Ruslan Baginskiy presents new shooting featuring top model, designer, stylist, muse, animal activist and ultimate hat lover Erin Wasson. The Texas-born supermodel is back on stage after a long break and poses in key pieces from brand’s FW collection. 

Being a pioneer in reviving the art of headwear, Ruslan Baginskiy is often asked, if there is a formula of a perfect hat? The answer is — no hat is really perfect, until it has its owner. No piece is complete, until it reunites with a personality. Such reunion is the focal point for our latest FW 21/22 collection. And we are thrilled to introduce our muse — the one and only Erin Wasson.

“Erin left us speechless with her heartsome energy and natural beauty. She is the ultimate RB heroine. She is unapologetically true to herself, she knows what’s good for her, and she won’t settle for anything less. Her bold style manifests this very attitude. And last but not least, Erin is a real hat lover”,— Ruslan Baginskiy recalls. So, the real centerpiece is the individuality — in terms of this project, in terms of the FW 21/22, and in terms of the empowering mindset.

Erin was shot by Polish photographer Sonia Szóstak and styled by Italian stylist Alba Melendo. The international team met in Paris, in order to seize and share the moments of timeless beauty.

For the first ever Parisian RB fashion story, we brought a selection of the signature pieces from the FW 21/22 collection. The whole collection is about long-term investments. The decor is minimal, the functionality is enhanced. The pieces come in a calm natural palette: deep ginger, muted beige, versatile grey and the impeccable black and white.

Along with the faux fur lampshade bucket hat, “Ushanka” and knitted balaclava, there are seasonless items: felt canotiers, wool caps and our iconic baker boy caps. The accessories section is expanded with hoods and collars, headbands and hair clips made of leather, suede and wood. If dressing up is a playground, then the accessory is a tool to unfold a personality. We don’t like the concept of describing a “perfect RB character”, as our pieces are created for each and every age, occupation and style. But if we had to, we would end up describing Erin Wasson.

“You put on a hat and feel like a different person. And a hat can bring a lot of protection. There’s so much energy coming out of the top of your head, that a hat kind of makes you feel like you’re safer”,— reflects Erin.

Credits: 

Model: ERIN WASSON 

Photography: SONIA SZOSTAK 

Styling: ALBA MELENDO 

assisted by EMMA PATUS PERALES 

Grooming: MICHAL BIELECKI 

Set design: MARINE ARMANDIN 

Production: KATERYNAKUDINOVA  

Post: PAUL DROZDOWSKI 

Video: AMANDA MACCHIA