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McLaren's latest addition to acclaimed 7T Series
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McLaren's latest addition to acclaimed 7T Series

Lifestyle The OnePlus 7T Pro McLaren Edition, the latest addition to the acclaimed 7T Series, is be available at OnePlus.com.   With 12 GB of RAM and powered by the Qualcomm® Snapdragon™ 855+ mobile platform, the ultra-premium OnePlus 7T Pro McLaren Edition is the fastest-ever device designed by OnePlus. Boasting a 90 Hz QHD+ Fluid Display, triple-camera system, Warp Charge 30T and UFS 3.0 256 GB storage, the flagship offers unparalleled performance.    Faster and Smoother than ever before  Inspired by McLaren Automotive’s iconic supercars, the OnePlus 7T Pro McLaren Edition boasts an array of class-leading technology, such as the 90 Hz Fluid Display, with a 6.67-inch screen and 3120 x 1440p QHD+ resolution. The incredibly smooth display refreshes at 90 times per second for an immersive viewing experience.  The powerful Qualcomm® Snapdragon™ 855+ mobile platform delivers 15% faster graphics performance compared to its predecessor. Under the hood, there is 12 GB of RAM making loading apps and multitasking super quick and effortless. The device also comes with UFS 3.0 256 GB storage, with a fast read-and-write speed comparable to a computer SSD.  With Warp Charge 30T, you get a day’s power in half an hour and a full charge in one hour.    Elevated design  Drawing inspiration from a super composite material seen in ultra-car Speedtail, the OnePlus 7T Pro McLaren Edition features the telltale wood-like pattern on the back design. The mysterious texture alters depending on the viewing angle and light conditions.    Beautiful pictures every time  The OnePlus 7T Pro McLaren Edition sports a triple-camera system powered by the UltraShot engine. The 48 MP main camera features a ½ inch super-sized sensor with a F1.6 aperture. The 16 MP ultra-wide lens has a F2.2 (117°) aperture, accompanied by a telephoto lens with a F2.4 aperture. Nightscape 2.0 completes the set-up.    The phone has a stunning design and takes incredible images with it's both cameras.It packs a Snapdragon 855+ processor with a Snapdragon X55 5G modem and 12GB RAM. It includes the famous 1440p 90Hz AMOLED display that was on the OnePlus 7 Pro, and a whole lot more.   The best about the device is the long lasting battery, 90 Hz display, loud stereo speakers and it's amazing high quality design among other things. While on the downside is that is is not water resistant nor has wireless charging possibility.     The OnePlus 7T Pro McLaren Edition, the latest addition to the acclaimed 7T Series, is be available at OnePlus.com.   With 12 GB of RAM and powered by the Qualcomm® Snapdragon™ 855+ mobile platform, the ultra-premium OnePlus 7T Pro McLaren Edition is the fastest-ever device designed by OnePlus. Boasting a 90 Hz QHD+ Fluid Display, triple-camera system, Warp Charge 30T and UFS 3.0 256 GB storage, the flagship offers unparalleled performance.    Faster and Smoother than ever before  Inspired by McLaren Automotive’s iconic supercars, the OnePlus 7T Pro McLaren Edition boasts an array of class-leading technology, such as the 90 Hz Fluid Display, with a 6.67-inch screen and 3120 x 1440p QHD+ resolution. The incredibly smooth display refreshes at 90 times per second for an immersive viewing experience.  The powerful Qualcomm® Snapdragon™ 855+ mobile platform delivers 15% faster graphics performance compared to its predecessor. Under the hood, there is 12 GB of RAM making loading apps and multitasking super quick and effortless. The device also comes with UFS 3.0 256 GB storage, with a fast read-and-write speed comparable to a computer SSD.  With Warp Charge 30T, you get a day’s power in half an hour and a full charge in one hour.    Elevated design  Drawing inspiration from a super composite material seen in ultra-car Speedtail, the OnePlus 7T Pro McLaren Edition features the telltale wood-like pattern on the back design. The mysterious texture alters depending on the viewing angle and light conditions.    Beautiful pictures every time  The OnePlus 7T Pro McLaren Edition sports a triple-camera system powered by the UltraShot engine. The 48 MP main camera features a ½ inch super-sized sensor with a F1.6 aperture. The 16 MP ultra-wide lens has a F2.2 (117°) aperture, accompanied by a telephoto lens with a F2.4 aperture. Nightscape 2.0 completes the set-up.    The phone has a stunning design and takes incredible images with it's both cameras.It packs a Snapdragon 855+ processor with a Snapdragon X55 5G modem and 12GB RAM. It includes the famous 1440p 90Hz AMOLED display that was on the OnePlus 7 Pro, and a whole lot more.   The best about the device is the long lasting battery, 90 Hz display, loud stereo speakers and it's amazing high quality design among other things. While on the downside is that is is not water resistant nor has wireless charging possibility.    

In conversation with Lieselot Elzinga
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In conversation with Lieselot Elzinga

Fashion Week In March 2020, avant-garde fashion label and newcomer Elzinga will launch its FW20 collection, ‘POST POP BLOW OUT’, at the intimate and atmospheric blues café, Maloe Melo.  The FW20 collection is an ode to power dressing. Picking up from the sharp sartorial trends emulated by the 1950s teddy girls and the machismo of punk icon Blondie, Elzinga channels masculinity and femininity in equal measure. Silk organza dresses, neck ties and poppy and houndstooth prints are soaked in hot pinks, blacks and lime greens with pastel accents.  Aside from the launch of the collection itself, the label’s co-founders have hinted there might be further surprises in store for their audience, with rumors of a piñata amongst other festivities.  “It’s all about conveying the same feeling as a live performance; something direct, expressive and rough around the edges. Simple in shape with an extravagant touch,” say Elzinga.  The rst collection, a striking amalgamation of neon animal prints, silk blouses, PVC two-pieces and dramatic silhouettes, was stocked in October 2019 at matchesfashion.com. ‘POST POP BLOW OUT’ will be stocked in June 2020.  Elzinga was founded in 2018 by friends Lieselot Elzinga and Miro Hämäläinen, both graduates of The Gerrit Rietveld Academie in Amsterdam. Expanding on Lieselot’s graduation collection, ‘Baby’s Berserk’, the duo began working together on a new fashion line drawing from Lieselot’s experience as a singer and bassist in rock n’ roll groups since the early age of twelve.   We had a deligtful conversation with Liesselot about her latest collection.   What is the story behind the new collection “POST POP BLOW OUT” and what is the inspiration behind the beautiful collection? The FW20 collection is an ode to power dressing. Picking up from the sharp sartorial trends emulated by the 1950s teddy girls and the machismo of punk icon Blondie, we wanted to channel masculinity and femininity in equal measure. A very big inspiration for this collection was Blondie, when we started the collection, I just finished reading her autobiography where she explains how she used her highly feminine image to become one of the biggest female front women of the 20th century. She explains how she used her femininity to set herself apart, but how she felt like a boy performing. That was really inspiring to me because I recognized that feeling from being on stage myself.        What exciting thing do you have coming up besides the launch of the newest collection? Our FW 20 collection will be launching in July so that’s going to be very exciting!! We can’t say too much about what else is coming up butttt we have some very exciting collaborations in store this coming year...      Tell me more about the launch of your label back in 2018 with your co-founder Miro?  Right after my graduation from the Gerrit Rietveld Academie in Amsterdam I got approached by Bart Ramakers from Parrot Agency. Together with their guidance Miro and I started working on our first collection that was suitable for production but still had the same aesthetic and excitement as my graduation collection Baby’s Berserk. Miro and I started working together already during our studies at the Rietveld and we noticed that we compliment each other very well. I have a lot of ideas but I have no patience to see it through to the end, where Miro is really patient and much more precise. And we have A LOT of fun together which also really shows in our work.     How important are your experiences with singing and bass playing from your childhood, in your current work? Really important! It’s basically the core of the brand. With my teenage girl band Fuz I used to play a lot around the Netherlands from a very early age. We really figured out as a girl group how to use fashion as a tool to gain more confidence and power on stage. If you are on stage you want to convey a very direct and clear message, you want the moment you walk on stage to be powerful and you want the audience to react. And this is basically what Elzinga wants to convey and evoke. We want our designs to be simple and direct in shape, but still extravagant and a little rough around the edges.     What is your brand identity built on and what is your design long-term desire? Our brand identity is mostly build around my experiences on stage, it’s about creating something simple but effective. There is also a big DIY element in our brand that cannot be denied. We really want to create an extravagant atmosphere where everyone feels included. We have a lot of dreams for the brand of course but for us doing the Valentine’s event at 5 Carlos Place during London Fashion Week was already a dream come true. Working together with an artist like Anna Calvi and showcasing our collection in such a beautiful place was something beyond our wildest dreams. Now on to the next one! In March 2020, avant-garde fashion label and newcomer Elzinga will launch its FW20 collection, ‘POST POP BLOW OUT’, at the intimate and atmospheric blues café, Maloe Melo.  The FW20 collection is an ode to power dressing. Picking up from the sharp sartorial trends emulated by the 1950s teddy girls and the machismo of punk icon Blondie, Elzinga channels masculinity and femininity in equal measure. Silk organza dresses, neck ties and poppy and houndstooth prints are soaked in hot pinks, blacks and lime greens with pastel accents.  Aside from the launch of the collection itself, the label’s co-founders have hinted there might be further surprises in store for their audience, with rumors of a piñata amongst other festivities.  “It’s all about conveying the same feeling as a live performance; something direct, expressive and rough around the edges. Simple in shape with an extravagant touch,” say Elzinga.  The rst collection, a striking amalgamation of neon animal prints, silk blouses, PVC two-pieces and dramatic silhouettes, was stocked in October 2019 at matchesfashion.com. ‘POST POP BLOW OUT’ will be stocked in June 2020.  Elzinga was founded in 2018 by friends Lieselot Elzinga and Miro Hämäläinen, both graduates of The Gerrit Rietveld Academie in Amsterdam. Expanding on Lieselot’s graduation collection, ‘Baby’s Berserk’, the duo began working together on a new fashion line drawing from Lieselot’s experience as a singer and bassist in rock n’ roll groups since the early age of twelve.   We had a deligtful conversation with Liesselot about her latest collection.   What is the story behind the new collection “POST POP BLOW OUT” and what is the inspiration behind the beautiful collection? The FW20 collection is an ode to power dressing. Picking up from the sharp sartorial trends emulated by the 1950s teddy girls and the machismo of punk icon Blondie, we wanted to channel masculinity and femininity in equal measure. A very big inspiration for this collection was Blondie, when we started the collection, I just finished reading her autobiography where she explains how she used her highly feminine image to become one of the biggest female front women of the 20th century. She explains how she used her femininity to set herself apart, but how she felt like a boy performing. That was really inspiring to me because I recognized that feeling from being on stage myself.        What exciting thing do you have coming up besides the launch of the newest collection? Our FW 20 collection will be launching in July so that’s going to be very exciting!! We can’t say too much about what else is coming up butttt we have some very exciting collaborations in store this coming year...      Tell me more about the launch of your label back in 2018 with your co-founder Miro?  Right after my graduation from the Gerrit Rietveld Academie in Amsterdam I got approached by Bart Ramakers from Parrot Agency. Together with their guidance Miro and I started working on our first collection that was suitable for production but still had the same aesthetic and excitement as my graduation collection Baby’s Berserk. Miro and I started working together already during our studies at the Rietveld and we noticed that we compliment each other very well. I have a lot of ideas but I have no patience to see it through to the end, where Miro is really patient and much more precise. And we have A LOT of fun together which also really shows in our work.     How important are your experiences with singing and bass playing from your childhood, in your current work? Really important! It’s basically the core of the brand. With my teenage girl band Fuz I used to play a lot around the Netherlands from a very early age. We really figured out as a girl group how to use fashion as a tool to gain more confidence and power on stage. If you are on stage you want to convey a very direct and clear message, you want the moment you walk on stage to be powerful and you want the audience to react. And this is basically what Elzinga wants to convey and evoke. We want our designs to be simple and direct in shape, but still extravagant and a little rough around the edges.     What is your brand identity built on and what is your design long-term desire? Our brand identity is mostly build around my experiences on stage, it’s about creating something simple but effective. There is also a big DIY element in our brand that cannot be denied. We really want to create an extravagant atmosphere where everyone feels included. We have a lot of dreams for the brand of course but for us doing the Valentine’s event at 5 Carlos Place during London Fashion Week was already a dream come true. Working together with an artist like Anna Calvi and showcasing our collection in such a beautiful place was something beyond our wildest dreams. Now on to the next one!

Woolrich for Spring & Summer 2020
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Woolrich for Spring & Summer 2020

Fashion Woolrich launches its new campaign, titled "Elements Await"for the Spring Summer 2020 season. Underpinned by a new strategic brand direction, the campaign highlights the collection's trans-seasonal versatility, stylish durability and technical features through an evocative series of films and stills.   Underscoring the product communication is a rich and meaningful brand narrative, one recently reaffirmed by Woolrich. The brand now seeks to not only leverage its storied past, but to also focus on the immediate present - aiming to inspire consumers with the privilege of the outdoors and the manner in which Woolrich products support their needs.   "Our product heritage is rooted in the outdoors, naturally, " says Andrea Cané, Woolrich Creative Director. "But we recognise now that customers are multi-dimensional, that they exist in urban spaces and seek to explore their world in many ways. Our new Spring Summer collection supports their needs, and the campaign is a reflection of both their goals and our values, beliefs and capabilities as a brand.”   Shot in Barcelona and the hills of Montseny and Berga within Catalonia, the campaign was captured by Eddie Wrey and creatively directed by Wednesday Agency. The campaign narrative sees four protagonists charting a journey through natural and urban environments. The mood dictates a sense of powerful progress caught in a reportage style. The viewer sees varied seasonal elements, with the Woolrich product put through its paces and withstanding the conditions with ease.   "We wanted to deeply communicate that Woolrich is there with our customers on whatever pursuits they want to undertake," says Mathieu Garcia, Woolrich Chief Marketing Officer. "The elements are a constant source of inspiration and enablement for both us and our audience. This campaign captures the idea that Woolrich empowers a life built on adventure in the elements, regardless of terrain or environment. We feel that spirit is something that resonates universally and we'll be continuing to explore its own communicative power moving forward."   The campaign launched at the beginning of February, with selected product available in-store and online from the same date.  www.woolrich.com @woolrich Woolrich launches its new campaign, titled "Elements Await"for the Spring Summer 2020 season. Underpinned by a new strategic brand direction, the campaign highlights the collection's trans-seasonal versatility, stylish durability and technical features through an evocative series of films and stills.   Underscoring the product communication is a rich and meaningful brand narrative, one recently reaffirmed by Woolrich. The brand now seeks to not only leverage its storied past, but to also focus on the immediate present - aiming to inspire consumers with the privilege of the outdoors and the manner in which Woolrich products support their needs.   "Our product heritage is rooted in the outdoors, naturally, " says Andrea Cané, Woolrich Creative Director. "But we recognise now that customers are multi-dimensional, that they exist in urban spaces and seek to explore their world in many ways. Our new Spring Summer collection supports their needs, and the campaign is a reflection of both their goals and our values, beliefs and capabilities as a brand.”   Shot in Barcelona and the hills of Montseny and Berga within Catalonia, the campaign was captured by Eddie Wrey and creatively directed by Wednesday Agency. The campaign narrative sees four protagonists charting a journey through natural and urban environments. The mood dictates a sense of powerful progress caught in a reportage style. The viewer sees varied seasonal elements, with the Woolrich product put through its paces and withstanding the conditions with ease.   "We wanted to deeply communicate that Woolrich is there with our customers on whatever pursuits they want to undertake," says Mathieu Garcia, Woolrich Chief Marketing Officer. "The elements are a constant source of inspiration and enablement for both us and our audience. This campaign captures the idea that Woolrich empowers a life built on adventure in the elements, regardless of terrain or environment. We feel that spirit is something that resonates universally and we'll be continuing to explore its own communicative power moving forward."   The campaign launched at the beginning of February, with selected product available in-store and online from the same date.  www.woolrich.com @woolrich

Advertising
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SAMSØE SAMSØE Spring & Summer 2020 Mid-Century's Modern collection
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SAMSØE SAMSØE Spring & Summer 2020 Mid-Century's Modern collection

Fashion Week Building further on pre-Spring’s humancentric approach to fashion, where clean lines, high quality materials and the consideration of function converge, Spring/Summer 2020 sends a nostalgic nod to the Danish Modern design movement, characterised by these same guiding principles. As relevant today as ever, the soft modernism of Scandinavia plays out on a collection where cuts become looser for the warmer months, and elements of sportwear and workwear and their way into the everyday wardrobe. Looking to the era that gave us many of our modern wardrobe staples, the collection is lled with versatile pieces that remain sartorial building blocks: structured transitional jackets cut for aboxy  from tweedy fabrics or tactile velvet areminimally detailed with practical pockets; new renditions of the ubiquitous polo shirt are imbued with nostalgic details and cut for a closet from crisp blends; and oversized sweaters in thick ribbed knits with half-zip fastenings underpin the importance of well made clothing. Just like the design movement, new materials shape the collection’s styles: Samsøe Samsøe’s longstanding tradition of crafting garments from natural fabrics results in pieces that are celebrated as much for their quality as for their simple yet modern shapes. A trench coat for her is cut from structured linen blend and pared back to its purest form with gently rounded shoulders and raglan sleeves. Fusing workwear with streetwear, classic menswear is given utilitarian edge on cotton twill trousers, cut in a new, relaxed shape. Sustainable fabrics and blends also celebrate the shapes of the classics: the bowling shirt has an updated t so it feels in nitelymore modern, cut from soft tencel that falls ina liquid-like drape. Palazzo-style pants designedwith the working woman in mind are crafted inheavy crepe with a lustrous nish. And softlytailored shirts and blouses juxtapose sleek lines with organic shapes, using these new and natural blends to reimagine traditional styles. Purposely devoid of pattern, the collection’s singular standout is a lively bird print found in our archives and inspired by furniture designer Kay Bojesen’s iconic wooden decorations, printed on an ankle-grazing silk dress with shirred cuts. Stripes move away from varsity sensibilities to take on a more nostalgic feel, and an abundance of heritage checks reference the upholstery fabrics of the mid-century movement. Touched with the era’s signature coloursand rooted in nature, monk’s robe, midnight blue and desert sand are enlivened with misty rose and seaweed green. Blurring the lines between how pieces are worn, shirts become jackets, knits become teesand trousers and shorts resemble skirts at rstglance. It’s all about function — and wearing them with an air of studied nonchalance thatbe ts the modern urbanite. more on samsoesamsoe.com Building further on pre-Spring’s humancentric approach to fashion, where clean lines, high quality materials and the consideration of function converge, Spring/Summer 2020 sends a nostalgic nod to the Danish Modern design movement, characterised by these same guiding principles. As relevant today as ever, the soft modernism of Scandinavia plays out on a collection where cuts become looser for the warmer months, and elements of sportwear and workwear and their way into the everyday wardrobe. Looking to the era that gave us many of our modern wardrobe staples, the collection is lled with versatile pieces that remain sartorial building blocks: structured transitional jackets cut for aboxy  from tweedy fabrics or tactile velvet areminimally detailed with practical pockets; new renditions of the ubiquitous polo shirt are imbued with nostalgic details and cut for a closet from crisp blends; and oversized sweaters in thick ribbed knits with half-zip fastenings underpin the importance of well made clothing. Just like the design movement, new materials shape the collection’s styles: Samsøe Samsøe’s longstanding tradition of crafting garments from natural fabrics results in pieces that are celebrated as much for their quality as for their simple yet modern shapes. A trench coat for her is cut from structured linen blend and pared back to its purest form with gently rounded shoulders and raglan sleeves. Fusing workwear with streetwear, classic menswear is given utilitarian edge on cotton twill trousers, cut in a new, relaxed shape. Sustainable fabrics and blends also celebrate the shapes of the classics: the bowling shirt has an updated t so it feels in nitelymore modern, cut from soft tencel that falls ina liquid-like drape. Palazzo-style pants designedwith the working woman in mind are crafted inheavy crepe with a lustrous nish. And softlytailored shirts and blouses juxtapose sleek lines with organic shapes, using these new and natural blends to reimagine traditional styles. Purposely devoid of pattern, the collection’s singular standout is a lively bird print found in our archives and inspired by furniture designer Kay Bojesen’s iconic wooden decorations, printed on an ankle-grazing silk dress with shirred cuts. Stripes move away from varsity sensibilities to take on a more nostalgic feel, and an abundance of heritage checks reference the upholstery fabrics of the mid-century movement. Touched with the era’s signature coloursand rooted in nature, monk’s robe, midnight blue and desert sand are enlivened with misty rose and seaweed green. Blurring the lines between how pieces are worn, shirts become jackets, knits become teesand trousers and shorts resemble skirts at rstglance. It’s all about function — and wearing them with an air of studied nonchalance thatbe ts the modern urbanite. more on samsoesamsoe.com

Exclusive Digital Editorial by Seb Giraud
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Exclusive Digital Editorial by Seb Giraud

Fashion Photographer: Seb Giraud Casting: Corinne Patron Lighting Assistant: Alex Digital: Matias Brigidano Fashion Editor: Joy Sinanian Assistant Fashion Editor: Manavi Dang Hair/Make-up: Mickael Jauneau @ Agence Aurelien Hair/Make-up Assistant: Karine Walzack Using GHD hair et Leonor Greyl hair Grooming with the line Boy de Chanel Models: Anton, Felix, Tom, Milan, Lorelle, Paul, Bartholome #NumeroDigital  Photographer: Seb Giraud Casting: Corinne Patron Lighting Assistant: Alex Digital: Matias Brigidano Fashion Editor: Joy Sinanian Assistant Fashion Editor: Manavi Dang Hair/Make-up: Mickael Jauneau @ Agence Aurelien Hair/Make-up Assistant: Karine Walzack Using GHD hair et Leonor Greyl hair Grooming with the line Boy de Chanel Models: Anton, Felix, Tom, Milan, Lorelle, Paul, Bartholome #NumeroDigital 

Exclusive Editorial with GUCCI starring Nella Roz
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Exclusive Editorial with GUCCI starring Nella Roz

Fashion   photography: Walter Pierre Styling: Koen T. Hendriks @ House of Orange casting: Timotej Letonja Make-up: Anita Jolles Manicure: Frédérique Olthuis @ House of Orange Collage Artist: Marije Seijn Model: Nella Ngingo @ Paparazzi Model Management photography assisntant: Luka Balm Styling assistant: Nour Ezzi   All clothing & accessories:  GUCCI Fall & Winter 2019/20   photography: Walter Pierre Styling: Koen T. Hendriks @ House of Orange casting: Timotej Letonja Make-up: Anita Jolles Manicure: Frédérique Olthuis @ House of Orange Collage Artist: Marije Seijn Model: Nella Ngingo @ Paparazzi Model Management photography assisntant: Luka Balm Styling assistant: Nour Ezzi   All clothing & accessories:  GUCCI Fall & Winter 2019/20

Bvlgari Hotel London
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Bvlgari Hotel London

Travel On 28th May 2012 Bvlgari Hotel London opened in the heart of central London’s most prestigious area, Knightsbridge, as the first brand new luxury hotel build in the city for 40 years. Bvlgari Hotel London pays tribute to Bvlgari’s silversmith origins and Britain’s noblemanufacturing traditions with an understated, elegant design concept with silver forming the underlying theme of the design. The sleek architecture and refined interiors are designed by Antonio Citterio Patricia Viel, coupling Bvlgari glamour and heritage with sustainable design features and state of the art technology. Many of the furnishings and textiles throughout the hotel are made exclusively for Bvlgari crafted by Italian manufacturers.   The 85 rooms and suites feature exquisite detailing throughout, such as custom made silk curtains with patterns inspired by some of the classic Bvlgari jewellery designs, and bed side table lamps by Bvlgari’s silver candlesticks. The silver theme continues throughout the hotel with handcrafted Italian detailing such as the two stunning handcrafted solid silver Bvlgari chandeliers in the Ballroom, creating a dramatic centrepiece. Open exclusively to day spa guests, members and guests of the hotel, the 2,000 sqm Bvlgari Spa London is spread over two floors and has been crafted from onyx, oak and Vicenza stone. Highlights of the Spa include 11 private treatment rooms and one double spa suite, complete with its own steam room, Jacuzzi and private treatment room; a 25m swimming pool, created from Vicenza stone and featuring a shimmering green and gold mosaic; and a 150m2 fitness area with a fully-equipped, state of the art Workshop Gymnasium.   Bvlgari Hotel London celebrates its silver screen heritage with the luxurious 47-seat Richard Attenborough Screening Room, offering state of the art cinema-quality sound and vision and an exclusively-curated library of more than 300 new and classic films available to guests of the hotel. The Screening Room is also capable of hosting press events, advance screening film premieres and is available to hire for private screenings.   Bvlgari Hotel London provides sumptuous meeting facilities flexible enough to accommodate events of all kinds with two boardrooms and two private offices, as well as two private dining rooms and a ballroom with private foyer that can cater for up to 140 discerning guests. In the luxury surrounds of the hotel’s Edward Sahakian Cigar Shop & Sampling Lounge rareand vintage cigars can be sampled and purchased.   As a brand new build in the heart of Knightsbridge, the state of the art Bvlgari Hotel London, employs pioneering methods of sustainable luxury and has been developed according to best practices in design set by BREEAM, the leading environmental assessment method for buildings. To meet the strict BREEAM criteria the hotel features such initiatives as anecologically designed “green roof” with bird and bat boxes, the sponsoring of electric carcharging points within the vicinity of the hotel, and energy conserving intelligent lighting. Geothermal Energy, a cost effective, reliable, sustainable and environmentally friendly form of energy generation, has been integrated into the hotel building and is the first of its kind in the UK.   Combining heritage and modernity, refinement and effortless elegance, Knightsbridge is the natural setting for Bvlgari Hotel London that emphasises these same exceptional qualities. Everything that is singular and remarkable about London can be found in Knightsbridge. Here are the city’s most exclusive addresses, its most distinguished cultural venues, its most luxurious department stores and boutiques. The grand cornerstones of Knightsbridge – from the Royal Albert Hall to the Victoria and Albert museum to Harrods – have not only stood the test of time, they have gained lasting elegance and cultural relevance. This is London’s mostprestigious neighbourhood, and one of its most liveable, with the full, appealing expanse of Hyde Park stretching out to its north.   Located in the heart of Knightsbridge, Bvlgari Hotel London is just steps from leafy Hyde Park and the shopping of Sloane Street, Harvey Nichols and Harrods. Cultural and historical landmarks such as the Royal Albert Hall and the V&A Museum are a short walk away. The 85 light filled rooms and suites are amongst the largest in London. Many look over Hyde Park and Knightsbridge and each is a well-considered oasis of calm comfort andunderstated luxury. Bvlgari’s attention to detail is evident in the use of exquisite marbles,fine woods and unique detailing. Offering unparalleled accommodation of between 160 and 220 square metres, the seven Bvlgari Suites are of peerless magnificence and immediately upon the opening of the hotel they set new standards for luxurious accommodation in London. Sette restaurant, independently operated by LDV Hospitality, is the first London locationof New York City’s Scarpetta Restaurants, bringing authentic Italian food from the heart of Manhattan with its own inimitable flair. In true ‘Dolce Vita’ style, the evenings continueafter dinner at Sette, downstairs in the ‘underground’ bar, Nolita Social. Named afterNew York’s most charming neighbourhood, North of Little Italy, Nolita Social brings the energy of ‘the New York night’ to London, with a heady mix of crafted cocktails, livemusic and DJ’s. The Lounge features a honed black granite floor and fireplace alongside the Italian- made chairs and sofas covered in special fabrics that complete the contemporary look and provide an alluring space for guests to enjoy a light breakfast, lunch, dinner or drinks. The Edward Sahakian Cigar Shop and Sampling Lounge at Bvlgari Hotel London has established itself as the premier Knightsbridge destination for connoisseurs in search of truly exceptional vintage cigars. Arranged over two levels, the spacious 2000sqm Bvlgari Spa London reflects a contemporary Italian design ethos, influenced by the rich heritage of Bvlgari. The Vicenza stone and refined colour combinations of cognac-like golden tones and shades of green used throughout the spa, inspires complete relaxation, calm and escapism from the busy world of Knightsbridge. Bvlgari Hotel London lends a prestigious context to all types of meetings, events and conferences. The stunning facilities are flexible and feature the latest technology.   The hotel offers incredible amenities as well as truly amazing service amongs other things. The rooms are very beautifully designed and very private. A few of our favorite amenites were the Bvlgari Spa as well as the Italian restaurant Sette with a tasty Italian insired menu.  more on bulgarihotels.com On 28th May 2012 Bvlgari Hotel London opened in the heart of central London’s most prestigious area, Knightsbridge, as the first brand new luxury hotel build in the city for 40 years. Bvlgari Hotel London pays tribute to Bvlgari’s silversmith origins and Britain’s noblemanufacturing traditions with an understated, elegant design concept with silver forming the underlying theme of the design. The sleek architecture and refined interiors are designed by Antonio Citterio Patricia Viel, coupling Bvlgari glamour and heritage with sustainable design features and state of the art technology. Many of the furnishings and textiles throughout the hotel are made exclusively for Bvlgari crafted by Italian manufacturers.   The 85 rooms and suites feature exquisite detailing throughout, such as custom made silk curtains with patterns inspired by some of the classic Bvlgari jewellery designs, and bed side table lamps by Bvlgari’s silver candlesticks. The silver theme continues throughout the hotel with handcrafted Italian detailing such as the two stunning handcrafted solid silver Bvlgari chandeliers in the Ballroom, creating a dramatic centrepiece. Open exclusively to day spa guests, members and guests of the hotel, the 2,000 sqm Bvlgari Spa London is spread over two floors and has been crafted from onyx, oak and Vicenza stone. Highlights of the Spa include 11 private treatment rooms and one double spa suite, complete with its own steam room, Jacuzzi and private treatment room; a 25m swimming pool, created from Vicenza stone and featuring a shimmering green and gold mosaic; and a 150m2 fitness area with a fully-equipped, state of the art Workshop Gymnasium.   Bvlgari Hotel London celebrates its silver screen heritage with the luxurious 47-seat Richard Attenborough Screening Room, offering state of the art cinema-quality sound and vision and an exclusively-curated library of more than 300 new and classic films available to guests of the hotel. The Screening Room is also capable of hosting press events, advance screening film premieres and is available to hire for private screenings.   Bvlgari Hotel London provides sumptuous meeting facilities flexible enough to accommodate events of all kinds with two boardrooms and two private offices, as well as two private dining rooms and a ballroom with private foyer that can cater for up to 140 discerning guests. In the luxury surrounds of the hotel’s Edward Sahakian Cigar Shop & Sampling Lounge rareand vintage cigars can be sampled and purchased.   As a brand new build in the heart of Knightsbridge, the state of the art Bvlgari Hotel London, employs pioneering methods of sustainable luxury and has been developed according to best practices in design set by BREEAM, the leading environmental assessment method for buildings. To meet the strict BREEAM criteria the hotel features such initiatives as anecologically designed “green roof” with bird and bat boxes, the sponsoring of electric carcharging points within the vicinity of the hotel, and energy conserving intelligent lighting. Geothermal Energy, a cost effective, reliable, sustainable and environmentally friendly form of energy generation, has been integrated into the hotel building and is the first of its kind in the UK.   Combining heritage and modernity, refinement and effortless elegance, Knightsbridge is the natural setting for Bvlgari Hotel London that emphasises these same exceptional qualities. Everything that is singular and remarkable about London can be found in Knightsbridge. Here are the city’s most exclusive addresses, its most distinguished cultural venues, its most luxurious department stores and boutiques. The grand cornerstones of Knightsbridge – from the Royal Albert Hall to the Victoria and Albert museum to Harrods – have not only stood the test of time, they have gained lasting elegance and cultural relevance. This is London’s mostprestigious neighbourhood, and one of its most liveable, with the full, appealing expanse of Hyde Park stretching out to its north.   Located in the heart of Knightsbridge, Bvlgari Hotel London is just steps from leafy Hyde Park and the shopping of Sloane Street, Harvey Nichols and Harrods. Cultural and historical landmarks such as the Royal Albert Hall and the V&A Museum are a short walk away. The 85 light filled rooms and suites are amongst the largest in London. Many look over Hyde Park and Knightsbridge and each is a well-considered oasis of calm comfort andunderstated luxury. Bvlgari’s attention to detail is evident in the use of exquisite marbles,fine woods and unique detailing. Offering unparalleled accommodation of between 160 and 220 square metres, the seven Bvlgari Suites are of peerless magnificence and immediately upon the opening of the hotel they set new standards for luxurious accommodation in London. Sette restaurant, independently operated by LDV Hospitality, is the first London locationof New York City’s Scarpetta Restaurants, bringing authentic Italian food from the heart of Manhattan with its own inimitable flair. In true ‘Dolce Vita’ style, the evenings continueafter dinner at Sette, downstairs in the ‘underground’ bar, Nolita Social. Named afterNew York’s most charming neighbourhood, North of Little Italy, Nolita Social brings the energy of ‘the New York night’ to London, with a heady mix of crafted cocktails, livemusic and DJ’s. The Lounge features a honed black granite floor and fireplace alongside the Italian- made chairs and sofas covered in special fabrics that complete the contemporary look and provide an alluring space for guests to enjoy a light breakfast, lunch, dinner or drinks. The Edward Sahakian Cigar Shop and Sampling Lounge at Bvlgari Hotel London has established itself as the premier Knightsbridge destination for connoisseurs in search of truly exceptional vintage cigars. Arranged over two levels, the spacious 2000sqm Bvlgari Spa London reflects a contemporary Italian design ethos, influenced by the rich heritage of Bvlgari. The Vicenza stone and refined colour combinations of cognac-like golden tones and shades of green used throughout the spa, inspires complete relaxation, calm and escapism from the busy world of Knightsbridge. Bvlgari Hotel London lends a prestigious context to all types of meetings, events and conferences. The stunning facilities are flexible and feature the latest technology.   The hotel offers incredible amenities as well as truly amazing service amongs other things. The rooms are very beautifully designed and very private. A few of our favorite amenites were the Bvlgari Spa as well as the Italian restaurant Sette with a tasty Italian insired menu.  more on bulgarihotels.com

New collaboration between Koche & Eastpak
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New collaboration between Koche & Eastpak

Accessories In their first-time collaboration, Eastpak and KOCHÉ are celebrating the crossover of sports, street culture, and craftsmanship. The collection deconstructs some of Eastpak’s classic designs, reimagining them in the hexagonal patch style of a soccer ball. Shaped by an athletic aesthetic, the four-style collection features stand-out stitching and a vibrant mix of fabrics. Three colorways include the KOCHÉ Black patchwork of different black fabrics, the soccer jersey-inspired KOCHÉ Multi, and the embossed PU KOCHÉ Snake.   We had a chance to speak with Christelle Kocher about the collaboration:   Can you tell us more about the Koché x Eastpak collection? What was the inspiration behind the collection? The KOCHÉ x EASTPAK collection was based on patchwork and football imagery. I played with the hexagons that you find on soccer balls. It is very graphic patterns.   Can you tell us more about the inspiration behind the Snakeskin print? And behind the football print? It was fun to use the codes of luxury with snakeskin for a popular product. Of course, it is fake skin. It is interesting to mix codes of two different universes: rare and luxurious skins with popular bags inspired by soccer culture!   Why did you choose to work with these styles? And which one is your favorite piece? I love the KOCHÉ x EASTPAK Padded Pak’R. The best of our two brands in one bag.   Is this collaboration a direct reference to your SS20 collection? Definitely yes! The pieces were shown on my Spring Summer 2020 show during Paris Fashion Week. They are 100% part of my world, 100% part of my collection. However, I feel that they are kind of easy to wear with a lot of outfits. They are not reserved for a certain period of the year or season.   Did you design the apparel collection and the Eastpak accessories together or was the apparel collection already created? The 2 collections evolved in parallel. It was important for me. This is how I see collaborations. It must be organically linked, otherwise it does not work. In their first-time collaboration, Eastpak and KOCHÉ are celebrating the crossover of sports, street culture, and craftsmanship. The collection deconstructs some of Eastpak’s classic designs, reimagining them in the hexagonal patch style of a soccer ball. Shaped by an athletic aesthetic, the four-style collection features stand-out stitching and a vibrant mix of fabrics. Three colorways include the KOCHÉ Black patchwork of different black fabrics, the soccer jersey-inspired KOCHÉ Multi, and the embossed PU KOCHÉ Snake.   We had a chance to speak with Christelle Kocher about the collaboration:   Can you tell us more about the Koché x Eastpak collection? What was the inspiration behind the collection? The KOCHÉ x EASTPAK collection was based on patchwork and football imagery. I played with the hexagons that you find on soccer balls. It is very graphic patterns.   Can you tell us more about the inspiration behind the Snakeskin print? And behind the football print? It was fun to use the codes of luxury with snakeskin for a popular product. Of course, it is fake skin. It is interesting to mix codes of two different universes: rare and luxurious skins with popular bags inspired by soccer culture!   Why did you choose to work with these styles? And which one is your favorite piece? I love the KOCHÉ x EASTPAK Padded Pak’R. The best of our two brands in one bag.   Is this collaboration a direct reference to your SS20 collection? Definitely yes! The pieces were shown on my Spring Summer 2020 show during Paris Fashion Week. They are 100% part of my world, 100% part of my collection. However, I feel that they are kind of easy to wear with a lot of outfits. They are not reserved for a certain period of the year or season.   Did you design the apparel collection and the Eastpak accessories together or was the apparel collection already created? The 2 collections evolved in parallel. It was important for me. This is how I see collaborations. It must be organically linked, otherwise it does not work.

Giorgio Armani presents Maìn
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Giorgio Armani presents Maìn

Men For spring/summer 2020, Giorgio Armani presents Maìn, a collection inspired by the nautical world featuring pieces and accessories in a colour palette of dark green, white and blue, with touches of red. Paired with trousers and Bermuda shorts, practical and elegant single-breasted or double-breasted jackets in linen and viscose canvas are embellished with satin-finish gold Giorgio Armani-logo buttons, and moss-stitched pinstriping crafted entirely by hand. A durable technical fabric in Maìn green is used for jackets, Bermuda shorts and trousers, and contrasts with the soft white or blue cashmere of cardigans and knitwear with inlayed double stripes. Logo-marked T-shirts and polos are in stretch viscose, and fresh, ultra-lightweight cotton shirts have Mandarin collars or edging details. Rounding off the selection are logo-marked swimwear and accessories, including a beach towel, hat, trainers in the three colours of the collection and a duffel bag in Maìn-green waxed canvas.   For spring/summer 2020, Giorgio Armani presents Maìn, a collection inspired by the nautical world featuring pieces and accessories in a colour palette of dark green, white and blue, with touches of red. Paired with trousers and Bermuda shorts, practical and elegant single-breasted or double-breasted jackets in linen and viscose canvas are embellished with satin-finish gold Giorgio Armani-logo buttons, and moss-stitched pinstriping crafted entirely by hand. A durable technical fabric in Maìn green is used for jackets, Bermuda shorts and trousers, and contrasts with the soft white or blue cashmere of cardigans and knitwear with inlayed double stripes. Logo-marked T-shirts and polos are in stretch viscose, and fresh, ultra-lightweight cotton shirts have Mandarin collars or edging details. Rounding off the selection are logo-marked swimwear and accessories, including a beach towel, hat, trainers in the three colours of the collection and a duffel bag in Maìn-green waxed canvas.  

VANS releases Sensory Inclusive Designs
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VANS releases Sensory Inclusive Designs

Accessories Since 1966, Vans has stood as a champion of individuality and self-expression. The brand’s commitment continues with the release of sensory inclusive footwear designs as part of the Autism Awareness Collection. With this project, Vans celebrates the unique aspects of all people. Designed specifically with Autism Spectrum Disorder (ASD) in mind, the ultra-comfortable footwear collection is offered with sensory-inclusive elements including a calming color palette and design features that focus on the senses of touch, sign and sound. A portion of the proceeds from Vans’ Autism Awareness Collection will benefit the A.skate Foundation, which introduces skateboarding to kids with Autism through acceptance, therapy and education. The Vans Autism Awareness Collection will be available this March. To be more inclusive to common sensory sensitivities, Vans worked with the International Board of Credentialing and Continuing Education Standards to create designs utilizing Vans ComfyCush technology for all day comfort and ease of wear for adults, kids and toddlers. The ComfyCush Old Skool is the first in the collection with blue suede uppers, Checkerboard adorned with red velvet hearts and a special message on the backs of each heel. Vans ComfyCush Slip-On PT has been outfitted with a squishy check upper in a cool-toned grey with a heel-pull for easy-on capabilities. A second ComfyCush Slip-On PT focuses on sight to feature a holographic water printed upper and blue twill sidewalls. A final ComfyCush Slip-On PT with white canvas uppers is adorned with LOVE adorned on one foot and VANS on the other and is finished with a fuzzy tactile blue heart in support of ASD. Made exclusively for kids and toddlers, the all-new ComfyCush New Skool V features a rubber toe cap with added vamp overlay for durability, a single strap hook-and-loop closure for equal tightness and fit, pull tab for ease of entry, and a foam padded collar and ComfyCush bottom unit for ultimate comfort. Rounding out the Vans Autism Awareness Collection is an assortment of short and long sleeve tees for kids that showcase graphic treatments in cool, calming color palettes. With this collection, Vans will donate a minimum of $100,000 of its proceeds to A.skate, an organization that allows children with autism to be a part of the social world through skateboarding. A.skate holds clinics for children on the spectrum at no cost to the families, provides grants to children with autism for skateboarding gear, as well as promote awareness and educates families about the therapeutic benefits of skateboarding. The proceeds from this collection enables A.skate to teach 4,000 children with autism how to skateboard and further builds on the inclusive and creative culture of skateboarding. Join Vans this March as we support and raise awareness for Autism. The footwear and apparel collection is available online at Vans.eu and in Vans retail locations. For more information, please visit Vans.com/news. Since 1966, Vans has stood as a champion of individuality and self-expression. The brand’s commitment continues with the release of sensory inclusive footwear designs as part of the Autism Awareness Collection. With this project, Vans celebrates the unique aspects of all people. Designed specifically with Autism Spectrum Disorder (ASD) in mind, the ultra-comfortable footwear collection is offered with sensory-inclusive elements including a calming color palette and design features that focus on the senses of touch, sign and sound. A portion of the proceeds from Vans’ Autism Awareness Collection will benefit the A.skate Foundation, which introduces skateboarding to kids with Autism through acceptance, therapy and education. The Vans Autism Awareness Collection will be available this March. To be more inclusive to common sensory sensitivities, Vans worked with the International Board of Credentialing and Continuing Education Standards to create designs utilizing Vans ComfyCush technology for all day comfort and ease of wear for adults, kids and toddlers. The ComfyCush Old Skool is the first in the collection with blue suede uppers, Checkerboard adorned with red velvet hearts and a special message on the backs of each heel. Vans ComfyCush Slip-On PT has been outfitted with a squishy check upper in a cool-toned grey with a heel-pull for easy-on capabilities. A second ComfyCush Slip-On PT focuses on sight to feature a holographic water printed upper and blue twill sidewalls. A final ComfyCush Slip-On PT with white canvas uppers is adorned with LOVE adorned on one foot and VANS on the other and is finished with a fuzzy tactile blue heart in support of ASD. Made exclusively for kids and toddlers, the all-new ComfyCush New Skool V features a rubber toe cap with added vamp overlay for durability, a single strap hook-and-loop closure for equal tightness and fit, pull tab for ease of entry, and a foam padded collar and ComfyCush bottom unit for ultimate comfort. Rounding out the Vans Autism Awareness Collection is an assortment of short and long sleeve tees for kids that showcase graphic treatments in cool, calming color palettes. With this collection, Vans will donate a minimum of $100,000 of its proceeds to A.skate, an organization that allows children with autism to be a part of the social world through skateboarding. A.skate holds clinics for children on the spectrum at no cost to the families, provides grants to children with autism for skateboarding gear, as well as promote awareness and educates families about the therapeutic benefits of skateboarding. The proceeds from this collection enables A.skate to teach 4,000 children with autism how to skateboard and further builds on the inclusive and creative culture of skateboarding. Join Vans this March as we support and raise awareness for Autism. The footwear and apparel collection is available online at Vans.eu and in Vans retail locations. For more information, please visit Vans.com/news.

CHANEL releases the new eyewear campaign
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CHANEL releases the new eyewear campaign

Accessories The singer Angèle, the actresses Isabelle Adjani and Margaret Qualley, and the musicians Sébastien Tellier and Pharrell Williams: five artists and five unique creative worlds light up the CHANEL Spring-Summer 2020 eyewear campaign with their aura, photographed by Karim Sadli. All of them have a special relationship with Virginie Viard, Artistic Director of CHANEL's Fashion collections. For this campaign, they chose their favourite pair of glasses from the collection. Five eyewear designs for one single attitude: one that allows everyone to assert their style.    Each pair of sunglasses highlights the originality of these inspiring faces. For Angèle, it's an oval design with a transparent acetate frame that contrasts with the metal temples attached to a necklace of grey faux pearls. Margaret Qualley's mischievous face peeps out from behind a butterfly frame in black metal, also linked with a string of pearls, this time in white. We can only guess at Isabelle Adjani's enigmatic gaze behind large square sunglasses in a black acetate with the name CHANEL inlaid like a jewelled hair slide along one of the temples. The XL rectangular shield worn by Sébastien Tellier honours the tweed that swathes its frame. The double C takes shape as a patch and signs the temples. Finally, an oversized rectangular design in black acetate worn by the CHANEL ambassador Pharrell Williams, is embellished with fine metal plaques engraved with a motif that evokes a woven tweed.    Discover the Spring-Summer 2020 Eyewear campaign from March 2020.   #CHANELEyewear #CHANELSunglasses The singer Angèle, the actresses Isabelle Adjani and Margaret Qualley, and the musicians Sébastien Tellier and Pharrell Williams: five artists and five unique creative worlds light up the CHANEL Spring-Summer 2020 eyewear campaign with their aura, photographed by Karim Sadli. All of them have a special relationship with Virginie Viard, Artistic Director of CHANEL's Fashion collections. For this campaign, they chose their favourite pair of glasses from the collection. Five eyewear designs for one single attitude: one that allows everyone to assert their style.    Each pair of sunglasses highlights the originality of these inspiring faces. For Angèle, it's an oval design with a transparent acetate frame that contrasts with the metal temples attached to a necklace of grey faux pearls. Margaret Qualley's mischievous face peeps out from behind a butterfly frame in black metal, also linked with a string of pearls, this time in white. We can only guess at Isabelle Adjani's enigmatic gaze behind large square sunglasses in a black acetate with the name CHANEL inlaid like a jewelled hair slide along one of the temples. The XL rectangular shield worn by Sébastien Tellier honours the tweed that swathes its frame. The double C takes shape as a patch and signs the temples. Finally, an oversized rectangular design in black acetate worn by the CHANEL ambassador Pharrell Williams, is embellished with fine metal plaques engraved with a motif that evokes a woven tweed.    Discover the Spring-Summer 2020 Eyewear campaign from March 2020.   #CHANELEyewear #CHANELSunglasses

H&M's Conscious Exclusive collection returns for Spring & Summer
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H&M's Conscious Exclusive collection returns for Spring & Summer

Fashion H&M’s Conscious Exclusive collection returns for SS20 infused with the glamour of the Golden Age of train travel while taking circularity as its philosophy. Alongside a host of sustainable processes and innovative fabrications, the collection is inspired by Le Train Bleu, the elegant sleeper train that ran from Calais to the Côte d’Azur in the 1920s.Bringing together flamboyant evening gowns and gauzy day dresses, the collection features new sustainably sourced materials such as CIRCULOSE ®, a natural material produced from recycled textiles and RENUTM, a high-quality recycled polyester, as well as leftover stock fabrics from previous collections. The SS20 Conscious Exclusive collection will be on sale in selected stores and online at Hm.com from March 26. “The stimulus for SS20 was the idea of glamorous train travel, which the design team felt was wonderfully symbolic of H&M’s journey as a company towards circularity. We were inspired by Le Train Bleu, and the decadent creativessuch as Jean Cocteau and Pablo Picasso hanging out at Villa Santo Sospir in Cap Ferrat. We wanted to propose a collection that played to that decadent, carefree time but also contained enduring designs our customers will lovewearing daily,” says Ella Soccorsi, designer at H&M. Key pieces include a floor-length recycled polyester ball gown; a recycled taffeta mini dress with pleated sleeves; a CIRCULOSE ®, a ruffled day dress; a recycled taffeta blouse with embellished sleeves; and a denim which is made of 100 % undyed organic cotton. Key accessories include flat cocktail slippers with recycled glass bead embellishment (leftover from a previous collection) and a bag made from VEGEATM, an innovative vegan leather alternative made from discarded grape skins and stalks. “For SS20, the Conscious Exclusive design team considered the emotional durability and afterlife of the garments they were designing more carefully than ever before. The team has doubled down on fabric composition, alongside utilizing dyeing methods that comes with less environmental impacts – we actually used a natural dye made fromcoffee grounds collected from H&M’s own production offices. We are committed to a truly holistic approach to sustainability, as well as to creating special pieces that will last a lifetime,” says Ann-Sofie Johansson, creative advisor at H&M. About H&M Conscious Exclusive: Conscious Exclusive is H&M’s premium womenswear collection of elevated pieces and timeless classics that are made from sustainably sourced materials and using sustainable methods. It was launched in 2012 with a focus on development and innovation. The Conscious Exclusive collections have historically comprised a test bed for new, innovative materials and ways of sustainable thinking that are subsequently incorporated across the H&M business. This contributes to the ambitious goal to only use recycled or sustainably sourced materials by 2030. H&M’s Conscious Exclusive collection returns for SS20 infused with the glamour of the Golden Age of train travel while taking circularity as its philosophy. Alongside a host of sustainable processes and innovative fabrications, the collection is inspired by Le Train Bleu, the elegant sleeper train that ran from Calais to the Côte d’Azur in the 1920s.Bringing together flamboyant evening gowns and gauzy day dresses, the collection features new sustainably sourced materials such as CIRCULOSE ®, a natural material produced from recycled textiles and RENUTM, a high-quality recycled polyester, as well as leftover stock fabrics from previous collections. The SS20 Conscious Exclusive collection will be on sale in selected stores and online at Hm.com from March 26. “The stimulus for SS20 was the idea of glamorous train travel, which the design team felt was wonderfully symbolic of H&M’s journey as a company towards circularity. We were inspired by Le Train Bleu, and the decadent creativessuch as Jean Cocteau and Pablo Picasso hanging out at Villa Santo Sospir in Cap Ferrat. We wanted to propose a collection that played to that decadent, carefree time but also contained enduring designs our customers will lovewearing daily,” says Ella Soccorsi, designer at H&M. Key pieces include a floor-length recycled polyester ball gown; a recycled taffeta mini dress with pleated sleeves; a CIRCULOSE ®, a ruffled day dress; a recycled taffeta blouse with embellished sleeves; and a denim which is made of 100 % undyed organic cotton. Key accessories include flat cocktail slippers with recycled glass bead embellishment (leftover from a previous collection) and a bag made from VEGEATM, an innovative vegan leather alternative made from discarded grape skins and stalks. “For SS20, the Conscious Exclusive design team considered the emotional durability and afterlife of the garments they were designing more carefully than ever before. The team has doubled down on fabric composition, alongside utilizing dyeing methods that comes with less environmental impacts – we actually used a natural dye made fromcoffee grounds collected from H&M’s own production offices. We are committed to a truly holistic approach to sustainability, as well as to creating special pieces that will last a lifetime,” says Ann-Sofie Johansson, creative advisor at H&M. About H&M Conscious Exclusive: Conscious Exclusive is H&M’s premium womenswear collection of elevated pieces and timeless classics that are made from sustainably sourced materials and using sustainable methods. It was launched in 2012 with a focus on development and innovation. The Conscious Exclusive collections have historically comprised a test bed for new, innovative materials and ways of sustainable thinking that are subsequently incorporated across the H&M business. This contributes to the ambitious goal to only use recycled or sustainably sourced materials by 2030.

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