YSL Beauty is proud to announce Austin Butler as global Ambassador of its new fragrance MYSLF, a contemporary vision of masculinity.

“I was honored to be asked to join the YSL Beauty family! Over the last few years, I’ve spoken with people who knew M. Saint Laurent. He broke through labels. He was a rebel, and I love that about him. I feel privileged to be a part of the heritage he set in motion.”

Austin Butler

Austin fully embraces all the different facets he is. Sensitive and authentic. Confident but approachable. Effortless but complex. No one could embody the new MYSLF fragrance more genuinely. No one could be a more compelling voice for YSL Beauty’s statement of modern masculinity.