The new Alien muse is coming for you. Powerful, dangerous, feminine, and hyper-captivating, Anok Yai is the new face of Alien Hypersense Eau de Parfum – the newest Mugler feminine fragrance.

At just 26 years old, the USA raised model of South Sudan heritage is one of the most unique and sought-after faces in the fashion and beauty industry. Representing and advocating for diverse beauty makes Anok Yai a strong force for the young generation. Her inspiring story of immigrating to America, being discovered through a viral picture on Instagram, has led Yai to become a global fashion model working with the world’s most prestigious luxury houses.

Close to Mugler’s Fashion Creative Director, Casey Cadwallader, Anok Yai walked in Mugler’s return to the runway in the Fall Winter 2022-2023 show at Paris Fashion week, as well as creating a viral moment for the brand with her walk for the Spring Summer 2024 Paris Fashion Week show. Awarded Model of the Year by Models.Com in 2023, Anok Yai is one of the most interesting and influential models in the industry, cementing herself as a fashion icon. Aside from her inspiring modelling success, Anok is a prolific artist, experimenting with oils and creating endless artworks.

Yai’s feline allure, piercing eyes and hyper-magnetic presence transmutes you to experience the full spectrum of your hypersenses.

“Anok is an otherworldly beauty. Fierce and captivating, she perfectly encapsulates the energy of Alien Hypersense. Both a creative and a fashion icon, we are proud to have such an inspiring and unique voice as the face of our newest fragrance.”

Danièle Lahana-Aidenbaum, Mugler Fashion & Fragrance President

“Anok is close to the house and has created with Mugler iconic and memorable moments. We are proud to create yet another – having her as the new face of Alien Hypersense. She is such a powerful and unique force, perfect to represent this launch.”

Casey Cadwallader, Mugler Fashion Creative Director