BALMAIN AND SPACE RUNNERS INTRODUCE THE UNICORN PHYGITAL WEARABLE COLLECTION
The memorable footwear silhouette; the Unicorn, comes to life in a digital wearable collection including a physical limited-edition Sneaker.
Space Runners and Balmain have joined forces to bring a new level of innovation to the fashion and sneaker world. The highly anticipated collaboration will include a limited-edition release of physical Unicorn Sneakers, each accompanied by a unique digital collectible.
This partnership brings together the high-fidelity Space Runners and the timeless elegance of Balmain, resulting in a truly unique and coveted item for fashion enthusiasts and discerning collectors alike. The Space Runners x Balmain Unicorn collection invites you to embark on a fantastic odyssey. Journey across the past and the future whilst celebrating the timeless beauty and diversity of Balmain Paris and the exotic aesthetic of the Unicorn.
“We are thrilled Balmain entrusted us to not only do justice to one of fashion’s most identifiable designs, the Unicorn, but also take consumers on a journey inspired by the tremendous legacy of Balmain”Won Soh, Co-Founder and CEO
For this collaboration, Space Runners and Balmain have created a collection of timeless looks of metaverse-ready digital wearable Unicorns. Owners of the digital collectible will be able to redeem a physical pair of their Unicorn sneakers, available in a variety of modern and classic designs. The Spring- Summer 2023 collection holds brand-new colorways.
“When we looked at the leaders in design who have pioneered new technologies and presentations to reach fashion lovers, Balmain was at the top of the list. We have partnered to deliver one of the most seamless and approachable phygital collections in fashion wearables”Deniz Ozgur, Co-Founder