DIOR SUMMER 2024: EMBRACING TRADITION AND SUBVERSION IN A COLLAGE OF ICONOGRAPHY
From the feminine to the masculine, from the salon to the street, from the new look to new wave. A collage of influences and pop iconography takes shape at the heart of this dior summer 2024 line dreamed up by kim jones, simultaneously embracing tradition and subversion. Conceived as a multi-faceted tribute to dior icons via different eras and the house’s artistic directors, the collection draws on the silhouettes created by yves saint laurent, gianfranco ferré and marc bohan, reinterpreted and transformed. Infusing all is a sense of crisp, playful modernity, practicality and ease. The appearance of archetypal menswear items – such as the harrington, polo shirt, crew neck and cardigan – is transformed from the ordinary to the extraordinary, through symbolic techniques that traverse time and styles at dior: tweeds, embroideries and cannage. Punctuating the looks, a multiplicity of bags in a variety of shapes, colors and textures range from extravagant to sober. A passionate dialogue between heritage and reinvention(s).