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Josh O’Connor captured by Gray Sorrenti for the new Eye/LOEWE/Nature
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Josh O’Connor captured by Gray Sorrenti for the new Eye/LOEWE/Nature

Men ‘Nature is integral to my LOEWE vision. The great outdoors, the wilderness even, offers both context and stimuli for what we do. In the case of Eye/LOEWE/Nature, nature is also the ideal backdrop to a collection of pragmatic pieces, both technical and crafty, from outerwear and T-shirts to shoes and accessories, designed for enjoying life outside.     This is the fifth season for Eye/LOEWE/Nature and the main focus of the collection is environmental responsibility. The thinking behind such a choice is circular: a collection devised for diving into nature must be created with a sense of respect for the environment. We focused on both recycling and upcycling, with the nal goal of being as sustainable as we can. Reusing and repurposing what has already had a life is not only a way to produce less and therefore cause less harm, but also a way to reassess craft, which is quintessentially LOEWE. Using existing sources gives uniqueness and warmth to each piece. Using recycled fabrics and yarns is a relief for nature. For every product sold, LOEWE will donate 15 euros to "A CASA for birds": a project aimed at creating semi-natural habitats for wildlife species in danger of extinction.     Vintage and workwear inspirations are mixed this season, with items that have been washed to achieve a distressed and aged feel. Hooded jackets have integrated backpacks that are both practical and unexpected. We have upcycled vintage Mexican carpets to create totally unique reversible jackets, each a mix of two carpets. Loose-fitting parkas a re patchworked from vintage quilts to create colour-block effects. Vintage parachutes are transformed into lightweight hooded jackets, vintage military jackets are cut into bermudas, and hooded parkas and vintage T-shirts are assembled to compose colourful stripe motifs on loose fitted tees. The upcycling and recycling ethos carries through to the accessories, with totes and bum bags crafted from quilted liners. We are also launching a new line in recycled nylon: bags that are super lightweight and easily packable, in functional shapes like roll top backpacks and camera bags, matching the outdoorsy spirit of ELN.     Materials are organic, upcycled and recycled, including the linen and cotton of jumpers and T-shirts. Shapes are loose, colors are muted, with occasional bright flashes of pink, orange and cobalt blue. Accessories such as scarves, hats and shoes complete the project with further focus on functionality.     The campaign features Josh O’Connor, photographed by Gray Sorrenti in the desert of Baja California, Mexico. Josh is caught in the midst of a solitary adventure, energetically confronting the elements. A van, parachute and motorbike allude to intense physical exploits under the glaring Mexican sun; man and nature bonded together.     To me, Eye/LOEWE/Nature is LOEWE at its most pragmatic, with an inspired eye. It has a timeless aura and playful practicality that sprout from an everlasting feeling of connection with nature.‘ Jonathan    #LOEWE #EYELOEWENATURE ‘Nature is integral to my LOEWE vision. The great outdoors, the wilderness even, offers both context and stimuli for what we do. In the case of Eye/LOEWE/Nature, nature is also the ideal backdrop to a collection of pragmatic pieces, both technical and crafty, from outerwear and T-shirts to shoes and accessories, designed for enjoying life outside.     This is the fifth season for Eye/LOEWE/Nature and the main focus of the collection is environmental responsibility. The thinking behind such a choice is circular: a collection devised for diving into nature must be created with a sense of respect for the environment. We focused on both recycling and upcycling, with the nal goal of being as sustainable as we can. Reusing and repurposing what has already had a life is not only a way to produce less and therefore cause less harm, but also a way to reassess craft, which is quintessentially LOEWE. Using existing sources gives uniqueness and warmth to each piece. Using recycled fabrics and yarns is a relief for nature. For every product sold, LOEWE will donate 15 euros to "A CASA for birds": a project aimed at creating semi-natural habitats for wildlife species in danger of extinction.     Vintage and workwear inspirations are mixed this season, with items that have been washed to achieve a distressed and aged feel. Hooded jackets have integrated backpacks that are both practical and unexpected. We have upcycled vintage Mexican carpets to create totally unique reversible jackets, each a mix of two carpets. Loose-fitting parkas a re patchworked from vintage quilts to create colour-block effects. Vintage parachutes are transformed into lightweight hooded jackets, vintage military jackets are cut into bermudas, and hooded parkas and vintage T-shirts are assembled to compose colourful stripe motifs on loose fitted tees. The upcycling and recycling ethos carries through to the accessories, with totes and bum bags crafted from quilted liners. We are also launching a new line in recycled nylon: bags that are super lightweight and easily packable, in functional shapes like roll top backpacks and camera bags, matching the outdoorsy spirit of ELN.     Materials are organic, upcycled and recycled, including the linen and cotton of jumpers and T-shirts. Shapes are loose, colors are muted, with occasional bright flashes of pink, orange and cobalt blue. Accessories such as scarves, hats and shoes complete the project with further focus on functionality.     The campaign features Josh O’Connor, photographed by Gray Sorrenti in the desert of Baja California, Mexico. Josh is caught in the midst of a solitary adventure, energetically confronting the elements. A van, parachute and motorbike allude to intense physical exploits under the glaring Mexican sun; man and nature bonded together.     To me, Eye/LOEWE/Nature is LOEWE at its most pragmatic, with an inspired eye. It has a timeless aura and playful practicality that sprout from an everlasting feeling of connection with nature.‘ Jonathan    #LOEWE #EYELOEWENATURE

A.P.C. Sacai Interaction #9
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A.P.C. Sacai Interaction #9

Fashion As of spring 2019, A.P.C. has invited friends of the brand to collaborate on small collections on a regular basis.     The Interactions program has featured Kid Cudi, Suzanne Koller, Brain Dead, JJJJound, Carhartt WIP, Goop, Catherine Deneuve and Charlotte Chesnais. Today, A.P.C. is proud to present its new Interaction with Sacai, the Japanese brand founded in 1999 by Chitose Abe, famous for her innovative and experimental hybrid clothing. For this essentially unisex collection, available from XXS to XL, A.P.C. and Sacai had fun mixing their logos, resulting in: SA.P.C.AI.   The focus was then placed on uniting the iconic materials of each brand, denim and nylon, in order to bring a new approach to A.P.C.’s star clothing: jeans, the denim jacket, the denim dress and even the denim tote bag. Likewise, for jersey, Sacai sparked a small revolution by adding complexity to classic A.P.C. tees and sweatshirts with zipper effects and a choice of very heavyweight materials.     Finally, the silhouette was completed with sandals and white fringe sneakers.     As Jean Touitou explains, “This Interaction is a precise illustration of how A.P.C. and Sacai came together, inter- weaving diverse elements of language to achieve a sort of crossbreed that represents the style of our two brands. These pieces are unusual for us, as they push the limits of what we might call ‘wearability’ as far as possible. They are the fruit of a long process of creative deconstruction and reconstruction. We got enormous pleasure from seeing this clothing being taken apart and redesigned.     And to quote Maurice Blanchot, referring to the novel Destroy, She Said by Marguerite Duras: ‘Destroy. How this rings: softly, tenderly, absolutely.’ (Maurice Blanchot, Friendship, 1971). This is exactly what we felt when we achieved this work.”     The photos of this collection were shot by Tim Elkaïm under the artistic direction of Suzanne Koller.     Collection available from March 19, 2021. As of spring 2019, A.P.C. has invited friends of the brand to collaborate on small collections on a regular basis.     The Interactions program has featured Kid Cudi, Suzanne Koller, Brain Dead, JJJJound, Carhartt WIP, Goop, Catherine Deneuve and Charlotte Chesnais. Today, A.P.C. is proud to present its new Interaction with Sacai, the Japanese brand founded in 1999 by Chitose Abe, famous for her innovative and experimental hybrid clothing. For this essentially unisex collection, available from XXS to XL, A.P.C. and Sacai had fun mixing their logos, resulting in: SA.P.C.AI.   The focus was then placed on uniting the iconic materials of each brand, denim and nylon, in order to bring a new approach to A.P.C.’s star clothing: jeans, the denim jacket, the denim dress and even the denim tote bag. Likewise, for jersey, Sacai sparked a small revolution by adding complexity to classic A.P.C. tees and sweatshirts with zipper effects and a choice of very heavyweight materials.     Finally, the silhouette was completed with sandals and white fringe sneakers.     As Jean Touitou explains, “This Interaction is a precise illustration of how A.P.C. and Sacai came together, inter- weaving diverse elements of language to achieve a sort of crossbreed that represents the style of our two brands. These pieces are unusual for us, as they push the limits of what we might call ‘wearability’ as far as possible. They are the fruit of a long process of creative deconstruction and reconstruction. We got enormous pleasure from seeing this clothing being taken apart and redesigned.     And to quote Maurice Blanchot, referring to the novel Destroy, She Said by Marguerite Duras: ‘Destroy. How this rings: softly, tenderly, absolutely.’ (Maurice Blanchot, Friendship, 1971). This is exactly what we felt when we achieved this work.”     The photos of this collection were shot by Tim Elkaïm under the artistic direction of Suzanne Koller.     Collection available from March 19, 2021.

Louis Vuitton presents the  Capsule’s Collection by Virgil Abloh for Summer 2021
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Louis Vuitton presents the Capsule’s Collection by Virgil Abloh for Summer 2021

Men Louis Vuitton’s capsule collection will bring colour to summer 2021 in three times, from dawn to dusk. In the Venice Beach area, the sun rises unveiling pastel-coloured suits, Hawaiian shorts and shirts; at its zenith, it covers Japanese denims and monogrammed cottons with pop watercolour hues. At twilight, it casts its bluish light on short suits and indigo pyjamas.     Conveying a sense of the in nite – a recurrent theme in Virgil Abloh’s collections –, this wardrobe is embodied and highlighted by the American rapper 21 Savage’s casual energy and is a reference to West Coast skaters and artists. Embroidered shirts, light denim plastrons, lightweight leather blousons, jacquard blazers and multi-coloured windbreakers: all convey emotions di used with a sort of joyful nostalgia mingling with a sense of endless possibilities. Louis Vuitton’s capsule collection will bring colour to summer 2021 in three times, from dawn to dusk. In the Venice Beach area, the sun rises unveiling pastel-coloured suits, Hawaiian shorts and shirts; at its zenith, it covers Japanese denims and monogrammed cottons with pop watercolour hues. At twilight, it casts its bluish light on short suits and indigo pyjamas.     Conveying a sense of the in nite – a recurrent theme in Virgil Abloh’s collections –, this wardrobe is embodied and highlighted by the American rapper 21 Savage’s casual energy and is a reference to West Coast skaters and artists. Embroidered shirts, light denim plastrons, lightweight leather blousons, jacquard blazers and multi-coloured windbreakers: all convey emotions di used with a sort of joyful nostalgia mingling with a sense of endless possibilities.

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Exclusive editorial by Koers von Cremer
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Exclusive editorial by Koers von Cremer

Fashion New digital editorial, captured by Koers von Cremer in Zandvoort.     TEAM CREDITS: Photography: Koers von Cremer @koersvoncremer Fashion: Gino Gurrieri @ginogurrieri Muah: Wout Philippo @woutphilippobeauty using Redken @redken  Model: Fee Kienhuis @feekienhuis at Paparazzi Model Management @paparazzimodels Casting: Timi Letonja @timiletonja     New digital editorial, captured by Koers von Cremer in Zandvoort.     TEAM CREDITS: Photography: Koers von Cremer @koersvoncremer Fashion: Gino Gurrieri @ginogurrieri Muah: Wout Philippo @woutphilippobeauty using Redken @redken  Model: Fee Kienhuis @feekienhuis at Paparazzi Model Management @paparazzimodels Casting: Timi Letonja @timiletonja    

A surrealist dreamscape by Carlfried Verwaayen
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A surrealist dreamscape by Carlfried Verwaayen

Accessories   A surrealist dreamscape composed with strange shapes created from and with everyday objects with elements of surprise and unexpected juxtapositions. The scenographic light plays another fundamental role in this story.     Team credits: Photography: Carlfried Verwaayen  Concept, Art Direction and Styling: Analik Brouwer   A surrealist dreamscape composed with strange shapes created from and with everyday objects with elements of surprise and unexpected juxtapositions. The scenographic light plays another fundamental role in this story.     Team credits: Photography: Carlfried Verwaayen  Concept, Art Direction and Styling: Analik Brouwer

LACOSTE X POLAROID: LET THE COLOR IN
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LACOSTE X POLAROID: LET THE COLOR IN

Fashion Lacoste is in full color for Spring 2021 with a fresh collaboration with Polaroid. The Crocodile strikes a pose in the boldest of brights from the rainbow. Get ready to let the color in with the collection dropping March 17.     Lacoste is seeing life through rose—or red, green, and yellow—tinted glasses again in 2021: un ltered, close-up, and wide-angle. It’s about changing perspective, putting your best foot forward, and living in the present. It’s a chance to make a fresh start and leave 2020 behind, to redial and rethink the landscape to get ready to make new memories. The best way to good vibes is a brand-new collaboration between the crocodile brand and the iconic Polaroid brand for a technicolor capsule collection that’s bold, colorful and fun.     Polaroid has been capturing memories on glossy instant lm for over 80 years—from major events to private occasions— all in vibrant colors and warm tones. For Spring 2021, Lacoste dug deep into this legendary, high-color, and cultural heritage. Inspired by Polaroid’s famous rainbow logo from its rst instant color lm developed in 1963, the Lacoste x Polaroid collection centers around the distinctive blue, green, yellow, orange and red rainbow from the creative brand.     The Lacoste crocodile marches across bold, block-color backgrounds on classic polos and hoodies, while polo dresses and shirts in oversized stripes make for a supercharged silhouette that stands out. Accessories also feature the full-color treatment, as white sneakers get subtle color- ash accents, tennis shoes go rainbow-striped, and caps, watches and backpacks are a concentration of high-energy sporty style. Look carefully and you’ll see the crocodile has taken center stage with the pièce de résistance – a limited-edition Polaroid 600 instant camera.     For Lacoste Live, archive Lacoste images are layered onto colorful oversized polo shirts, hoodies, T-shirts and track pants.   Because 2021 is a time for new experiences, Lacoste has stepped up to the challenge of producing the rst-ever lmed ad created solely from Polaroid photos. Immortalized by Iconoclast in Marseille, in both natural and ash lighting, dancers and skaters create a jigsaw in perpetual movement one frame at a time, image by single image. United by the characteristic Polaroid rainbow spectrum and the Lacoste pieces in the collection, each shot is a tribute to joy, boldness, and freedom.     The collaboration drops online and in-store on March 17, when the Polaroid rainbow will take the oor in a super- sized decor as the collections comes to store windows.     The Lacoste x Polaroid collection will be available online and in Lacoste stores and spaces from March 17, 2021. The Lacoste Live x Polaroid collection will be available online and in selected stores in Paris, New York, Milan, London and Shanghai from March 17, 2021. Lacoste is in full color for Spring 2021 with a fresh collaboration with Polaroid. The Crocodile strikes a pose in the boldest of brights from the rainbow. Get ready to let the color in with the collection dropping March 17.     Lacoste is seeing life through rose—or red, green, and yellow—tinted glasses again in 2021: un ltered, close-up, and wide-angle. It’s about changing perspective, putting your best foot forward, and living in the present. It’s a chance to make a fresh start and leave 2020 behind, to redial and rethink the landscape to get ready to make new memories. The best way to good vibes is a brand-new collaboration between the crocodile brand and the iconic Polaroid brand for a technicolor capsule collection that’s bold, colorful and fun.     Polaroid has been capturing memories on glossy instant lm for over 80 years—from major events to private occasions— all in vibrant colors and warm tones. For Spring 2021, Lacoste dug deep into this legendary, high-color, and cultural heritage. Inspired by Polaroid’s famous rainbow logo from its rst instant color lm developed in 1963, the Lacoste x Polaroid collection centers around the distinctive blue, green, yellow, orange and red rainbow from the creative brand.     The Lacoste crocodile marches across bold, block-color backgrounds on classic polos and hoodies, while polo dresses and shirts in oversized stripes make for a supercharged silhouette that stands out. Accessories also feature the full-color treatment, as white sneakers get subtle color- ash accents, tennis shoes go rainbow-striped, and caps, watches and backpacks are a concentration of high-energy sporty style. Look carefully and you’ll see the crocodile has taken center stage with the pièce de résistance – a limited-edition Polaroid 600 instant camera.     For Lacoste Live, archive Lacoste images are layered onto colorful oversized polo shirts, hoodies, T-shirts and track pants.   Because 2021 is a time for new experiences, Lacoste has stepped up to the challenge of producing the rst-ever lmed ad created solely from Polaroid photos. Immortalized by Iconoclast in Marseille, in both natural and ash lighting, dancers and skaters create a jigsaw in perpetual movement one frame at a time, image by single image. United by the characteristic Polaroid rainbow spectrum and the Lacoste pieces in the collection, each shot is a tribute to joy, boldness, and freedom.     The collaboration drops online and in-store on March 17, when the Polaroid rainbow will take the oor in a super- sized decor as the collections comes to store windows.     The Lacoste x Polaroid collection will be available online and in Lacoste stores and spaces from March 17, 2021. The Lacoste Live x Polaroid collection will be available online and in selected stores in Paris, New York, Milan, London and Shanghai from March 17, 2021.

Christian Wijnants presents   the new collection for Fall & Winter 2021
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Christian Wijnants presents the new collection for Fall & Winter 2021

Fashion Week If given the opportunity to explore an empty museum, how would you fill the space? This is the question that inspired Christian Wijnants’ Fall/Winter 2021 collection as he was given unique access to the Antwerp Royal Museum of Fine Arts, a place that has been so dear to him. Over the past 10 years, the Museum has been closed for renovations, only previewing its restored 19th century structure and newly constructed minimalist addition to Christian, inviting him to fill the grandiose rooms and hallways with his creations. A poetic moment for the designer who first visited the museum as a student on the brink of his career, beginning his to-become namesake’s brand connection to art. However, this time, as the museum sits empty, Christian relied on his memories and vision to fill the space and walls that once held the same Flemish Primitives and Baroque paintings that have inspired him today.     The silhouettes are exaggerated, full of volume, designed to physically fill the oversized rooms and elongated, just like the art that used to hang on the walls and doors that welcome you in. There is a down cape and complimenting puffed bags, cacoon coats designed to appear as though they are cut out of woolen blankets, and peasant shapes that draw from medieval underpinnings. Heavy wool fabric is draped into skirts and swept by fridge, like a curtain grazing the old wooden floors. The knitwear brings in a Bicolor Plissé dress and the ottoman stitch, utilized as stripes. A long-sleeve floor length dress is styled with a scarf worn as a hat, materializing the old paintings that stood out in Christian’s memory.      Floral patterns feel like an ancient tapestry, overdyed and overlarge. Stripes are inspired by the chevron wood floors throughout the museum, construed in various ways, from quite fine lines cutting vertically on down jackets and lengthening dresses to magnified stripes seen as a two-tone knit. The colors are strategically chosen to reflect the feeling of exploring the various rooms, misty yet bright and historic, but refreshed. It consists of cooler hues such as antique pink, mint, fresh lime, and pistachio, paired with warmer tones such as emerald, bronze and rust.     The hair is clumsy and reminiscent of historic times, although ambivalent of the exact decade, and make-up is tonal and blurred, imagined to be misconstrued as just the reflection of the green walls. The Fall/Winter 2021 collection comes to life in the collection film, allowing you to explore Christian’s vision, hear the echo of footsteps wandering the space and escape to a feeling of serenity that being in an empty museum provides. If given the opportunity to explore an empty museum, how would you fill the space? This is the question that inspired Christian Wijnants’ Fall/Winter 2021 collection as he was given unique access to the Antwerp Royal Museum of Fine Arts, a place that has been so dear to him. Over the past 10 years, the Museum has been closed for renovations, only previewing its restored 19th century structure and newly constructed minimalist addition to Christian, inviting him to fill the grandiose rooms and hallways with his creations. A poetic moment for the designer who first visited the museum as a student on the brink of his career, beginning his to-become namesake’s brand connection to art. However, this time, as the museum sits empty, Christian relied on his memories and vision to fill the space and walls that once held the same Flemish Primitives and Baroque paintings that have inspired him today.     The silhouettes are exaggerated, full of volume, designed to physically fill the oversized rooms and elongated, just like the art that used to hang on the walls and doors that welcome you in. There is a down cape and complimenting puffed bags, cacoon coats designed to appear as though they are cut out of woolen blankets, and peasant shapes that draw from medieval underpinnings. Heavy wool fabric is draped into skirts and swept by fridge, like a curtain grazing the old wooden floors. The knitwear brings in a Bicolor Plissé dress and the ottoman stitch, utilized as stripes. A long-sleeve floor length dress is styled with a scarf worn as a hat, materializing the old paintings that stood out in Christian’s memory.      Floral patterns feel like an ancient tapestry, overdyed and overlarge. Stripes are inspired by the chevron wood floors throughout the museum, construed in various ways, from quite fine lines cutting vertically on down jackets and lengthening dresses to magnified stripes seen as a two-tone knit. The colors are strategically chosen to reflect the feeling of exploring the various rooms, misty yet bright and historic, but refreshed. It consists of cooler hues such as antique pink, mint, fresh lime, and pistachio, paired with warmer tones such as emerald, bronze and rust.     The hair is clumsy and reminiscent of historic times, although ambivalent of the exact decade, and make-up is tonal and blurred, imagined to be misconstrued as just the reflection of the green walls. The Fall/Winter 2021 collection comes to life in the collection film, allowing you to explore Christian’s vision, hear the echo of footsteps wandering the space and escape to a feeling of serenity that being in an empty museum provides.

Simone Rocha and H&M celebrate their collaboration with an AR experience featuring Helena Bonham Carter, Kaia Gerber, Barry Keoghan, Rowan Blanchard, Paloma Elsesser, Omari Douglas, Kelsey Lu and many others
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Simone Rocha and H&M celebrate their collaboration with an AR experience featuring Helena Bonham Carter, Kaia Gerber, Barry Keoghan, Rowan Blanchard, Paloma Elsesser, Omari Douglas, Kelsey Lu and many others

Fashion Both Simone Rocha and H&M were determined to honour their collaborative collection in an imaginative, pioneering and artful manner, while also being safe and instep with social-distancing guidelines. Therefore, they selected to forgo a physical in-person global event in favour of a curated digital celebration: a pioneering pop-up book AR experience. This is a truly experimental creation, and the first of its kind – a dynamic way of bringing art, fashion and iconic figures into invited guests’ homes, through technology.        The digital experience is activated via a beautiful, limited-edition book (a nod to Rocha’s history of publishing printed matter with artists and image-makers), created in collaboration with M/M Paris and the celebrated British painter Faye Wei Wei, who also stars in the Simone Rocha x H&M campaign. Five intricate paintings by Wei Wei appear within the book and serve as pop-up backdrops for a cast of talented characters, who spring to life from the page, via QR codes, to model the Simone Rocha x H&M collection in AR.     The cast (here, each at 10.5cm tall) is diverse and majestic, and a reflection of the broad range of individuals who enjoy Rocha’s work. They are Helena Bonham Carter CBE, Barry Keoghan, Francesca Hayward, Kaia Gerber, Rowan Blanchard, Paloma Elsesser, Kelsey Lu, sisters Laila and Nadia Gohar, Omari Douglas, Djenaba, Jess Maybury, Nancy Andersen, Lily Ashley and Hugo Hamlet of Voo Le Voo, William De Val Darby, and Faye Wei Wei herself, who comes to life in miniature in front of her own paintings. Encompassing talented actors, dancers, models, and musicians, this wide array of individuals highlights the breadth of this collection; the first time Rocha has offered a full wardrobe for the family, including womenswear, menswear and childrenswear.      The book nods to Rocha’s signature skill for referencing art and painting with her work, and also the collection campaign’s broader themes of joy, optimism and congregation. This is a truly innovation celebration – a chance to mix with virtual guests and reflect on the beautiful garments and accessories within the collection, all from the safety of home.      “This year has required us all to think about things afresh and find new ways of working and congregating. I am thrilled to be able to celebrate my collaboration with H&M in such an innovative way, using the best AR technology to bring such an amazing cast of figures right into people’s homes. I always wanted this collection to conjure excitement for dressing up, and for meeting with family, friends and loved ones, and I hope this digital event speaks to that, providing a thought-provoking moment of art, beauty, celebration and happiness.”says Simone Rocha.      “This is one of the most innovative collection events we have ever created here at H&M. What a thrill to work on fashion’s first-ever pop-up book AR experience, and with such an incredible, and broad, range of talents. The collection truly comes to life with the help of AR, and it’s wonderful to see so many of Simone’s passions and inspirations – from art, to family, craft and music – come together in one incredible project. It’s a very new take on a fashion party or runway show!” says Ann-Sofie Johansson, H&M     The Simone Rocha x H&M collection launches on hm.com on 11 March. Both Simone Rocha and H&M were determined to honour their collaborative collection in an imaginative, pioneering and artful manner, while also being safe and instep with social-distancing guidelines. Therefore, they selected to forgo a physical in-person global event in favour of a curated digital celebration: a pioneering pop-up book AR experience. This is a truly experimental creation, and the first of its kind – a dynamic way of bringing art, fashion and iconic figures into invited guests’ homes, through technology.        The digital experience is activated via a beautiful, limited-edition book (a nod to Rocha’s history of publishing printed matter with artists and image-makers), created in collaboration with M/M Paris and the celebrated British painter Faye Wei Wei, who also stars in the Simone Rocha x H&M campaign. Five intricate paintings by Wei Wei appear within the book and serve as pop-up backdrops for a cast of talented characters, who spring to life from the page, via QR codes, to model the Simone Rocha x H&M collection in AR.     The cast (here, each at 10.5cm tall) is diverse and majestic, and a reflection of the broad range of individuals who enjoy Rocha’s work. They are Helena Bonham Carter CBE, Barry Keoghan, Francesca Hayward, Kaia Gerber, Rowan Blanchard, Paloma Elsesser, Kelsey Lu, sisters Laila and Nadia Gohar, Omari Douglas, Djenaba, Jess Maybury, Nancy Andersen, Lily Ashley and Hugo Hamlet of Voo Le Voo, William De Val Darby, and Faye Wei Wei herself, who comes to life in miniature in front of her own paintings. Encompassing talented actors, dancers, models, and musicians, this wide array of individuals highlights the breadth of this collection; the first time Rocha has offered a full wardrobe for the family, including womenswear, menswear and childrenswear.      The book nods to Rocha’s signature skill for referencing art and painting with her work, and also the collection campaign’s broader themes of joy, optimism and congregation. This is a truly innovation celebration – a chance to mix with virtual guests and reflect on the beautiful garments and accessories within the collection, all from the safety of home.      “This year has required us all to think about things afresh and find new ways of working and congregating. I am thrilled to be able to celebrate my collaboration with H&M in such an innovative way, using the best AR technology to bring such an amazing cast of figures right into people’s homes. I always wanted this collection to conjure excitement for dressing up, and for meeting with family, friends and loved ones, and I hope this digital event speaks to that, providing a thought-provoking moment of art, beauty, celebration and happiness.”says Simone Rocha.      “This is one of the most innovative collection events we have ever created here at H&M. What a thrill to work on fashion’s first-ever pop-up book AR experience, and with such an incredible, and broad, range of talents. The collection truly comes to life with the help of AR, and it’s wonderful to see so many of Simone’s passions and inspirations – from art, to family, craft and music – come together in one incredible project. It’s a very new take on a fashion party or runway show!” says Ann-Sofie Johansson, H&M     The Simone Rocha x H&M collection launches on hm.com on 11 March.

LOEWE launches the ‘The surplus project’ with the release of a series of Woven basket bags handcrafted from surplus leather
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LOEWE launches the ‘The surplus project’ with the release of a series of Woven basket bags handcrafted from surplus leather

Sustainability ‘The surplus project’ is a display in how to re-use, re-think and re-create something beautiful from the surplus leather of previous collections, in themselves highest quality and lowest impact materials. The new project sees the two most iconic of LOEWE’s leathers —a smooth, classic calfskin, and a finely textured, softgrained calfskin—transformed into Woven basket bags and Crab charms. The design process sees surplus leather cut into narrow strips of various hues; some of their colours are bold and vibrant, others are softer and more muted, and then braided together in a lattice formation to create a mosaic of colour and texture.     The Woven basket bag rst appeared in Jonathan Anderson’s LOEWE debut, the Spring Summer 2015 collection, and quickly became a design classic for the house. The surplus leather Woven basket bag is available in a small size, and carries the original spirit of being an artisanal piece with a very human touch. Inspired by the challenge of creating something beautiful whilst preserving precious resources, a two-tone charm in the shape of a crab with claws and pincers made from intricately folded surplus leather, complements the Woven basket bag’s colourways and embodies the creativity inherent to the new initiative.     ‘The surplus project’ follows the recent Eye/LOEWE/Nature collection created using a variety of recycled, upcycled and organic textiles, and sees LOEWE take another step in its journey to becoming a more sustainable company. In practice this means constantly exploring how to combine knowledge of craft with new research and ideas to lessen impact on the planet.     #LOEWE #LOEWEcraft ‘The surplus project’ is a display in how to re-use, re-think and re-create something beautiful from the surplus leather of previous collections, in themselves highest quality and lowest impact materials. The new project sees the two most iconic of LOEWE’s leathers —a smooth, classic calfskin, and a finely textured, softgrained calfskin—transformed into Woven basket bags and Crab charms. The design process sees surplus leather cut into narrow strips of various hues; some of their colours are bold and vibrant, others are softer and more muted, and then braided together in a lattice formation to create a mosaic of colour and texture.     The Woven basket bag rst appeared in Jonathan Anderson’s LOEWE debut, the Spring Summer 2015 collection, and quickly became a design classic for the house. The surplus leather Woven basket bag is available in a small size, and carries the original spirit of being an artisanal piece with a very human touch. Inspired by the challenge of creating something beautiful whilst preserving precious resources, a two-tone charm in the shape of a crab with claws and pincers made from intricately folded surplus leather, complements the Woven basket bag’s colourways and embodies the creativity inherent to the new initiative.     ‘The surplus project’ follows the recent Eye/LOEWE/Nature collection created using a variety of recycled, upcycled and organic textiles, and sees LOEWE take another step in its journey to becoming a more sustainable company. In practice this means constantly exploring how to combine knowledge of craft with new research and ideas to lessen impact on the planet.     #LOEWE #LOEWEcraft

UNIQLO +J presents the new collection for Spring & Summer 2021
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UNIQLO +J presents the new collection for Spring & Summer 2021

Fashion International retailer UNIQLO today announced that it will launch the + J Spring / Summer 2021 collection on March 25. The collection builds on the popular return of UNIQLO's collaboration with legendary designer Jil Sander last season. The designer brings her distinctive, modern signature to this exceptional line for both men and women.     Now that we are slowly rising from the dark winter, it is time to enjoy spring. This season's + J Spring / Summer collection gives you exactly the feeling of the light spring we've all longed for. We see sharp silhouettes minimized to their purest form as the main feature of the current collection.     “The overarching idea is sophistication,” says Ms. Jil Sander. "A form of purity that reminds us of innovation and a fresh start."     Controlled sculptural customization emphasizes movement, lightness and space. Thoughtful design impregnates essential pieces with versatility and practicality for outdoor living. A selection of natural materials and comfortable blends define effortless styles with luxurious textures. Colors reflect a chromatic color palette of the northern lights while indigo and ink reflect the summer night. That gives a nice, cool contrast with ivory, caramel, gray and khaki. +J goes on to showcase an international modern uniform with purpose and meaning.     Ladies collection:   Lightweight, technical silk blends are the highlight of the women's line-up, including a graphic dress with three-quarter sleeves, flared skirt and subtle summer parka. Beautifully tailored from supple SUPIMA® cotton, there is a striking three-quarter-length shirt with dolman sleeves and a voluminous silhouette. SUPIMA® cotton gives a soft sheen to the oversized T-shirt (with half sleeve), providing a stylish look.     Men's collection:   Exceptional customization also sets the men's line-up apart. An oversized long hooded coat with a light gray texture conveys a carefully sculpted 3D volume, while a classic polo is defined by a tight fit. Authentic selvedge denim jeans for men and women are designed in a cool, straight silhouette.     International retailer UNIQLO today announced that it will launch the + J Spring / Summer 2021 collection on March 25. The collection builds on the popular return of UNIQLO's collaboration with legendary designer Jil Sander last season. The designer brings her distinctive, modern signature to this exceptional line for both men and women.     Now that we are slowly rising from the dark winter, it is time to enjoy spring. This season's + J Spring / Summer collection gives you exactly the feeling of the light spring we've all longed for. We see sharp silhouettes minimized to their purest form as the main feature of the current collection.     “The overarching idea is sophistication,” says Ms. Jil Sander. "A form of purity that reminds us of innovation and a fresh start."     Controlled sculptural customization emphasizes movement, lightness and space. Thoughtful design impregnates essential pieces with versatility and practicality for outdoor living. A selection of natural materials and comfortable blends define effortless styles with luxurious textures. Colors reflect a chromatic color palette of the northern lights while indigo and ink reflect the summer night. That gives a nice, cool contrast with ivory, caramel, gray and khaki. +J goes on to showcase an international modern uniform with purpose and meaning.     Ladies collection:   Lightweight, technical silk blends are the highlight of the women's line-up, including a graphic dress with three-quarter sleeves, flared skirt and subtle summer parka. Beautifully tailored from supple SUPIMA® cotton, there is a striking three-quarter-length shirt with dolman sleeves and a voluminous silhouette. SUPIMA® cotton gives a soft sheen to the oversized T-shirt (with half sleeve), providing a stylish look.     Men's collection:   Exceptional customization also sets the men's line-up apart. An oversized long hooded coat with a light gray texture conveys a carefully sculpted 3D volume, while a classic polo is defined by a tight fit. Authentic selvedge denim jeans for men and women are designed in a cool, straight silhouette.    

LOUIS VUITTON PRESENTS THE NEW COLLECTION FOR FALL & WINTER
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LOUIS VUITTON PRESENTS THE NEW COLLECTION FOR FALL & WINTER

Fashion Week There’s no need to venture far to create the impression of traveling. It’s enough to reach far back… to the Golden Age, or Age of Enlightenment, eras that forged the essence of our civilization. Everything is expressed so purely in Greco-Roman antiquity, the acme of an aesthetic whose primacy is uncontested. More than a journey, Louis Vuitton embarks on an odyssey with a Fall-Winter 2021 collection that incorporates fabulous drawings by Fornasetti, the delicate, fanciful engravings of an enduring era. His imaginative strokes explore, illustrate and impart style. It’s also a story of conquest — of body, heart and mind — in which humankind takes centre stage, in all its functional elegance, intellectual dominance, and earthly seduction. The astonishment of age-old principles endures and continues to guide us, such as contrapposto, a stance that first appeared in the 6th century BC and lent statues a dynamic allure, which countless couture poses have reprised since and still denotes a certain stylistic tension in fashion. There’s no need to venture far to create the impression of traveling. It’s enough to reach far back… to the Golden Age, or Age of Enlightenment, eras that forged the essence of our civilization. Everything is expressed so purely in Greco-Roman antiquity, the acme of an aesthetic whose primacy is uncontested. More than a journey, Louis Vuitton embarks on an odyssey with a Fall-Winter 2021 collection that incorporates fabulous drawings by Fornasetti, the delicate, fanciful engravings of an enduring era. His imaginative strokes explore, illustrate and impart style. It’s also a story of conquest — of body, heart and mind — in which humankind takes centre stage, in all its functional elegance, intellectual dominance, and earthly seduction. The astonishment of age-old principles endures and continues to guide us, such as contrapposto, a stance that first appeared in the 6th century BC and lent statues a dynamic allure, which countless couture poses have reprised since and still denotes a certain stylistic tension in fashion.

Ann Demeulemeester presents the new collection for Fall & Winter 2021-2022
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Ann Demeulemeester presents the new collection for Fall & Winter 2021-2022

Fashion Week “Ann Demeulemeester FW/21-22 collection is an exercise in style taken from her passion and mastery in tailoring. Black and white are used pure, with no nuances, as an embodiment of a conversation that exists between this pure palette and the materials chosen for the execution that offers a balance between coarse and refined.” “Ann Demeulemeester FW/21-22 collection is an exercise in style taken from her passion and mastery in tailoring. Black and white are used pure, with no nuances, as an embodiment of a conversation that exists between this pure palette and the materials chosen for the execution that offers a balance between coarse and refined.”

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