Carolina Herrera Unveils Good Girl Blush Eau de Parfum
Carolina Herrera Unveils Good Girl Blush Eau de Parfum: A Bold Contrast of Floral Femininity
Carolina Herrera continues her blooming exploration of contemporary femininity with the release of Good Girl Blush Eau de Parfum, a bold explosion of contrasts that forms a unique powdery expression of floral femininity. This fresh chapter in the Good Girl story is an exciting opposing chord between the energy and powerful action of two different extractions of a base note with sensual vanilla with the romantic pastel of a hint of peony, with two different versions of a radiant Ylang Ylang at its center.
The radiant beauty Karlie Kloss returns as the embodiment of Good Girl and all that she represents. In a beautiful pink dress specially designed for the campaign, her radiant energy and mischievous smile subtly reveal the contrasts of Good Girl Blush and the sustainably sourced ingredients.
The main principle of Good Girl’s personality is an atmosphere of duality. It is a fragrant expression of the inner world that every woman carries within herself and concerns her ability to be sensual and strong, instinctive and intelligent, romantic and powerful simultaneously. For this new edition, perfumer Quentin Bisch worked with his colleagues Shyamala Maisondieu and Christophe Raynaud and found visual inspiration in the iconic Good Girl stiletto bottle itself, executed in pastel pink with a dynamic golden heel: “It immediately reminded me of a vanilla pod. The heel is the strong side of the shoe, and I imagined the vanilla as the strong side of the perfume.”
The use of different extractions of the same ingredient was a ingenious way to delve deeper into the story of Good Girl. The perfumers not only created a sunny olfactory explosion by contrasting the ingredients with each other, but also found a way to create complementary scent accents within each ingredient. “We already worked with the gourmand side of vanilla in previous versions of Good Girl, so using an extra extraction with a powdery scent was the ideal way to articulate a blush,” says Quentin Bisch. Regarding Ylang Ylang “we had the brightness of the flower petal itself, and by using an Absolute alongside it, we could play with the deeper, more narcotic and sensual side of this seductive flower.”
To create the peony-like effect in the voluminous floral bouquet of Good Girl Blush, the perfumers worked with scientific molecules mixed with upcycled rose water. This technique, which remains true to the scent of natural peony, ensures that its scent reaches its full blooming potential in the perfume and enhances its long wear time on the skin.
The symbiotic play between facets becomes a dance between ingredients, and for the perfumers, Ylang Ylang as another flower in the heart of the fragrance was a natural continuation of the white jasmine that played such an important role in the original Good Girl. All the fragrances in the Good Girl line have an explosive, powerful femininity in the form of the stiletto that can crack glass with its absolute strength, and in the perfume world, white Ylang Ylang is considered the exotic sister of jasmine. It is a seductive sunny fragrance with some spicy aspects that evoke distant travels and adventurous fantasies: a brilliant, radiant new interpretation of Good Girl.
It is a well-timed reminder, not only of the distance these precious ingredients travel to be processed into perfume, but also of the expertise of local producers, who in the case of both the vanilla and Ylang Ylang of Good Girl Blush, come from Madagascar and the Comoros in Africa. For this fully vegan formula, Carolina Herrera partnered with Givaudan, the leader in the fragrance industry, and their sustainability program Sourcing4Good. It is a foundation whose actions…