unfolded in a weaving together of the precious and the plain. The purity of linen is vital: romanced with cotton, feathers, fur and eiderdown quilting, it conjures images of embroidered bedding and tableware – maternal souvenirs passed down from mother to child. A flaxen palette breathes in natural shades of wheat, milk and honey amidst reflections of sky blue and cardinal red, as cinematic black and white shine like spotlights cast on cloth. Windows – metaphorical and physical – are a leitmotif impressed upon garments in a game of transparency and texture throughout.   In tandem, the Women’s and Men’s Collections explore FENDI traditions stripped bare – from boutis satin quilting to the linear encrustations of jour d’echelle ladder-work and flourishes of ajouré flowers that expose skin to create layers of light and shade. Formal structures are softened – coat backs and shirt sleeves unbutton, tailored details are ‘debossed’ in trompe l’oeil knitwear, and embroidered house coats and flared tunics elevate the comforts of home. Lightness and depth intermingle in faded flora print linens and latticework furs, or the intricate workmanship of apron dresses in silk duchesse, embroidered tulle and gazar. Acknowledging the gravity of a moment, clothes tell stories of the rigour of Italian craft and the emotion of our universal experience – FENDI workmanship applied under surreal circumstances.   The FENDI Women’s and Men’s Spring Summer 2021 Accessories collections play with construction and embellishment to conceal and reveal. In movement, embroidered silk veils float over Baguette and Peekaboo bags in floral fur and cotton ajouré or quilted FF logo leather. Woven textures abound: market baskets in recycled PVC, stretchlattice frame totes, picnic baskets and canvas luggage are pragmatic and light-hearted solutions for daily life.   The ‘hand in hand’ Baguette project celebrates a unique collaboration with local artisans across Italy, including the Abruzzo and Marche regions shown on the runway. Handcrafted in Abruzzo, a sheer Baguette is constructed in tombolo aquilano sugar-coated lace, a technique refined by Benedictine nuns since the 15th century. From Marche, a structuredBaguette woven in strands of natural willow is inspired by the baskets of local fishermen.   Laser-cut and ajouré apron belts hold the second iteration of the FENDI X CHAOS ‘tech jewellery’ capsule collection dipped in pastel colours, and chain drop earrings feature pearls and pairs of cheeky FENDI dice.  On foot for Women – woven boots, elastic pumps, and rattan pool slides evoke a tonal spring elegance. For Men – sling-back boat shoes and T-bar plimsolls are new twisted classics.     THE SHOW SETTING:   At the FENDI show space in Milan, the Women’s and Men’s Spring Summer 2021 Collections designed by Silvia Venturini Fendi are unveiled together in an intimate fashion show setting evoking the traditional and domestic inspirations of the collections. An airy scenography composed of fresh white curtains floats in the breeze – complemented by the undulating sofas that return from the Fall Winter 2020-21 Women’s show set, now covered in white cotton.   A series of luminous vignettes punctuates the space – digital ‘windows’ projected across walls and floors revealing glimpses of the outside world, from garden flora to passing birds and the day’s cycle of the setting sun. As models walk through the show set, each window projects a unique story across their looks, creating fleeting moments of shadow and light that accentuate the workmanship of each garment.   Continuing the personal narrative of the Fendi Family, the show casting includes a selection of related models: mothers, fathers, sisters and sons include Edie and Olympia Campbell, Cecilia and Lucas Chancellor, and Philippe and Dries Haseldonckx.   For guests watching at home, a dual digital format splices together live footage of the fashion show with pre-recorded clips by the German director Norbert Schoerner.     THE MUSIC:   Mixed live by the Italian musician Lorenzo Senni with a live string quartet, the FENDI Spring Summer 2021 Fashion Show soundtrack is an original synthesizer composition featuring an extract from the film The Challenge composed by Senni and tracks from his album Scacco Matto (2020). Known for the invention of ‘pointillist trance’ music, Senni follows in a line of new wave Italian electronic musicians to collaborate with the house of FENDI, with previous artists including Caterina Barbieri, Ninos du Brasil, Donato Dozzy and Alessandro Cortini.

DIESEL Presents “Unforgettable Denim”
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DIESEL Presents “Unforgettable Denim”

Fashion DIESEL announces the launch of its Fall 2020 campaign, which is rooted into one of denim’s key, longstanding elements: memory. Denim gets better with experience and becomes a sort of wearable record of the times you’ve had. The pen marks on the pocket? Doodles during a long flight to a faraway location. The scrape at the hem? From a night spent partying in Berlin. Denim collects these moments no matter what; not even 2020 can cancel a great pair of jeans.    In what has been a generation-defining year, DIESEL invites people—the world over—to celebrate the beautiful memories made in lieu of the plans that had to be put on hold, and wear these unexpected highlights with pride. For all the trips, events, parties, plans, ceremonies and more that could not take place in 2020, we are finding the opportunity to tell the surprise stories the connections that were made, the fun that was had, and the positive silver linings.    At the center of the Fall 2020 campaign is DIESEL’s new customizable denim collection. Through a special portal on www.diesel.com—and in select stores worldwide—clients will be able to personalize the leather tags on denim with something they could not participate this year. The intention is to commemorate what they did notdo, and the memory-making moments that ensued in the absence of those plans. A birthday party called off? Celebrate it by remembering it. A surf trip postponed? Create a keepsake for what might have been and use it as inspiration to plan for a later date – always with your favorite, unforgettable denim.   The platform is multi-subject: dozens of video clips, with real life anecdotes, directed by Pantera of the group Anonymous Content, will live online and on social media. Key visuals have been created by JP Bonino and will feature DIESEL watches and eyewear in addition to ready-to-wear.    The 2-month platform will follow the stories of various talents, influential figures including Evan Mock, the skateboarder and model. Normally a resident of New York City, he chose to enter isolation in Mallorca, Spain, reconnecting with nature. Julia Fox, an Italian-American actress, found unexpectedly restored love during lockdown. Donte Colley looked inward and became more active in fighting for what’s right. These individuals were photographed by RAYSCORRUPTEDMIND.   And it doesn't stop here: DIESEL is also partnering with different canceled events, like UNTOLD Festival, one of the most renowned music festivals in the world, to create a series of limited-edition denim trousers called the 2020 Fallen Edition. UNTOLD has won the award for Best Major Festival in Europe from its inception. In a “normal” year, it is visited by more than 350,000 fans from across the globe. Those fans will hold 2020’s edition in their imagination – and in a pair of customized Diesel jeans. DIESEL announces the launch of its Fall 2020 campaign, which is rooted into one of denim’s key, longstanding elements: memory. Denim gets better with experience and becomes a sort of wearable record of the times you’ve had. The pen marks on the pocket? Doodles during a long flight to a faraway location. The scrape at the hem? From a night spent partying in Berlin. Denim collects these moments no matter what; not even 2020 can cancel a great pair of jeans.    In what has been a generation-defining year, DIESEL invites people—the world over—to celebrate the beautiful memories made in lieu of the plans that had to be put on hold, and wear these unexpected highlights with pride. For all the trips, events, parties, plans, ceremonies and more that could not take place in 2020, we are finding the opportunity to tell the surprise stories the connections that were made, the fun that was had, and the positive silver linings.    At the center of the Fall 2020 campaign is DIESEL’s new customizable denim collection. Through a special portal on www.diesel.com—and in select stores worldwide—clients will be able to personalize the leather tags on denim with something they could not participate this year. The intention is to commemorate what they did notdo, and the memory-making moments that ensued in the absence of those plans. A birthday party called off? Celebrate it by remembering it. A surf trip postponed? Create a keepsake for what might have been and use it as inspiration to plan for a later date – always with your favorite, unforgettable denim.   The platform is multi-subject: dozens of video clips, with real life anecdotes, directed by Pantera of the group Anonymous Content, will live online and on social media. Key visuals have been created by JP Bonino and will feature DIESEL watches and eyewear in addition to ready-to-wear.    The 2-month platform will follow the stories of various talents, influential figures including Evan Mock, the skateboarder and model. Normally a resident of New York City, he chose to enter isolation in Mallorca, Spain, reconnecting with nature. Julia Fox, an Italian-American actress, found unexpectedly restored love during lockdown. Donte Colley looked inward and became more active in fighting for what’s right. These individuals were photographed by RAYSCORRUPTEDMIND.   And it doesn't stop here: DIESEL is also partnering with different canceled events, like UNTOLD Festival, one of the most renowned music festivals in the world, to create a series of limited-edition denim trousers called the 2020 Fallen Edition. UNTOLD has won the award for Best Major Festival in Europe from its inception. In a “normal” year, it is visited by more than 350,000 fans from across the globe. Those fans will hold 2020’s edition in their imagination – and in a pair of customized Diesel jeans.

THE TAILORED PUNK WOMEN'S AND MEN'S DSQUARED2 SPRING SUMMER 2021
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THE TAILORED PUNK WOMEN'S AND MEN'S DSQUARED2 SPRING SUMMER 2021

Fashion Week Tailoring, a style core of the DNA of Dsquared2 finishes every piece for the co-ed Spring Summer 2021 collection. True to the brand’s essence, the lineup features contrasting and mixing influences. Military details are worked in elegantly, and then given a punk twist with brilliant color and accessories. Silhouettes tread the line between rebellious and refined. The resulting looks are designed to seek the spirit of those who wear them.   A military theme comes by way of clothing inspired by aviation. Nylon jumpsuits feature elongated zippers. Other utilitarian harnessing is strapped into tailored jackets and trousers. Pants in tropical weight wools, papery nylon or cotton canvas come super cigarette or slightly loose to fall over classic leather lace-ups. Oversized cargo pockets and zips detail their forms. Mini studs cover men’s jacket lapels and vests. Denim jackets are spliced on the collar and button placket to create the appearance of a strap. A men’s high waist pant is constructed with a wrapped buckled closure inspired by a military uniform.   The earthy color palette is broken with tones of orange and cobalt blue—in bold stripes appliquéd onto jackets and tops. Other stripes are applied in asymmetric style on pant legs and buttoned shirts. Denim runs the gamut of pristine intense blues to super destroyed and ripped, to bleached out white jeans. Women’s denim pants have a laminated coating.   Contrasting with the modern nylon and sartorial fabrics is transparency—lace tops for men, and dresses for women. A zebra print is worked into a top and shirt for men, constructed with other textured fabrics, while for women it takes on chic proportions in a knee length pencil skirt, or short-sleeved coat.   Sexiness is defined in women’s clean black or white tailoring: skirts and dresses with slits and mini belts, coats and jackets with plunging necklines to reveal leather harnesses that loop around the neck and down on the décolleté. Dresses have feminine shapes, in sheer knits, lace-trimmed satin or tailored form-fitting styles with peekaboo backs. Pumps and sandals with fine buckled straps, and a kitten heel thong sandal with feathers underscore the collection’s feminine appeal.   Accessories play on the punk theme: men wear pearl necklaces, as a single strand or with a pendant, or moulded leather bracelets and rings, and carry doctor style leather bags and flat fanny packs.  Women’s bags include leather rectangular styles and feather coated purses. Tailoring, a style core of the DNA of Dsquared2 finishes every piece for the co-ed Spring Summer 2021 collection. True to the brand’s essence, the lineup features contrasting and mixing influences. Military details are worked in elegantly, and then given a punk twist with brilliant color and accessories. Silhouettes tread the line between rebellious and refined. The resulting looks are designed to seek the spirit of those who wear them.   A military theme comes by way of clothing inspired by aviation. Nylon jumpsuits feature elongated zippers. Other utilitarian harnessing is strapped into tailored jackets and trousers. Pants in tropical weight wools, papery nylon or cotton canvas come super cigarette or slightly loose to fall over classic leather lace-ups. Oversized cargo pockets and zips detail their forms. Mini studs cover men’s jacket lapels and vests. Denim jackets are spliced on the collar and button placket to create the appearance of a strap. A men’s high waist pant is constructed with a wrapped buckled closure inspired by a military uniform.   The earthy color palette is broken with tones of orange and cobalt blue—in bold stripes appliquéd onto jackets and tops. Other stripes are applied in asymmetric style on pant legs and buttoned shirts. Denim runs the gamut of pristine intense blues to super destroyed and ripped, to bleached out white jeans. Women’s denim pants have a laminated coating.   Contrasting with the modern nylon and sartorial fabrics is transparency—lace tops for men, and dresses for women. A zebra print is worked into a top and shirt for men, constructed with other textured fabrics, while for women it takes on chic proportions in a knee length pencil skirt, or short-sleeved coat.   Sexiness is defined in women’s clean black or white tailoring: skirts and dresses with slits and mini belts, coats and jackets with plunging necklines to reveal leather harnesses that loop around the neck and down on the décolleté. Dresses have feminine shapes, in sheer knits, lace-trimmed satin or tailored form-fitting styles with peekaboo backs. Pumps and sandals with fine buckled straps, and a kitten heel thong sandal with feathers underscore the collection’s feminine appeal.   Accessories play on the punk theme: men wear pearl necklaces, as a single strand or with a pendant, or moulded leather bracelets and rings, and carry doctor style leather bags and flat fanny packs.  Women’s bags include leather rectangular styles and feather coated purses.

#BORNINITALY: IDENTITY AND STORY IN THE NEW FW20 CAMPAIGN BY LIU JO
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#BORNINITALY: IDENTITY AND STORY IN THE NEW FW20 CAMPAIGN BY LIU JO

Fashion Five women interpret the beauty and uniqueness of being Italian, in the new concept that celebrates the roots of the brand's DNA with authenticity.    An affirmation of pride that passes through the multi-faceted faces of five Italian women with an authentic and kaleidoscopic personality: Giulia Maenza, Aurora Talarico, Hoda El Hadef, Greta Ferroand Nabou Thiamare the protagonists of #BornInItaly, the new Fall/Winter 20 campaign by Liu Jo that dedicates next season to Italy, the origin and guardian of the brand's most authentic DNA. The concept thus continues the brand story started for the brand's 25th anniversary with the chapter #BornIn1995, metaphorically broadening its objective to include an original and personal celebration of its roots.    #BornInItaly is for Liu Jo a story that symbolically unites all women to a typically Italian vision of multifaceted and multi-shaped femininity, and that manifests itself perfectly thanks to the glamorous and fresh codes of the campaign; a completely digital exercise, born to be enjoyed in a dynamic and immediate way also and especially online. It focuses on the exaltation of a light and positive "Italian way", far from clichés but naturally nonchalant and self-confident for anyone who wears it.   The shots of the campaign then appear as a sort of joyful hymn dedicated to Italy and above all as a dedication that Liu Jo addresses to Italian women and their personalities, telling the charm and enchantment of a country that has never stopped dreaming. Today more than ever.   The images, made in a studio by Giampaolo Sgura, exalt the young women - models and actresses with a strong personality, interpreters of different and magnetic beauties - and the Liu Jo outfits for next season, leaving important space to the world of denim, accessories and footwear. There is also a series of engaging video contents, played on the characteristics of individual women and on a personal and fascinating interpretation of the Italian spirit. An unexpected approach, which - focusing on essential treatments and neutral backgrounds - enhances the iconic and convincing attitude of the protagonists, also associated with their place of birth. A sort of signaturethat pays homage to the origins and roots of each one: a precious memory that tells the pride of being #BornInItaly.   Five women interpret the beauty and uniqueness of being Italian, in the new concept that celebrates the roots of the brand's DNA with authenticity.    An affirmation of pride that passes through the multi-faceted faces of five Italian women with an authentic and kaleidoscopic personality: Giulia Maenza, Aurora Talarico, Hoda El Hadef, Greta Ferroand Nabou Thiamare the protagonists of #BornInItaly, the new Fall/Winter 20 campaign by Liu Jo that dedicates next season to Italy, the origin and guardian of the brand's most authentic DNA. The concept thus continues the brand story started for the brand's 25th anniversary with the chapter #BornIn1995, metaphorically broadening its objective to include an original and personal celebration of its roots.    #BornInItaly is for Liu Jo a story that symbolically unites all women to a typically Italian vision of multifaceted and multi-shaped femininity, and that manifests itself perfectly thanks to the glamorous and fresh codes of the campaign; a completely digital exercise, born to be enjoyed in a dynamic and immediate way also and especially online. It focuses on the exaltation of a light and positive "Italian way", far from clichés but naturally nonchalant and self-confident for anyone who wears it.   The shots of the campaign then appear as a sort of joyful hymn dedicated to Italy and above all as a dedication that Liu Jo addresses to Italian women and their personalities, telling the charm and enchantment of a country that has never stopped dreaming. Today more than ever.   The images, made in a studio by Giampaolo Sgura, exalt the young women - models and actresses with a strong personality, interpreters of different and magnetic beauties - and the Liu Jo outfits for next season, leaving important space to the world of denim, accessories and footwear. There is also a series of engaging video contents, played on the characteristics of individual women and on a personal and fascinating interpretation of the Italian spirit. An unexpected approach, which - focusing on essential treatments and neutral backgrounds - enhances the iconic and convincing attitude of the protagonists, also associated with their place of birth. A sort of signaturethat pays homage to the origins and roots of each one: a precious memory that tells the pride of being #BornInItaly.  

Parajumpers debuts "FOR YOUR JOURNEY"
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Parajumpers debuts "FOR YOUR JOURNEY"

Fashion Italian-born luxury outerwear label, Parajumpers, debuts its Autumn / Winter 2020 campaign celebrating the paths we take in life to expand our physical and mental horizons.   The campaign, titled For Your Journey, launches in conjunction with the AW20 Collection. It features a diverse cast of creatives and artisans based in the rugged beauty of New York’s Catskills Mountains, who push the mental and physical boundaries of discovery. With this collection, Parajumpers’ vision is to celebrate the journeys we each take and the progress we make along the way.   The platform is a statement that Parajumpers is designed For Your Journey. From a product standpoint, it means they create apparel that enables you to withstand the elements on your journey. From a brand standpoint, it means they inspire you to take on new journeys that enrich your life and overall well-being.     Parajumpers’ collection inspires wearers to take on new adventures, casting themselves as the lead character in their own life story. The modernity of the men’s series is defined by new materials, shapes and by outstanding new colors. All shades of deep natural colours are enhanced by details in the unmistakable PJS orange. The women’s series brings together elegance and sportswear through soft, oversized shapes, with a nod to warmth and fashion. The strong materials are emphasized by a variety of colours, from glossy to matt neutral shades, to bright tones.   Through tactical fibers and silhouettes, each piece draws attention to often overlooked details much like the people we briefly interact with, places we pass through and fleeting moments that enrich each of our day to day lives. Parajumpers hopes For Your Journey will open wearers minds to new ways of thinking, living, and interacting with the world. Italian-born luxury outerwear label, Parajumpers, debuts its Autumn / Winter 2020 campaign celebrating the paths we take in life to expand our physical and mental horizons.   The campaign, titled For Your Journey, launches in conjunction with the AW20 Collection. It features a diverse cast of creatives and artisans based in the rugged beauty of New York’s Catskills Mountains, who push the mental and physical boundaries of discovery. With this collection, Parajumpers’ vision is to celebrate the journeys we each take and the progress we make along the way.   The platform is a statement that Parajumpers is designed For Your Journey. From a product standpoint, it means they create apparel that enables you to withstand the elements on your journey. From a brand standpoint, it means they inspire you to take on new journeys that enrich your life and overall well-being.     Parajumpers’ collection inspires wearers to take on new adventures, casting themselves as the lead character in their own life story. The modernity of the men’s series is defined by new materials, shapes and by outstanding new colors. All shades of deep natural colours are enhanced by details in the unmistakable PJS orange. The women’s series brings together elegance and sportswear through soft, oversized shapes, with a nod to warmth and fashion. The strong materials are emphasized by a variety of colours, from glossy to matt neutral shades, to bright tones.   Through tactical fibers and silhouettes, each piece draws attention to often overlooked details much like the people we briefly interact with, places we pass through and fleeting moments that enrich each of our day to day lives. Parajumpers hopes For Your Journey will open wearers minds to new ways of thinking, living, and interacting with the world.

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