Armani beauty is pleased to announce Hiromi Ueda as the new Armani Global Make-up Artist. 

Born in Japan and now living in London, Hiromi Ueda is an internationally renownedmake-up artist with endless talent and color expertise. Hiromi Ueda has collaborated with Giorgio Armani as a guest make-up artist for the latest Armani Privé, Giorgio Armani ready to wear, and Emporio Armani ready to wear fashion shows, and for the latest Giorgio Armani campaigns.

“What fascinates me about Hiromi Ueda, the new Armani beauty global make-upartist, is her measure, her innate sense of balance and her grace, which all translate into powerful expression. I find inner strength in her subtle use of colour and her ability to make a face glow with a few skilful touches. My special thanks go to Linda Cantello for so many years of close collaboration as well as her constant dedication and vision,which I have always admired,” said Giorgio Armani.

“I believe that true confidence comes from embracing one’s authentic self. Growingup in Japan, the idea of cultivating inner beauty and kindness was instilled in me from an early age. Makeup not only serves as a powerful tool for self-expression, it also plays a crucial role when it comes to boosting confidence. It is the perfect union of inner and outer beauty,” added Hiromi Ueda.

In her new role, Hiromi Ueda will champion Giorgio Armani’s philosophy of beauty that addresses the needs of real people, by revealing their inner and natural beauty.

Thanks to her undeniable expertise of creating make-up looks backstage and distinctive knowledge of the beauty and fashion industry, Hiromi Ueda will bring to thebrand her unique stake in artistry and ability for innovation.