At the M.A.C Pro Masterclass TRENDS SS24, industry experts unveiled the 2024 beauty trends, showcasing fresh insights and techniques. Three standout sessions led by Baltasar Gonzalez Pinel, Marieke Thibaut, and Xabi Rodrigues Lucena showcased the upcoming waves in makeup. Numéro Netherlands had the honor of taking part of this session, and we can not wait to share the secrets and steps with you, so you can get ready for 2024!


BALTASAR GONZALEZ PINEL: LIMITLESS NUDES

Senior Artist Baltasar González Pinel is a lifelong devotee of makeup, tracing his passion back to his early days spent perfecting his craft within the confines of his home in the Catalan city of Reus. His journey into the world of cosmetics led him to delve into the intricacies of makeup formulation and composition, a foundation that underpins his expertise today. Baltasar's initiation behind the M·A·C counter in Barcelona marked the inception of his international acclaim as a makeup artist.

Nudes, often considered the foundation of makeup, underwent a transformative journey from raw, earthy finishes to an ethereal fusion of glossy luminosity. This exploration expanded the definition of neutrals, embracing diverse textures that transcended the ordinary. It wasn’t merely about simplicity; nudes became a playground for both understated elegance and audacious glamour.

How to get Look 1: Generously apply HyperReal Serumizer across the face and neck. Use Studio Radiance Serum Powered Foundation, blending evenly from the center outward. Apply Studio Fix 24Hr Concealer where needed, especially under the eyes. Create a highlighter by blending Studio Radiance Prep+ Prime with a hint of bronze eyeshadow for an extra dewy, cool bronze shine. Dab this onto the outer cheekbones and cupid’s bow. Finish with Blot Powder in the center of the face for a flawless look.

Key products: Studio Radiance Prep+Prime, “Unfiltered Nudes” Connecting Colour Pallette, Studio Radiance Serum Powered Foundation

How to get Look 2: Begin by generously applying HyperReal Serumizer all over the face and neck. Next, seamlessly blend Studio Radiance Serum Powered Foundation from the center of your face outward. Target necessary areas with Studio Fix 24Hr Concealer, particularly beneath the eyes for a seamless complexion. Utilize the ‘Unfiltered Nudes’ shade “Sonic Chocolate” from the Connecting Colour Palette to create a subtle eyeliner, gently blending it toward the temples for added definition. Enhance your lashes with MACStack Mascara. Softly apply Matte Bronze Bronzing Powder and ‘That’s Peachy’ Glow Play Blush to sculpt your bone structure, crafting a gentle peachy halo at the center of your cheekbones.

Key Products: Hyper Real Serumizer, Studio Radiance Serum Powered Foundation, “Unfiltered Nudes” Connecting Palette, MACStack Mascara, “That’s Peachy” Glow Play Blush, Thanks Its MAC Lipstick

MARIEKE THIBAUT: COUNTER-CULTURE COLOUR TREND

Meet Marieke Thibaut, the makeup artist hailing from Lille, whose journey into the realm of beauty began in 2005 upon joining M.A.C post-makeup school. Inspired by Parisian vibrancy, she infuses runway trends into her artistic projects, using colors and textures to empower confidence in diverse makeup looks. For Marieke, makeup is a heritage and a tale of empowerment.

The canvas of color transcended boundaries, harmonizing hues from diverse cultural palettes. It was a celebration of individuality and artistic expression, embodied through the dynamic play of pastels, bold shades, and unconventional black.

How to get Look 1: This season, let’s ignite creativity by exploring a spectrum of colors, from soft pastels to daring bold shades, celebrating individuality inspired by diverse cultures. The Hi-fi Connect In Color Eye Palette is your gateway to endless color combinations and texture blends. Elevate your makeup with the versatile Dazzleshadow Liquid, adding depth not only to your eyes but also to your cheeks and lips for an amplified dimension.

Key products: Hyper Real Serumizer, Studio Radiance Serum Powered Foundation, Connect In Color Eye Palette in Hi-Fi, Dazzleshadow Liquid in Diamond Crumbles, Clear Lipglass

How to get Look 2: “As we said counter-culture colour is taking inspirations from different culture and popular movements in terms of style and also color inspiration: Pastels, bright but also black. Combined with minimal and glow skin, black will become an element to amplify your character on eyes or even on lips, the opportunity to create a statement and reveal your personality, to go against the norm.”

The now iconic retro matte in Caviar is the perfect liquid lipstick none for his strong pigmentation and color pay off, combined with the squirt balm in jet to create a perfect grunge and glam combination.

Key products: Ryper Real Serumizer, Studio Radiance Serum Powered Foundation, Retro Matte Liquid Lipstick in Caviar, Squirt Balm in Jet.

XABIER RODRIGUES LUCENA: VINTAGE DECADENCE TREND

Xavier, a makeup luminary with over 12 years' experience, excels in both beauty and editorial makeup. His precision, color expertise, and fashion-centric approach have graced celebrities at prestigious events like the San Sebastian Film Festival and Fashion Weeks across Milan, Barcelona, Madrid, and Portugal. Xavier's artistry shines in M-A-C Cosmetics campaigns and has been spotlighted in Vogue, Harper's Bazaar, and Glamour.

Drawing inspiration from historical epochs—This trend delves into makeup’s historical significance, spanning eras like the 19th-century romanticism, Victorian elegance, to the iconic red lip of the mid-20th century, drawing from French cinema’s divas like Brigitte Bardot and Jane Fonda. The nod to 60s metallics signifies futurism. It’s not just about makeup; styling evokes a romantic vintage future, intertwining past eras with a contemporary twist—a fusion of nostalgia and modernity.

How to get Look 1: With this look, a fusion of diverse trend elements emerges, creating a striking and refined style. Using the Connect In Color Eye Palette in Unfiltered Nudes, we delve into dark romanticism, incorporating brownish tones for a touch of elegance. The metallic shimmer from our Dazzleshadow Liquid in Stars in my Eyes adds a futuristic edge. To elevate the drama, the application of Glow Play Blush in Heat Index, delicately placed along the high points of the cheeks, infuses a romantic pink hue, accentuating the overall allure.

Key products: Hyper Real Serumizer, Studio Radiance Serum Powered Foundation, Connect In Color Eye Palette in Unfiltered Nudes, Dazzleshadow Liquid in Stars in my eyes, Glow Play Blush in HeatIndex

How to get Look 2: Red tones, eternally stylish, add strength and allure to any look. They are a powerful weapon that elevates any look, bringing a touch of strength and personality while eroticizing in the most elegant way. From classic reds to deep hues, they empower and elevate our persona effortlessly.

Key Products: HyperReal Serumizer, Studio Radiance Serum Powered Foundation, Unfiltered Nudes Connect In Color Eye Palette, Cherry Lip Pencil, Locked Kiss 24h Lipstick in Ruby True.

The M.A.C Pro Masterclass_TRENDS SS24 was a testament to the artistry and versatility of makeup—an evolving canvas where eras, cultures, and individuality intertwine to redefine modern beauty in intriguing and diverse ways. Find more information or the products on maccosmetics.com