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11 June

Craig Green x Rockstud X Valentino Garavani collaboration is here

 

Maison Valentino announced on 10-10-2020 Valentino Garavani Rockstud X, the special project that celebrates the 10th Anniversary of the iconic Rockstud Accessories.

 

Rockstud X is a white canvas for new imaginary landscapes. For Pierpaolo Piccioli it is an open lab that features collaborations and co-creations with international designers and brands giving their own interpretation of the renowned “Stud”.

 

Collaboration as a form of a cultural and creative blend. Fashion is in constant quest for juxtaposition, a magni cent obsession as a conscious need of nourishment. Fashion has to embrace the social culture of the moment of time it lives in. This implies a continuous challenge between the surrounding and what is perceived as a possible dialogue and exploration of new sceneries.

 

The collaboration, in this sense, becomes a medium and result at the same time and this is possible only if one is keen to create something together. Cultural exchanges with other creativities becomes hope, expectation and method.

 

The cultural reading of the rst landscape of Valentino Garavani Rockstud X starts with British Designer Craig Green. A rst co-creation that brings to life an exclusive limited edition of men’s sneakers. A pragmatic result of the conceptual process of re-signi cation through which Pierpaolo Piccioli is de ning Valentino today and its future. Pierpaolo Piccioli and Craig Green have given a unique interpretation that sees the stud come into a new guise: a sneaker embraced by a sculptural sole made of maxi Rockstud, where the stud is both part of the design aesthetic and functionality.

 

The exclusive sneaker will come in a colour palette made of Black, Light Ivory, Army Green and Deep grey.

 

An exclusive installation will characterize the CRAIG GREEN x ROCKSTUD X VALENTINO GARAVANI: a structure that draws inspiration from both Creative Directors, across a minimal design that almost recalls a place of shelter. The structure, composed of wood and paper components is entirely made of low environmental impact elements.

 

The co-created sneakers will exclusively launch in Dover Street Market London and Ginza on June 12th2021, and will then roll out in selected Valentino boutiques worldwide and on Valentino.com.

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