The Mugler H&M collection encapsulates the very essence of the house of Mugler – it is a tribute to freedom and self-expression. It offers shoppers the chance to own a piece of fashion history – whether one of the unmistakable new hits from Mugler’s recent collections, by creative director Casey Cadwallader, or an exclusive 80s and 90s archive remake, originally created by founder Manfred Thierry Mugler.

The collection is defined by the irrepressibility of Mugler’s energy; flamboyant, playful, body-positive, youthful, and open to the many facets of each individual wearer’s identity. Mugler has always offered an open invitation to a broad range of characters and beauty types, and now, with this partnership with H&M, it is throwing open the door even wider.

Discussions for this collaboration began before Manfred Thierry Mugler’s passing in January 2022, but tragically life decided otherwise. The Mugler H&M collection is a dynamic showcase of the Mugler aesthetic as it is today, and the intriguing ways that Cadwallader has twisted and reinvented the House to make it fresh and relevant for a new generation.

The collection includes both menswear and womenswear, and yet, the fluid, transformational cross-gender styling that has always underpinned the Mugler ethos is central. Much can be shared and restyled according to the unique identity of the wearer.

“I was determined that this collection be true Mugler. The details and quality of every piece had to be exactly as we do them, and I wanted to showcase the energy of Mugler, which has always been about clothes that allow for personal liberation. You can be so many different versions of yourself in Mugler.”
Casey Cadwallader, creative director Mugler

Essential to Cadwallader’s vision for the collection was that it capture the true essence of Mugler now. All the Mugler essentials feature: sharp tailoring, unexpected but flattering denims, and the form-hugging dresses and catsuits that have propelled Mugler to the forefront of stage-wear and partywear.

“Mugler, as a house, has always been one step ahead – embracing diversity, body-positivity, gender fluidity, long before the rest of fashion did. Each piece in the collection highlights why Mugler garments have always captured hearts and imaginations. There are so many iconic pieces to choose from.”
Ann-Sofie Johansson, creative advisor at H&M

The collection will be officially launched on 11 May.