@
Alexander McQueen presents the new menswear spring/summer 2021 collection
778

Alexander McQueen presents the new menswear spring/summer 2021 collection

Fashion This collection was designed during lockdown. It is made predominantly out of stock fabric: over-printed, over-dyed - renewed.     alexandermcqueen.com This collection was designed during lockdown. It is made predominantly out of stock fabric: over-printed, over-dyed - renewed.     alexandermcqueen.com

THE CHANEL MÉTIERS D’ART COLLECTION
776

THE CHANEL MÉTIERS D’ART COLLECTION

Fashion Week Created in 2002 to pay tribute to the French fashion savoir-faire endlessly reinvented in a constant dialogue between the House of CHANEL and the artisans, the CHANEL Métiers d’art collection is, each year, an exceptional rendezvous.      Presented in December, outside the official show calendar, this Ready-to-Wear collection unique to CHANEL, is always themed with a destination – real or imaginary – linked to the history or current events of the House.      Today, the collection expresses the creative power of Virginie Viard, Artistic Director of Fashion collections, and combines the expertise of CHANEL's Métiers d’art circle, bringing together several hundred embroiderers, feather workers, paruriers, pleaters, shoemakers, hatters and glove-makers located in Paris, the rest of France and Italy.     Some decades after Gabrielle Chanel had been the first to call upon Paris’s best artisans, the need to protect, sustain and develop these enterprises, to support their capacity for innovation and global recognition, became an obvious mission to the House of CHANEL. It came into effect in 1985 with the acquisition of the parurier Desrues, followed by nearly forty more Maisons d’art and manufactories1, employing more than 6,600 people from different generations and backgrounds, all serving the creativity of CHANEL and the other big fashion houses – without exclusivity – in France and on the international scene.      In 2021, eleven Maisons d'art2 will be moving into Le 19M, the new site established by CHANEL on the edge of the 19th arrondissement in Paris and its neighbouring town Aubervilliers, that will be dedicated to the fashion Métiers d’art. As independent entities, they will continue to work with all their clients according to the inspiration of designers.  A veritable bridge between tradition and innovation, this 25,500 m2 showcase imagined by the architect Rudy Ricciotti will meet the specific needs of the 600 artisans who will work there. This architectural oeuvre has been designed with energy efficiency in mind and aims to obtain the most demanding environmental certifications and labels. Le 19M will also house an inclusive and multidisciplinary creative space, dedicated to sharing, dialoguing and meeting with the public.      With Le 19M, CHANEL continues its work to preserve and develop the savoir-faire of the Métiers d'art and to reaffirm Paris as the capital of creation.     #CHANELMetiersdArt  #Le19M Created in 2002 to pay tribute to the French fashion savoir-faire endlessly reinvented in a constant dialogue between the House of CHANEL and the artisans, the CHANEL Métiers d’art collection is, each year, an exceptional rendezvous.      Presented in December, outside the official show calendar, this Ready-to-Wear collection unique to CHANEL, is always themed with a destination – real or imaginary – linked to the history or current events of the House.      Today, the collection expresses the creative power of Virginie Viard, Artistic Director of Fashion collections, and combines the expertise of CHANEL's Métiers d’art circle, bringing together several hundred embroiderers, feather workers, paruriers, pleaters, shoemakers, hatters and glove-makers located in Paris, the rest of France and Italy.     Some decades after Gabrielle Chanel had been the first to call upon Paris’s best artisans, the need to protect, sustain and develop these enterprises, to support their capacity for innovation and global recognition, became an obvious mission to the House of CHANEL. It came into effect in 1985 with the acquisition of the parurier Desrues, followed by nearly forty more Maisons d’art and manufactories1, employing more than 6,600 people from different generations and backgrounds, all serving the creativity of CHANEL and the other big fashion houses – without exclusivity – in France and on the international scene.      In 2021, eleven Maisons d'art2 will be moving into Le 19M, the new site established by CHANEL on the edge of the 19th arrondissement in Paris and its neighbouring town Aubervilliers, that will be dedicated to the fashion Métiers d’art. As independent entities, they will continue to work with all their clients according to the inspiration of designers.  A veritable bridge between tradition and innovation, this 25,500 m2 showcase imagined by the architect Rudy Ricciotti will meet the specific needs of the 600 artisans who will work there. This architectural oeuvre has been designed with energy efficiency in mind and aims to obtain the most demanding environmental certifications and labels. Le 19M will also house an inclusive and multidisciplinary creative space, dedicated to sharing, dialoguing and meeting with the public.      With Le 19M, CHANEL continues its work to preserve and develop the savoir-faire of the Métiers d'art and to reaffirm Paris as the capital of creation.     #CHANELMetiersdArt  #Le19M

THE GREEN SOUL OF ZEGNA
775

THE GREEN SOUL OF ZEGNA

Fashion A SUSTAINABLE ETHOS HAS LED US SINCE OUR INCEPTION. RESPONSIBILITY TOWARDS PEOPLE, COMMUNITY AND TERRITORY HAS BEEN AT OUR CORE SINCE 1910. ENSURING THE HIGHEST QUALITY WITHOUT COMPROMISING THE QUALITY OF LIFE FOR FUTURE GENERATIONS IS OUR LEGACY. GIVING BACK IS OUR PATH. PASSION IS OUR MOTIVATION FOR PRESERVATION. IN LOVE WITH NATURE FOR 110 YEARS, AT ZEGNA WE CONTINUE TO TAKE CARE OF THE WORLD WE LIVE IN.     At Zegna, we have taken care of the world we live in from the beginning, following in the footsteps of our founder Ermenegildo Zegna. This is our company mission, based on a constantly-evolving thought: looking at the future with the belief that our actions today will shape our tomorrow. At Zegna, social and environmental responsibility have been our roots for 110 years. When we were founded in 1910, Ermenegildo Zegna’s dream was not just to create the world’s finest textiles but to make his hometown and the world around it a better place, ensuring the highest-quality products without compromising the quality of life for future generations. His vision is still the heart of everything we do. The environment is at the core of our efforts: we believe the very best garments can only come from the best natural resources, and that these resources need to be cared for. The advanced vertical integrated of our business model facilitates our journey towards a sustainable product and holds us accountable for responsible practices and processes.      2020 marks our 110th anniversary. On this landmark year we are proud to renew our sustainability pledge, exemplified by OASI Zegna, where our Lanificio Zegna was established and our green philosophy was ignited. OASI Zegna is a unique model of our environmental consciousness, a territory that now covers 100km2 from Trivero to Valle Cervo in the Alpi Biellesi, that would not have been possible without the visionary approach of our founder.      As a living example of the company’s sustainable philosophy, Zegna is partnering with Green Pea to create a new shop-in-shop at the world’s first Green Retail Park in Turin, showcasing us as one of the most sustainable fashion luxury brands. Based on a true respect for earth and nature, Green Pea shares our company’s conscious mindset. With a 200m2space, the Zegna shop features an exclusive selection of our most iconic products, including the #UseTheExisting project, representing our commitment to sustainability. Launched with the Ermenegildo Zegna XXX F/W2019 collection, #UseTheExisting embodies our pledge to use more and more natural and technical fabrics developed with innovative processes from pre-existing and post-consumer sources with the aim to make the dream of zero waste possible. It’s a vision that perfectly complements Green Pea’s mission to feature high-quality products created using materials that are in harmony with nature. It’s an authentic vision requiring an individual commitment to meet a collective purpose.       “In an ever-changing world, luxury companies can simply adapt to changes or choose to be a positive force in driving these changes. Our responsibility is to leverage our past to build a better present and future. This carries over into everything we do, following our founder’s legacy. I’m very pleased that Zegna is part of the Green Pea project, partnering with Oscar Farinetti who shares the same sustainability ethos with us”, says Gildo Zegna, CEO of Ermenegildo Zegna.     Zegna’s offering within Green Pea will also include an exclusive Made to Measure brand experience featuring a unique selection of products and textiles, such as ACHILLFARMTMwool that comes directly from our own farm in Australia, and 12MILMIL12 woven from our luxurious, superfine Australian wool. Moreover, Zegna offers Green Pea’s customers a selection of handmade products developed in collaboration with the San Patrignano community and an exclusive new range of OASI Zegna cashmere plaids made with #UseTheExisting fabric. Beyond our products, customers will also have the opportunity to experience OASI Zegna first-hand in a scaled-down version of the nature park thoughtfully replicated outside its original environment: a walking pathway showcasing a total of 14 different botanical species on the building’s terrace, mapping out the history of our green lung OASI Zegna. A SUSTAINABLE ETHOS HAS LED US SINCE OUR INCEPTION. RESPONSIBILITY TOWARDS PEOPLE, COMMUNITY AND TERRITORY HAS BEEN AT OUR CORE SINCE 1910. ENSURING THE HIGHEST QUALITY WITHOUT COMPROMISING THE QUALITY OF LIFE FOR FUTURE GENERATIONS IS OUR LEGACY. GIVING BACK IS OUR PATH. PASSION IS OUR MOTIVATION FOR PRESERVATION. IN LOVE WITH NATURE FOR 110 YEARS, AT ZEGNA WE CONTINUE TO TAKE CARE OF THE WORLD WE LIVE IN.     At Zegna, we have taken care of the world we live in from the beginning, following in the footsteps of our founder Ermenegildo Zegna. This is our company mission, based on a constantly-evolving thought: looking at the future with the belief that our actions today will shape our tomorrow. At Zegna, social and environmental responsibility have been our roots for 110 years. When we were founded in 1910, Ermenegildo Zegna’s dream was not just to create the world’s finest textiles but to make his hometown and the world around it a better place, ensuring the highest-quality products without compromising the quality of life for future generations. His vision is still the heart of everything we do. The environment is at the core of our efforts: we believe the very best garments can only come from the best natural resources, and that these resources need to be cared for. The advanced vertical integrated of our business model facilitates our journey towards a sustainable product and holds us accountable for responsible practices and processes.      2020 marks our 110th anniversary. On this landmark year we are proud to renew our sustainability pledge, exemplified by OASI Zegna, where our Lanificio Zegna was established and our green philosophy was ignited. OASI Zegna is a unique model of our environmental consciousness, a territory that now covers 100km2 from Trivero to Valle Cervo in the Alpi Biellesi, that would not have been possible without the visionary approach of our founder.      As a living example of the company’s sustainable philosophy, Zegna is partnering with Green Pea to create a new shop-in-shop at the world’s first Green Retail Park in Turin, showcasing us as one of the most sustainable fashion luxury brands. Based on a true respect for earth and nature, Green Pea shares our company’s conscious mindset. With a 200m2space, the Zegna shop features an exclusive selection of our most iconic products, including the #UseTheExisting project, representing our commitment to sustainability. Launched with the Ermenegildo Zegna XXX F/W2019 collection, #UseTheExisting embodies our pledge to use more and more natural and technical fabrics developed with innovative processes from pre-existing and post-consumer sources with the aim to make the dream of zero waste possible. It’s a vision that perfectly complements Green Pea’s mission to feature high-quality products created using materials that are in harmony with nature. It’s an authentic vision requiring an individual commitment to meet a collective purpose.       “In an ever-changing world, luxury companies can simply adapt to changes or choose to be a positive force in driving these changes. Our responsibility is to leverage our past to build a better present and future. This carries over into everything we do, following our founder’s legacy. I’m very pleased that Zegna is part of the Green Pea project, partnering with Oscar Farinetti who shares the same sustainability ethos with us”, says Gildo Zegna, CEO of Ermenegildo Zegna.     Zegna’s offering within Green Pea will also include an exclusive Made to Measure brand experience featuring a unique selection of products and textiles, such as ACHILLFARMTMwool that comes directly from our own farm in Australia, and 12MILMIL12 woven from our luxurious, superfine Australian wool. Moreover, Zegna offers Green Pea’s customers a selection of handmade products developed in collaboration with the San Patrignano community and an exclusive new range of OASI Zegna cashmere plaids made with #UseTheExisting fabric. Beyond our products, customers will also have the opportunity to experience OASI Zegna first-hand in a scaled-down version of the nature park thoughtfully replicated outside its original environment: a walking pathway showcasing a total of 14 different botanical species on the building’s terrace, mapping out the history of our green lung OASI Zegna.

Advertising
Advertising
adidas for Prada Two Icons of Design and Innovation Come Together to Launch the A+P LUNA ROSSA 21 silhouette
773

adidas for Prada Two Icons of Design and Innovation Come Together to Launch the A+P LUNA ROSSA 21 silhouette

Accessories The next iteration of the Adidas and Prada partnership has arrived. Until now, the two brands manifested their collaboration through a specific perspective as Prada brought its distinct lens to adidas, reinterpreting the Superstar sneaker with expert craftsmanship. For the next stage in the ongoing partnership, adidas brings its expertise to Prada, creating the forward thinking A+P LUNA ROSSA 21 silhouette for the Luna Rossa Prada Pirelli team.     Both Prada and adidas have continually expressed an innate passion for athletic performance. Prada has participated in the oldest trophy in sport, the America’s Cup, for over two decades with the Luna Rossa sailing team; adidas’ continuous commitment to pioneering sporting innovation and precision technology has also extended to the America’s Cup, as the brand equipped a challenger team between 2005 and 2007.     Crafted for the sport of sailing, the A+P LUNA ROSSA 21 is inspired by the design of the new AC75 Luna Rossa boat as well as iconic Prada and adidas sneakers from the past. Celebrating a shared legacy of sporting excellence and designed as an extension of the athlete’s body, thesilhouette features a sleek, lightweight look and feel, matched with flexible barefoot stability. While the performance-focused shoes will be worn in competition by the Luna Rossa Prada Pirelli team, a lifestyle version will be available for purchase.     Fueled by a combined dedication to innovation and sustainability, the A+P LUNA ROSSA 21 serves as a collaborative step toward both brands' commitments for the environment. The upper is composed of PRIMEGREEN, a series of high-performance recycled materials, which is then complimented by a hydrophobic E-TPU outer shell, providing flexible, breathable support and preventing water from penetrating the silhouette. The sneaker’s ergonomically designed EVA tongue and perforated, soft, synthetic-suede inner saddle accentuate its sailing performance capabilities. Moreover, the sneaker features a perforated BOOST midsole as well as a wrap-around outsole to provide elevated protection, durability, and freedom of movement. The specially crafted laces which have been designed to be narrow at the bottom, enabling Speed Lacing, and wider at the top, preventing tied knots from coming open easily during competition. The silhouette then comes packaged in a sleek co- branded box that slips inside of a custom water-resistant pouch-bag.     Accompanying the launch of the silhouette is an elegantly shot campaign, which explores the sensation of lightness through visual depictions of luminosity and weightlessness.     Serving as the next evolution of this forward-thinking partnership, the adidas for Prada A+P LUNA ROSSA 21 silhouette launches globally in a white colorway on December 9 2020, via Prada boutiques and adidas flagship stores worldwide, alongside selected wholesalers. The range is also available via prada.com and adidas.com.     #adidasforPrada The next iteration of the Adidas and Prada partnership has arrived. Until now, the two brands manifested their collaboration through a specific perspective as Prada brought its distinct lens to adidas, reinterpreting the Superstar sneaker with expert craftsmanship. For the next stage in the ongoing partnership, adidas brings its expertise to Prada, creating the forward thinking A+P LUNA ROSSA 21 silhouette for the Luna Rossa Prada Pirelli team.     Both Prada and adidas have continually expressed an innate passion for athletic performance. Prada has participated in the oldest trophy in sport, the America’s Cup, for over two decades with the Luna Rossa sailing team; adidas’ continuous commitment to pioneering sporting innovation and precision technology has also extended to the America’s Cup, as the brand equipped a challenger team between 2005 and 2007.     Crafted for the sport of sailing, the A+P LUNA ROSSA 21 is inspired by the design of the new AC75 Luna Rossa boat as well as iconic Prada and adidas sneakers from the past. Celebrating a shared legacy of sporting excellence and designed as an extension of the athlete’s body, thesilhouette features a sleek, lightweight look and feel, matched with flexible barefoot stability. While the performance-focused shoes will be worn in competition by the Luna Rossa Prada Pirelli team, a lifestyle version will be available for purchase.     Fueled by a combined dedication to innovation and sustainability, the A+P LUNA ROSSA 21 serves as a collaborative step toward both brands' commitments for the environment. The upper is composed of PRIMEGREEN, a series of high-performance recycled materials, which is then complimented by a hydrophobic E-TPU outer shell, providing flexible, breathable support and preventing water from penetrating the silhouette. The sneaker’s ergonomically designed EVA tongue and perforated, soft, synthetic-suede inner saddle accentuate its sailing performance capabilities. Moreover, the sneaker features a perforated BOOST midsole as well as a wrap-around outsole to provide elevated protection, durability, and freedom of movement. The specially crafted laces which have been designed to be narrow at the bottom, enabling Speed Lacing, and wider at the top, preventing tied knots from coming open easily during competition. The silhouette then comes packaged in a sleek co- branded box that slips inside of a custom water-resistant pouch-bag.     Accompanying the launch of the silhouette is an elegantly shot campaign, which explores the sensation of lightness through visual depictions of luminosity and weightlessness.     Serving as the next evolution of this forward-thinking partnership, the adidas for Prada A+P LUNA ROSSA 21 silhouette launches globally in a white colorway on December 9 2020, via Prada boutiques and adidas flagship stores worldwide, alongside selected wholesalers. The range is also available via prada.com and adidas.com.     #adidasforPrada

BREITLING LAUNCHES INNOVATIVE, SUSTAINABLE WATCH BOX CREATED ENTIRELY FROM UPCYCLED PLASTIC BOTTLES
772

BREITLING LAUNCHES INNOVATIVE, SUSTAINABLE WATCH BOX CREATED ENTIRELY FROM UPCYCLED PLASTIC BOTTLES

Watches Breitling is introducing a foldable, reusable watch box created entirely from upcycled plastic bottles. With the new box, Breitling has effectively reinvented packaging in the watch industry – underscoring the brand’s com- mitment to reducing its environmental impact and replacing the large, heavy watch boxes that have long been an industry mainstay with a small, smart, modular alternative. The sustainable packaging has already been awarded the Efficient Solution Label, given by the Solar Impulse Foundation to solutions that have a positive impact on the environment and the economy.     Breitling’s new watch box is made from materials that can be recycled and reused in future projects. From the fabric to the push buttons that open it – the new watch box is made from 100% upcycled PET bottles, which are among the most widely recyclable types of plastic. Following the cradle-to-cradle – or regenerative – prin- ciple, once the box is no longer needed, it can be re- cycled at a dedicated facility where it will be fed back into the rPET cycle. Breitling’s new watch boxes will be available in early 2021.     Breitling CEO Georges Kern is excited about what the in- dustry’s first 100% recycled and recyclable watch box that is both foldable and reusable means to his brand. He says: “Breitling is committed to doing everything within its sphere of influence to reduce the company’s environmental impact. With that in mind, we started working on a sustainable packaging concept with the goal of optimizing the impact on the environment, and the result has exceeded our ambitions. It has evolved into a positively disruptive element that has affected many different aspects of our packaging, ranging from material to transport and even to how customers will use the box.”     A Reduced Footprint and Fewer Materials:   Before introducing the new watch box, Breitling had already explored ways of reducing the environmental footprint of its packaging. The brand created an alter- native box that was about half the size of the industry standard – and that was only the beginning. The next major step was the introduction of the new watch box, which, in turn, is about half the size of Breitling’s current box. At the same time, Breitling reduced the number of elements used in its packaging from an average of 12 to just 3: the box, the pillow, and the quick-start guide.     Optimized Logistics Flows, Minimized CO2 Emissions:   With its revised packaging concept, Breitling is able to ship the new boxes directly to its markets, meaning that the average distance a box travels is reduced by almost 30%. The smaller size has a positive impact on logistics, particularly since the box can be unfolded and shipped flat. The steps that Breitling has taken since the start of its search for an environmentally friendly watch box have meant a reduction in transport-related CO2 emissions of over 60% compared to those generated by the shipment of its original watch box.   These new, ecologically responsible watch boxes com- plement some of Breitling’s other initiatives, including its partnership with the NGO Ocean Conservancy, which is dedicated to solving the most pressing challenges facing the world’s oceans, including ocean plastics.       Added Benefits for Breitling Customers:   In addition, the pillow inside the box has been given a second purpose with a design that allows it to be used as a travel pouch. Breitling started out with the idea of creating a watch box with reduced environmental impact but the project has resulted in some additional benefits. With the innovative design and multiple uses of the box and pillow elements, customers will appre- ciate the packaging for its practicality and versatility.     The Solar Impulse Efficient Solution Label:   Breitling was delighted to see its new sustainable pack- aging concept awarded the Efficient Solution Label, delivered by the Solar Impulse Foundation. The founda- tion has set itself the goal of selecting 1000 solutions that protect the environment in a financially profitable way, presenting them to decision-makers in order to accelerate the transition to a carbon-neutral economy, and has recognized Breitling’s new packaging as one of them. Thanks to a rigorous evaluation process, the Solar Impulse Efficient Solution Label is the only eval- uation that guarantees the economic profitability of products and processes that protect the environment. Considered a recognition for innovators and a credible marker of quality for governments and companies, it enables decision-makers to find efficient solutions to meet their environmental commitments.     Customers Can Choose the Conventional Box – and Support SUGi:   The classic Breitling watch box will still be available to customers who request it. They will be encouraged to offset the environmental impact of their choice by making a voluntary contribution to SUGi. Breitling is proud to be a partner of this people-powered impact venture, which is committed to making the restoration of biodiversity simple, shareable, and societally trans- formative. The funds will be used to restore biodiver- sity and regenerate ecosystems in SUGi Urban Forests around the world.         Breitling is introducing a foldable, reusable watch box created entirely from upcycled plastic bottles. With the new box, Breitling has effectively reinvented packaging in the watch industry – underscoring the brand’s com- mitment to reducing its environmental impact and replacing the large, heavy watch boxes that have long been an industry mainstay with a small, smart, modular alternative. The sustainable packaging has already been awarded the Efficient Solution Label, given by the Solar Impulse Foundation to solutions that have a positive impact on the environment and the economy.     Breitling’s new watch box is made from materials that can be recycled and reused in future projects. From the fabric to the push buttons that open it – the new watch box is made from 100% upcycled PET bottles, which are among the most widely recyclable types of plastic. Following the cradle-to-cradle – or regenerative – prin- ciple, once the box is no longer needed, it can be re- cycled at a dedicated facility where it will be fed back into the rPET cycle. Breitling’s new watch boxes will be available in early 2021.     Breitling CEO Georges Kern is excited about what the in- dustry’s first 100% recycled and recyclable watch box that is both foldable and reusable means to his brand. He says: “Breitling is committed to doing everything within its sphere of influence to reduce the company’s environmental impact. With that in mind, we started working on a sustainable packaging concept with the goal of optimizing the impact on the environment, and the result has exceeded our ambitions. It has evolved into a positively disruptive element that has affected many different aspects of our packaging, ranging from material to transport and even to how customers will use the box.”     A Reduced Footprint and Fewer Materials:   Before introducing the new watch box, Breitling had already explored ways of reducing the environmental footprint of its packaging. The brand created an alter- native box that was about half the size of the industry standard – and that was only the beginning. The next major step was the introduction of the new watch box, which, in turn, is about half the size of Breitling’s current box. At the same time, Breitling reduced the number of elements used in its packaging from an average of 12 to just 3: the box, the pillow, and the quick-start guide.     Optimized Logistics Flows, Minimized CO2 Emissions:   With its revised packaging concept, Breitling is able to ship the new boxes directly to its markets, meaning that the average distance a box travels is reduced by almost 30%. The smaller size has a positive impact on logistics, particularly since the box can be unfolded and shipped flat. The steps that Breitling has taken since the start of its search for an environmentally friendly watch box have meant a reduction in transport-related CO2 emissions of over 60% compared to those generated by the shipment of its original watch box.   These new, ecologically responsible watch boxes com- plement some of Breitling’s other initiatives, including its partnership with the NGO Ocean Conservancy, which is dedicated to solving the most pressing challenges facing the world’s oceans, including ocean plastics.       Added Benefits for Breitling Customers:   In addition, the pillow inside the box has been given a second purpose with a design that allows it to be used as a travel pouch. Breitling started out with the idea of creating a watch box with reduced environmental impact but the project has resulted in some additional benefits. With the innovative design and multiple uses of the box and pillow elements, customers will appre- ciate the packaging for its practicality and versatility.     The Solar Impulse Efficient Solution Label:   Breitling was delighted to see its new sustainable pack- aging concept awarded the Efficient Solution Label, delivered by the Solar Impulse Foundation. The founda- tion has set itself the goal of selecting 1000 solutions that protect the environment in a financially profitable way, presenting them to decision-makers in order to accelerate the transition to a carbon-neutral economy, and has recognized Breitling’s new packaging as one of them. Thanks to a rigorous evaluation process, the Solar Impulse Efficient Solution Label is the only eval- uation that guarantees the economic profitability of products and processes that protect the environment. Considered a recognition for innovators and a credible marker of quality for governments and companies, it enables decision-makers to find efficient solutions to meet their environmental commitments.     Customers Can Choose the Conventional Box – and Support SUGi:   The classic Breitling watch box will still be available to customers who request it. They will be encouraged to offset the environmental impact of their choice by making a voluntary contribution to SUGi. Breitling is proud to be a partner of this people-powered impact venture, which is committed to making the restoration of biodiversity simple, shareable, and societally trans- formative. The funds will be used to restore biodiver- sity and regenerate ecosystems in SUGi Urban Forests around the world.        

ZENDAYA IS THE NEW FACE OF MAISON VALENTINO
770

ZENDAYA IS THE NEW FACE OF MAISON VALENTINO

Fashion Zendaya enters the world of values of Pierpaolo Piccioli, which is resignifying the Codes of the Brand, creating new connections between past, present and an imaginary future. For the Creative Director of Valentino, the actress is a natural representative of his contemporary concept of romanticism.     The perception of identity within the contemporary community is the essential element of Piccioli’s creative process, which opens the individual’s vision to a poetry that belongs to reality, that aims to the creation of a personal imaginary made of self-expression and not of aspirations. An imaginary where it is possible to feel empathy. Awareness, inclusion, empathy and contemporary romanticism are the values that the Creative Director conveys to the Valentino community.     Zendaya and Pierpaolo share the identity values of a generation she speaks for, in her most spontaneous, personal and progressive way.     “The reason why we chose Zendaya as the new face for Valentino is because she perfectly embodies and represents what Valentino is and stands for, today. She is a powerful and fierce young woman that uses her talent and her work to express herself, her values and her generation as well.”Pierpaolo Piccioli     “I am honored to have been chosen as the face of Valentino. I’m so excited to begin this amazing collaboration with Pierpaolo and the entire Valentino family.”  Zendaya     #VALENTINOGARAVANI #ROMANSTUD Zendaya enters the world of values of Pierpaolo Piccioli, which is resignifying the Codes of the Brand, creating new connections between past, present and an imaginary future. For the Creative Director of Valentino, the actress is a natural representative of his contemporary concept of romanticism.     The perception of identity within the contemporary community is the essential element of Piccioli’s creative process, which opens the individual’s vision to a poetry that belongs to reality, that aims to the creation of a personal imaginary made of self-expression and not of aspirations. An imaginary where it is possible to feel empathy. Awareness, inclusion, empathy and contemporary romanticism are the values that the Creative Director conveys to the Valentino community.     Zendaya and Pierpaolo share the identity values of a generation she speaks for, in her most spontaneous, personal and progressive way.     “The reason why we chose Zendaya as the new face for Valentino is because she perfectly embodies and represents what Valentino is and stands for, today. She is a powerful and fierce young woman that uses her talent and her work to express herself, her values and her generation as well.”Pierpaolo Piccioli     “I am honored to have been chosen as the face of Valentino. I’m so excited to begin this amazing collaboration with Pierpaolo and the entire Valentino family.”  Zendaya     #VALENTINOGARAVANI #ROMANSTUD

Eternal Beauty by LOIS JEANS
769

Eternal Beauty by LOIS JEANS

Fashion Dear Lois Lover,   Lois shows that it doesn’t act like everybody, but still is for everybody. The brand touched millions of hearts since 1962. We had an in influence on fashion, by making jeans fashionable, sexy and iconic instead of just a tough workwear product.   This is exactly how I feel about the supermodels Helena Christensen and Elle McPherson, who Kat Irlin shot for this project. They were one of the first and real supermodels and changed the industry with their iconic and eternal beauty.   Lois is for everybody, for any age, race, size, gender or religion and we are determined to bring back Lois to as many peoples hearts as possible. Seeing the magical pictures, that my dear friend Kat Irlin shot of these iconic ladies, shows that their beauty is eternal. No one could capture their personalities better than Kat did.   Even though we have never really met, I feel a stronger connection with Kat and the models than I ever did during a shoot, because our intentions are all pure and passionate. I can’t wait to reveal our third model to you soon.   The images with Helena are shot in her home in New York and the shoot with Elle were shot at the Faena hotel in Miami. All clothes were handpicked and specially curated by the models themselves.   As an ode to the ladies, Lois created an exhibition from the images in their Galeria in Amsterdam starting December 5th.   Lots of Love,   Arthur van Rongen   Creative Director Dear Lois Lover,   Lois shows that it doesn’t act like everybody, but still is for everybody. The brand touched millions of hearts since 1962. We had an in influence on fashion, by making jeans fashionable, sexy and iconic instead of just a tough workwear product.   This is exactly how I feel about the supermodels Helena Christensen and Elle McPherson, who Kat Irlin shot for this project. They were one of the first and real supermodels and changed the industry with their iconic and eternal beauty.   Lois is for everybody, for any age, race, size, gender or religion and we are determined to bring back Lois to as many peoples hearts as possible. Seeing the magical pictures, that my dear friend Kat Irlin shot of these iconic ladies, shows that their beauty is eternal. No one could capture their personalities better than Kat did.   Even though we have never really met, I feel a stronger connection with Kat and the models than I ever did during a shoot, because our intentions are all pure and passionate. I can’t wait to reveal our third model to you soon.   The images with Helena are shot in her home in New York and the shoot with Elle were shot at the Faena hotel in Miami. All clothes were handpicked and specially curated by the models themselves.   As an ode to the ladies, Lois created an exhibition from the images in their Galeria in Amsterdam starting December 5th.   Lots of Love,   Arthur van Rongen   Creative Director

The Dior Talk Series dedicated to Dior Lady Art
768

The Dior Talk Series dedicated to Dior Lady Art

Accessories A new audio odyssey in the Dior Talks universe, the House’s original podcast series next showcases the guest artists who reinterpreted the iconic Lady Dior as unique artwork for the fifth edition of the Dior Lady Art project.     Artists from various horizons, from China to Madagascar, India to South Africa, and Russia to the United States, include Joël Andrianomearisoa, Judy Chicago, Gisela Colón, Song Dong, Bharti Kher, Mai-Thu Perret, Recycle Group, Chris Soal, Claire Tabouret and Olga Titus, who each recount their creative process as they transformed the emblematic bag, infusing its architecture and charms with their imagination and inspiration.     The series, hosted by journalist Katya Foreman, begins on Friday, December 4th, with a special episode dedicated to the extraordinary destiny of the Lady Dior, an object of art and desire, a virtuoso ode to freedom and excellence. A new audio odyssey in the Dior Talks universe, the House’s original podcast series next showcases the guest artists who reinterpreted the iconic Lady Dior as unique artwork for the fifth edition of the Dior Lady Art project.     Artists from various horizons, from China to Madagascar, India to South Africa, and Russia to the United States, include Joël Andrianomearisoa, Judy Chicago, Gisela Colón, Song Dong, Bharti Kher, Mai-Thu Perret, Recycle Group, Chris Soal, Claire Tabouret and Olga Titus, who each recount their creative process as they transformed the emblematic bag, infusing its architecture and charms with their imagination and inspiration.     The series, hosted by journalist Katya Foreman, begins on Friday, December 4th, with a special episode dedicated to the extraordinary destiny of the Lady Dior, an object of art and desire, a virtuoso ode to freedom and excellence.

YOOX stars Mahmood for the first episode of Holiday Beats
764

YOOX stars Mahmood for the first episode of Holiday Beats

Fashion This holiday season, YOOX brings together three stars within the creative world for its first-ever Holiday Beats. Not a conventional music show, a one-of-a-kind happening featuring singers Mahmoodand Stefflon Donand & visual artist Nico Vascellari. YOOX will debut Holiday Beats on December 3rd at 5pm CET with its pilot episode featuring Italian singer and songwriter Mahmood, the first of three talents to partake in a digital conversation discussing their career, music, and society. Mahmood will also dive into this year’s hot topics such as inclusivity and diversity, as well as how the holidays are an important time for everyone to acknowledge and do their part."Anything that allows me to share myself beyond music becomes another way of expressing myself, even more if done for a charity."During the talk, Mahmood will unveil the limited-edition capsule created exclusively for YOOX. The collection features two drawings made by the singer during his childhood, silk-screened on white organic-cotton sweatshirts and long sleeve t-shirts."They are drawings made during kindergarten that I wanted to have printed for this capsule because I wanted to give something of myself, something that was meaningful and personal to me."Mahmood has decided to donate proceeds from the sale of the holiday capsule to Moige-Movimento Italiano Genitori (the Italian Parents Movement), an Italian charity committed to supporting the rights of children and their parents as they work with schools to fight bullying and cyberbullying. “Inclusivity is an extremely important value that is deeply rooted in my upbringing. I want to support MOIGE because it promotes initiatives to combat bullying and educates young people to face every day challenges.YOOX’s holiday gift guide, YOOX Gift Parade, will also feature exclusive merchandise co-curated by Mahmood. This holiday season, YOOX brings together three stars within the creative world for its first-ever Holiday Beats. Not a conventional music show, a one-of-a-kind happening featuring singers Mahmoodand Stefflon Donand & visual artist Nico Vascellari. YOOX will debut Holiday Beats on December 3rd at 5pm CET with its pilot episode featuring Italian singer and songwriter Mahmood, the first of three talents to partake in a digital conversation discussing their career, music, and society. Mahmood will also dive into this year’s hot topics such as inclusivity and diversity, as well as how the holidays are an important time for everyone to acknowledge and do their part."Anything that allows me to share myself beyond music becomes another way of expressing myself, even more if done for a charity."During the talk, Mahmood will unveil the limited-edition capsule created exclusively for YOOX. The collection features two drawings made by the singer during his childhood, silk-screened on white organic-cotton sweatshirts and long sleeve t-shirts."They are drawings made during kindergarten that I wanted to have printed for this capsule because I wanted to give something of myself, something that was meaningful and personal to me."Mahmood has decided to donate proceeds from the sale of the holiday capsule to Moige-Movimento Italiano Genitori (the Italian Parents Movement), an Italian charity committed to supporting the rights of children and their parents as they work with schools to fight bullying and cyberbullying. “Inclusivity is an extremely important value that is deeply rooted in my upbringing. I want to support MOIGE because it promotes initiatives to combat bullying and educates young people to face every day challenges.YOOX’s holiday gift guide, YOOX Gift Parade, will also feature exclusive merchandise co-curated by Mahmood.

GCDS FW20/21 SHOT BY PIERRE ANGE CARLOTTI
765

GCDS FW20/21 SHOT BY PIERRE ANGE CARLOTTI

Fashion GCDS reveals its new Fall / Winter 20 / 21 campaign shot by French photog- rapher Pierre Ange Carlotti. GCDS has always represent at its best the young generation of this era with an exciting print and panoramic mindfulness. Shot in Nice, France, this campaign was conceived with a different mind set than usu- al, given it was post the Italian lockdown, what Giuliano imagined and wanted this campaign to broadcast was fun, free and playful elegance. Maintaining its classic nature , which is streetwear , with the use of colored silks and precious stones pulling the strings of a new modern luxury .     Pierre Ange Carlotti shot maintaining his foxiness and balanced it with our irony. The campaign brought together an impeccable casting and portraying GCDS by all means. Beginning with English rapper Bakarr , who wore the cloth- ing beautifully by dripping in pearls and latex gloves. It was close to Giuliano Calza’s heart to shoot along the other models, poet and activist Kai Isaiah Jamal not only for their rare beauty, but sharing same beliefs and ideologies. At last supermodel Stella Lucia represented the beauty and the lightheartedness GCDS wanted to portray with the this campaign.     According to Giuliano, “It’s essential to own what makes us unique, because nobody else shares your same recipe of ingredients, and this GCDS’s drive .”     Credits: Photographer: Pierre-Ange Carlotti Models: Bakar Kai, Isaiah Jamal, Stella Lucia Stylist: Helena Tejedor Hair stylist: Ramona Eschbach Makeup artist: Patrick Glatthaar GCDS reveals its new Fall / Winter 20 / 21 campaign shot by French photog- rapher Pierre Ange Carlotti. GCDS has always represent at its best the young generation of this era with an exciting print and panoramic mindfulness. Shot in Nice, France, this campaign was conceived with a different mind set than usu- al, given it was post the Italian lockdown, what Giuliano imagined and wanted this campaign to broadcast was fun, free and playful elegance. Maintaining its classic nature , which is streetwear , with the use of colored silks and precious stones pulling the strings of a new modern luxury .     Pierre Ange Carlotti shot maintaining his foxiness and balanced it with our irony. The campaign brought together an impeccable casting and portraying GCDS by all means. Beginning with English rapper Bakarr , who wore the cloth- ing beautifully by dripping in pearls and latex gloves. It was close to Giuliano Calza’s heart to shoot along the other models, poet and activist Kai Isaiah Jamal not only for their rare beauty, but sharing same beliefs and ideologies. At last supermodel Stella Lucia represented the beauty and the lightheartedness GCDS wanted to portray with the this campaign.     According to Giuliano, “It’s essential to own what makes us unique, because nobody else shares your same recipe of ingredients, and this GCDS’s drive .”     Credits: Photographer: Pierre-Ange Carlotti Models: Bakar Kai, Isaiah Jamal, Stella Lucia Stylist: Helena Tejedor Hair stylist: Ramona Eschbach Makeup artist: Patrick Glatthaar

ZEGNA AND LEICA JOIN FORCES IN A COLLABORATION  TO BE LAUNCHED GLOBALLY
763

ZEGNA AND LEICA JOIN FORCES IN A COLLABORATION TO BE LAUNCHED GLOBALLY

Design Fashion meets Photography: the exclusive collaboration between Zegna and Leica Camera, the legendary German camera manufacturer, yields a capsule collection of high-end camera accessories, possibly the most refined to date.      Debuted in January 2020 on the runway of the Ermenegildo Zegna XXX Winter 2020 Fashion Show, this highly expected capsule collection finally comes to life.  Designed for the modern photographer, in search of the most beautiful image but equally attentive to the subtle details of handmade craftmanship, the collaboration strengthens the link between two expressions of art and creativity, reflecting a broader dialogue between the two brands.      Zegna Artistic Director Alessandro Sartori, a photography enthusiast and authentic Leica lover, has always been inspired by photography as a creative language that he often visually uses as a reference for his collections. His own passion led Zegna to a collaboration built upon the mutual expression of creativity and innovation, craftsmanship and technicality which further cements Zegna’s reputation as a global luxury lifestyle brand.    The collaboration collection consists in PELLETESSUTATM camera holsters for Leica Q2 and Leica M cameras; PELLETESSUTATM protectors for Leica Q2 and Leica M cameras; functional crossbody bags called Insta-Pack, inspired by photographers’ attitude that fit almost all Compact Leica cameras (Leica V-Lux excluded) and the Leica CL with the 18mm ‘pancake’ Leica lens; carrying and wrist straps; Leica keyrings and round wallets (both for coins or the Leica Q2 lens cap) that feature luxury details and precious touch of the PELLETESSUTATM collection, an iconic Zegna special woven nappa, result of an innovative Ermenegildo Zegna research aimed to recreate precious fabric using extremely thin strips of selected nappa leather in place of fabric yarns.      “Zegna and Leica share the same values and a very deep integrity and quality towards the excellence of their own products; my wish is to build up a long chapter together. The vision and the DNA of Leica has always been genuine, an obsessive quest for quality, an extremely refined research, a very unique approach towards not only the world of camera and photography but mostly towards the craftsmanship and a distinctive syntax”says Alessandro Sartori, Zegna Artistic Director.     “What a wonderful addition: The creation of a Leica camera, moving images and a Zegna garment is unique and outstanding. Both brands share the same humanistic approach for values, design, sustainability, and quality”says Karin Rehn-Kaufmann, Leica Global Director Art and Leica Galleries.     The Zegna and Leica collaboration collection is distributed globally in an exclusive selection of Zegna Flagship Stores (such as New York City, Paris, London, Milan, Dubai, Shanghai, Beijing, Ginza, Isetan) as well as in 60 select Leica stores worldwide. The collection is also available on-line, on zegna.com and leica-camera.com. Fashion meets Photography: the exclusive collaboration between Zegna and Leica Camera, the legendary German camera manufacturer, yields a capsule collection of high-end camera accessories, possibly the most refined to date.      Debuted in January 2020 on the runway of the Ermenegildo Zegna XXX Winter 2020 Fashion Show, this highly expected capsule collection finally comes to life.  Designed for the modern photographer, in search of the most beautiful image but equally attentive to the subtle details of handmade craftmanship, the collaboration strengthens the link between two expressions of art and creativity, reflecting a broader dialogue between the two brands.      Zegna Artistic Director Alessandro Sartori, a photography enthusiast and authentic Leica lover, has always been inspired by photography as a creative language that he often visually uses as a reference for his collections. His own passion led Zegna to a collaboration built upon the mutual expression of creativity and innovation, craftsmanship and technicality which further cements Zegna’s reputation as a global luxury lifestyle brand.    The collaboration collection consists in PELLETESSUTATM camera holsters for Leica Q2 and Leica M cameras; PELLETESSUTATM protectors for Leica Q2 and Leica M cameras; functional crossbody bags called Insta-Pack, inspired by photographers’ attitude that fit almost all Compact Leica cameras (Leica V-Lux excluded) and the Leica CL with the 18mm ‘pancake’ Leica lens; carrying and wrist straps; Leica keyrings and round wallets (both for coins or the Leica Q2 lens cap) that feature luxury details and precious touch of the PELLETESSUTATM collection, an iconic Zegna special woven nappa, result of an innovative Ermenegildo Zegna research aimed to recreate precious fabric using extremely thin strips of selected nappa leather in place of fabric yarns.      “Zegna and Leica share the same values and a very deep integrity and quality towards the excellence of their own products; my wish is to build up a long chapter together. The vision and the DNA of Leica has always been genuine, an obsessive quest for quality, an extremely refined research, a very unique approach towards not only the world of camera and photography but mostly towards the craftsmanship and a distinctive syntax”says Alessandro Sartori, Zegna Artistic Director.     “What a wonderful addition: The creation of a Leica camera, moving images and a Zegna garment is unique and outstanding. Both brands share the same humanistic approach for values, design, sustainability, and quality”says Karin Rehn-Kaufmann, Leica Global Director Art and Leica Galleries.     The Zegna and Leica collaboration collection is distributed globally in an exclusive selection of Zegna Flagship Stores (such as New York City, Paris, London, Milan, Dubai, Shanghai, Beijing, Ginza, Isetan) as well as in 60 select Leica stores worldwide. The collection is also available on-line, on zegna.com and leica-camera.com.

A play between the  feminine and masculine,  & Other Stories presents a co-lab collection with Brøgger
762

A play between the feminine and masculine, & Other Stories presents a co-lab collection with Brøgger

Fashion Together with Brøgger, the up-and-coming London-based label helmed by the Danish designer Julie Brøgger, this season’s & Other Stories co-lab collection is a triumph of prints and colours that artfully balances feminine and masculine references. Inspired by the designer’s late mother, an attorney in the 1980s and 90s with a penchant for both soft, silky fabrics and power suits, the ready-to-wear pieces can fearlessly take you from day into night and beyond.     We had a chance to speak with Julie about the collaboration.     How are you staying creative during these strange times?   In the lack of outside influences, I have spent this time looking at more personal inspirations, like my mother’s wardrobe, that inspired the collection with & Other Stories. I’ve really missed all the London museums, thankfully they are reopening this week. Can’t wait to go back and get a bit of that creative fix it always gives me.     What is the collection inspired by and what is the story behind the collection?    My late mother was an attorney in the 80s and 90s and loved a good power suit for court, she would however always champion the feminine, believing it to be a great strength. Something to be celebrated, not dressed down.      How was it like collaborating with each other?   & Other Stories has a great team, and I think our mutual Scandinavian background means we have a similar approach to fashion. Wearability and function is important but so is creating pieces that are worth investing in, and stand out from the crowd.     Can you describe a modern woman in your own words?   She uses fashion as a sense of empowerment and dresses for herself and how it makes her feel, not the gaze of men.   Why have you chosen for this specific colour palette?   The prints have pretty pink shades but are balanced with darkness, I like to counterpart ‘pretty’, pretty in itself is not that interesting I think. Contrasting them makes both look better, like the soft blush with strong red in a suit.     Which specific target group would you like to reach with this collection?   The Brøgger customer is a bit different to the & Other Stories’, and their reach is much greater, so it is a unique opportunity to introduce Brøgger to women, who might not know us. The collection is designed for women who want to stand out and feel empowered with their choice of clothes, across ages and type.       Will the collection be dropped multiple times and are you planning on collaborating a second time?   It is all dropping in December, ready for the holiday season. I would love to do a summer collection with & Other Stories as well, time will tell.   Together with Brøgger, the up-and-coming London-based label helmed by the Danish designer Julie Brøgger, this season’s & Other Stories co-lab collection is a triumph of prints and colours that artfully balances feminine and masculine references. Inspired by the designer’s late mother, an attorney in the 1980s and 90s with a penchant for both soft, silky fabrics and power suits, the ready-to-wear pieces can fearlessly take you from day into night and beyond.     We had a chance to speak with Julie about the collaboration.     How are you staying creative during these strange times?   In the lack of outside influences, I have spent this time looking at more personal inspirations, like my mother’s wardrobe, that inspired the collection with & Other Stories. I’ve really missed all the London museums, thankfully they are reopening this week. Can’t wait to go back and get a bit of that creative fix it always gives me.     What is the collection inspired by and what is the story behind the collection?    My late mother was an attorney in the 80s and 90s and loved a good power suit for court, she would however always champion the feminine, believing it to be a great strength. Something to be celebrated, not dressed down.      How was it like collaborating with each other?   & Other Stories has a great team, and I think our mutual Scandinavian background means we have a similar approach to fashion. Wearability and function is important but so is creating pieces that are worth investing in, and stand out from the crowd.     Can you describe a modern woman in your own words?   She uses fashion as a sense of empowerment and dresses for herself and how it makes her feel, not the gaze of men.   Why have you chosen for this specific colour palette?   The prints have pretty pink shades but are balanced with darkness, I like to counterpart ‘pretty’, pretty in itself is not that interesting I think. Contrasting them makes both look better, like the soft blush with strong red in a suit.     Which specific target group would you like to reach with this collection?   The Brøgger customer is a bit different to the & Other Stories’, and their reach is much greater, so it is a unique opportunity to introduce Brøgger to women, who might not know us. The collection is designed for women who want to stand out and feel empowered with their choice of clothes, across ages and type.       Will the collection be dropped multiple times and are you planning on collaborating a second time?   It is all dropping in December, ready for the holiday season. I would love to do a summer collection with & Other Stories as well, time will tell.  

loading
More articles