Chopard’s creative genius pays tribute to Nature
Official partner to the Cannes International Film Festival since 1998, Chopard annually unveils an Haute Joaillerie collection named Red Carpet. A great lover of Nature, Caroline Scheufele has chosen this subject as the main theme for the 2020 Red Carpet Collection. The first creations provide a foretaste of the 73 models that will compose this precious “jewellery casket” inspired by natural enchantment.
The Red Carpet Collection: an annually reiterated feat:
Since the 60th anniversary of the Cannes International Film Festival, Chopard’s Haute Joaillerie workshops have annually achieved the feat of composing a collection that includes as many creations as the year of the Festival's existence. An ambitious challenge proposed by Caroline Scheufele – Co-President and Artistic Director of the Maison – to her Artisans, who represent the combined know-how of more than 30 different crafts. Today, the Chopard ateliers, located in Geneva, are the largest Haute Joaillerie workshops in Switzerland: sculptor-jewellers, lapidaries, gem-setters and polishers. From simple lines to generous volumes, from working on gold to precious stones, these talented craftsmen push back the limits of the possible and, by combining their talents, give life to the jewels in this prestigious collection. Living up to its Red Carpet name, it is destined to sparkle on the Palais des Festivals steps as it adorns the most beautiful actresses during the official presentation of their films.
Celebrating an entrancing natural environment:
This year, Caroline Scheufele will unveil a range of 73 treasures. The creative soul of Chopard and initiator of its Journey to Sustainable Luxury, she has decided to celebrate the environment, along with its flora and fauna, by choosing 'Nature' as the main theme of this 13th collection.
Chopard is thus exclusively revealing the first creations stemming from the brilliant talent deployed in its workshops: an “Owl” jewellery watch featuring two dials surrounded by multicoloured sapphires forming the eyes of the nocturnal creature; a pair of “Orchids” earrings featuring incredibly natural-looking sapphire petals and tsavorite buds; “Gingko” earrings and ring composed of pear-shaped emeralds, tsavorites and yellow sapphires in shades evoking the foliage of this majestic tree; as well as a series of “Polar bear” and “Seal” diamond rings. And a “Swan” ring in Fairmined-certified ethical 18-carat white gold set with a 9.1-carat white opal cabochon (Mexico), as well as with ceramic and with brilliant-cut diamonds and sapphires.
Point of sale : Chopard Boutique – P.C. Hooftstraat 53, Amsterdam